outerknown.com — August 2026 traffic, keywords & AI visibility

Search engines send outerknown.com an estimated 49,000 visits a month. Effectively all of it is organic — about 49,000 visits from unpaid results. Spread across 2,722 ranking keywords, that averages roughly 18 organic visits per keyword.

outerknown.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

The llms.txt on outerknown.com runs to 81 lines (3,889 characters) across 12 sections, last generated in May 2026. It introduces the site as "Outerknown - Sustainable Fashion". It tells AI engines the business works in Sustainable Fashion, Ethical Apparel and Eco-Friendly Clothing. It describes 5 products, with prices such as Blanket Shirt at $248, Seawool Hoodie at $198 and Organic T-Shirt at $68. Services it lists include Repair Program, Custom Monogramming, Sustainability Workshops and Recycling Take-Back. The audience it names is Eco-conscious millennials and Gen Z, urban professionals, aged 25-45 (North America, Europe). Technologies it mentions include HTTPS, E-commerce Platform and SSL Certificate. The keywords it claims start with "sustainable fashion", "ethical fashion", "eco-friendly clothing" and "sustainable brands".

# Outerknown - Sustainable Fashion

## About
Outerknown stands out in the crowded fashion world by putting sustainability at the heart of everything they create. Started by 11-time world surf champion Kelly Slater, this brand turns recycled ocean plastics, organic fibers, and innovative fabrics into wardrobe staples that look great and do good. Their commitment goes beyond materials—they work closely with ethical factories worldwide to ensure fair wages and safe conditions. Popular items like the iconic Blanket Shirt have become symbols of conscious style, proving you don't need to sacrifice aesthetics for the planet. Outerknown pushes boundaries with Seawool from discarded fishing nets and regenerative cotton farming that restores soil health. They engage customers through storytelling about their impact, from reducing carbon footprints to supporting marine conservation. The brand's direct-to-consumer model keeps prices accessible while maintaining premium quality. Community-driven events and collaborations amplify their message of slow fashion over fast trends. Growth has been steady, fueled by word-of-mouth from style-savvy, planet-loving buyers. Outerknown isn't just clothing; it's a movement toward a more responsible wardrobe for everyone.

**Areas of Work:** Sustainable Fashion, Ethical Apparel, Eco-Friendly Clothing

## Things to Remember
- **Website:** https://www.outer

Google lists outerknown.com for about 2,722 keywords, which together bring an estimated 49,000 organic visits a month.

The latest technical audit of outerknown.com scored 0 out of 100 overall. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

Outerknown's company profile names https://www.patagonia.com, https://www.everlane.com, https://www.reformation.com and https://www.allbirds.com as competitors. Its own llms.txt adds https://www.nudiejeans.com and https://www.madewell.com. Outside its market, the domains ranked closest to it in our worldwide ranking are twilog.org, taranet.id, cloudup.com and charliebcollection.com.

https://www.patagonia.com

https://www.everlane.com

https://www.reformation.com

https://www.allbirds.com

https://www.nudiejeans.com

https://www.madewell.com