Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#193,458
AI visibility: Grade D
56
SEO health: Latest audit
0
Visits
8.6K
per month, estimated
Keywords
23.5K
ranking in Google
Organic share
100%
8.6K organic visits
LLMS.txt
Published
145 lines AI engines can read
You're seeing the free preview of paperplus.co.nz
A snapshot of how paperplus.co.nz performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Paper Plus has been a familiar name on high streets across New Zealand for decades. The business stocks a wide range of books, from the latest bestsellers to local titles that are hard to find elsewhere. Customers also find stationery, magazines, cards and small gifts in most stores. The company runs both physical shops and an online store so people can shop however suits them. Staff are known for giving straightforw…
Our read on the site
The SEO health of https://paperplus.co.nz is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which could severely impact search engine visib…
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
8.6K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
8.6K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
145
In the file
Size
6.9K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
23.5K
Found in Google for this domain
Visits they bring
8.6K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Paper Plus has been a familiar name on high streets across New Zealand for decades. The business stocks a wide range of books, from the latest bestsellers to local titles that are hard to find elsewhere. Customers also find stationery, magazines, cards and small gifts in most stores. The company runs both physical shops and an online store so people can shop however suits them. Staff are known for giving straightforw…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for paperplus.co.nz yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #193,458 in our worldwide ranking — each with its own report.
You are looking at one domain. paperplus.co.nz competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
5/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
Updated Sep 2, 2026
# Paper Plus ## About Paper Plus has been a familiar name on high streets across New Zealand for decades. The business stocks a wide range of books, from the latest bestsellers to local titles that are hard to find elsewhere. Customers also find stationery, magazines, cards and small gifts in most stores. The company runs both physical shops and an online store so people can shop however suits them. Staff are known for giving straightforward recommendations without any hard sell. Over the years Paper Plus has built strong relationships with publishers so new releases usually arrive on time. The stores are laid out to make browsing easy, with clear sections for different genres and age groups. Online orders can be collected in store or sent anywhere in the country. The business keeps an eye on what local readers want and adjusts stock accordingly. Many families have been shopping at Paper Plus since the kids were small. The company also supports school book fairs and community reading events. Pricing stays competitive with regular promotions on popular titles. Paper Plus works with a network of suppliers to keep shelves full even during busy periods like Christmas. The website shows real-time stock so shoppers know what is available before they travel. Loyalty members receive occasional discounts and early notice of new arrivals. The business has stayed independent while many o
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
Performance
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Audience it targets
New Zealand
Company type
Private