Last updated: September 2026
Global rank: Worldwide · 2026-09
#260,580
AI visibility: Grade A
87
SEO health: Latest audit
86
Visits
26.0K
per month, estimated
Keywords
3.3K
ranking in Google
Organic share
100%
26.0K organic visits
LLMS.txt
Published
165 lines AI engines can read
You're seeing the free preview of olympics.com.au
olympics.com.au Company Profile
The Australian Olympic Committee (AOC) stands as the national body tasked with selecting, supporting, and sending Australian athletes to the Olympic Games. Founded over a century ago, it coordinates everything from team nominations to anti-doping measures and athlete welfare programs. They work hand-in-hand with sports federations across Australia to nurture talent from grassroots levels up to the elite podium finish…
Founded in 1895 (about 131 years ago), Australian Olympic Committee is based in Sydney, Australia. Its workforce is listed as between 101 and 250 employees. Its profile files it under Olympic Sports, with further tags for Athlete Development, Non-Profit and National Sports Body. Its tagline reads: "Champions of Australian excellence in the Olympic arena".
- Sector
- Olympic Sports
- Headquarters
- Sydney, Australia
- Founded
- 1895
- Employees
- 101-250
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
olympics.com.au Web Traffic Statistics
Key findings
- Australian Olympic Committee (Olympic Sports) is ranked #260,580 worldwide in our September 2026 domain ranking, up 7,917 places from #268,497 in August 2026.
- It is estimated to receive about 26,000 visits a month from search, 100% of it organic, across 3,309 ranking keywords.
- Its AI visibility score is 87 out of 100 (grade A), with a published llms.txt of 165 lines.
- Its last technical audit scored 86/100, with "Improve Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #260,580 | ▲ 7,917 |
| August 2026 | #268,497 | ▼ 8,432 |
| July 2026 | #260,065 | ▼ 15,561 |
| June 2026 | #244,504 | — |
| May 2026 | #244,504 | ▲ 1,902 |
| April 2026 | #246,406 | ▼ 22,817 |
| March 2026 | #223,589 | ▲ 29,569 |
| February 2026 | #253,158 | — |
What this company does
The Australian Olympic Committee (AOC) stands as the national body tasked with selecting, supporting, and sending Australian athletes to the Olympic Games. Founded over a century ago, it coordinates everything from team nominations to anti-doping measures and athlete welfare programs. They work hand-in-hand with sports federations across Australia to nurture talent from grassroots levels up to the elite podium finish…
Our read on the site
The overall SEO health of the Australian Olympic Committee website is strong, with a solid SEO score of 92/100 and best practices at 100/100. However, there are opportunities for improvement in performance and accessibility that can enhance user experience and search visibility.
olympics.com.au Traffic and Visitor Engagement
Search engines send olympics.com.au an estimated 26,000 visits a month. Effectively all of it is organic — about 26,000 visits from unpaid results. Paid search contributes only about 10 visits a month. Spread across 3,309 ranking keywords, that averages roughly 7.9 organic visits per keyword.
Monthly visits
26.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
26.0K
100% of all traffic
Paid visits
10
0.04% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
olympics.com.au AI Visibility
olympics.com.au scores 87 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Crawlability. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on Structured data (0/5) and SEO health (18/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
92/100
robots ✓ · sitemap ✓
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
olympics.com.au LLMS.txt
The llms.txt on olympics.com.au runs to 165 lines (8,235 characters) across 12 sections, last generated in May 2026. It introduces the site as "Australian Olympic Committee". It tells AI engines the business works in Olympic Representation, Athlete Welfare, Sports Development and National Events. It describes 5 products, with prices such as Olympic Merchandise at From $20, Training Resources at Free / Premium $49 and Olympic History Books at $30-50. Services it lists include Athlete Selection, High-Performance Funding, Anti-Doping Education and Volunteering Programs. The audience it names is Athletes, sports fans, coaches, youth, aged 16-45 (Australia). Technologies it mentions include HTTPS, robots.txt, sitemap.xml, Viewport Optimized and Pixel Tracking. The keywords it claims start with "Australian Olympic Committee", "AOC", "Olympics Australia" and "Olympics". It gives the company type as Non-profit.
Status
Published
AI engines can read it
Lines
165
In the file
Size
8.2K
Characters
Sections
12
Updated May 3, 2026
What the file says
# Australian Olympic Committee ## About The Australian Olympic Committee drives Australia's presence in the Olympic movement, handling athlete selection for summer and winter Games. They offer high-performance support, funding allocations, and integrity programs to keep sports clean. From national championships to global podiums, their network spans 40+ sports. Public outreach includes school programs sparking interest in Olympic ideals. History-rich, they've guided teams through decades of triumphs and challenges. Athlete-centric services cover careers from debut to retirement transitions. Partnerships with AUSPORT and IOC amplify their influence. Community events build nationwide Olympic fever pre-Games. Sustainability pushes like green training facilities mark modern evolution. Volunteers are the backbone, powering massive operations. Medals tally reflects dedication: hundreds earned across eras. Future-focused on tech like data analytics for edge. Inclusivity efforts boost para-athletes and diverse reps. Corporate sponsors enable scale without taxpayer burden alone. Media team crafts stories captivating millions. Grassroots grants nurture tomorrow's stars. Crisis management shines in pandemics or scandals. Legacy projects honor past heroes via halls of fame. Every role, from admin to exec, fuels the mission. In essence, AOC turns national talent into world-beaters. **Area
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Olympic MerchandiseFrom $20
- Training ResourcesFree / Premium $49
- Membership PackagesContact for pricing
- Olympic History Books$30-50
- Event TicketsVaries by event
Services it tells AI about
- Athlete Selection
- High-Performance Funding
- Anti-Doping Education
- Volunteering Programs
- Youth Development Clinics$100-300
Competitors it names
Audience it targets
Athletes, sports fans, coaches, youth · 16-45 · Australia
Company type
Non-profit
olympics.com.au Organic Keywords
Google lists olympics.com.au for about 3,309 keywords, which together bring an estimated 26,000 organic visits a month.
Ranking keywords
3.3K
Found in Google for this domain
Visits they bring
26.0K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
olympics.com.au SEO Audit
The latest technical audit of olympics.com.au scored 86 out of 100 overall. Performance is its weakest area at 69, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImprove Page Load Speed
- HighEnhance Mobile Responsiveness
- MediumAdd llms.txt File
- HighOptimize Meta Descriptions
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
olympics.com.au Competitors and Alternatives
Australian Olympic Committee's company profile names https://www.teamusa.org and https://www.olympic.org as competitors. Its own llms.txt adds https://www.sports.org.au and https://www.ausport.gov.au. Outside its market, the domains ranked closest to it in our worldwide ranking are console-tribe.com, veneziafc.it, unica.md and aoir.org.
olympics.com.au Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
olympics.com.au Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for olympics.com.au yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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