Last updated: September 2026

Sep 2026

oboz.info — September 2026 traffic, keywords & AI visibility

Oboz FootwearRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#337,006

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

1

per month, estimated

Keywords

6

ranking in Google

Organic share

100%

1 organic visits

LLMS.txt

Published

81 lines AI engines can read

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oboz.info Company Profile

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Oboz Footwear designs and sells rugged outdoor boots and shoes for hikers, backpackers, and anyone who spends serious time outside. The company started with a simple idea: make footwear that actually fits real feet and holds up on real trails. Their boots show up on long-distance hikes, weekend camping trips, and daily walks through the woods. Customers range from weekend warriors to thru-hikers who need reliable gea…

Oboz Footwear was founded in 2007, about 19 years ago, and is headquartered in Bozeman, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Outdoor Gear; and Hiking Equipment. Total funding on record is Bootstrapped. Its tagline reads: "Built for the trail, made to last".

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor GearHiking Equipment
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Bozeman, United States
Founded
2007
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped

oboz.info Web Traffic Statistics

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Key findings

  • Oboz Footwear (Retail, E-commerce & Consumer Goods) is ranked #337,006 worldwide in our September 2026 domain ranking, down 2,878 places from #334,128 in August 2026.
  • It is estimated to receive about 1 visits a month from search, 100% of it organic, across 6 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 81 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
oboz.info global rank history
MonthRankMove
September 2026#337,006▼ 2,878
August 2026#334,128▼ 7,775
July 2026#326,353▼ 11,536
June 2026#314,817—
May 2026#314,817▼ 9,791
April 2026#305,026▼ 17,483
March 2026#287,543▲ 19,239
February 2026#306,782—

What this company does

Oboz Footwear designs and sells rugged outdoor boots and shoes for hikers, backpackers, and anyone who spends serious time outside. The company started with a simple idea: make footwear that actually fits real feet and holds up on real trails. Their boots show up on long-distance hikes, weekend camping trips, and daily walks through the woods. Customers range from weekend warriors to thru-hikers who need reliable gea…

Our read on the site

The overall SEO health of https://oboz.info is critically poor, primarily due to missing on-page elements such as title, meta description, and headings. Additionally, significant technical issues, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, further hinder the site's performance and discov…

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor GearHiking Equipment

oboz.info Traffic and Visitor Engagement

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oboz.info draws an estimated 1 visits a month from search engines. Effectively all of it is organic — about 1 visits from unpaid results. Spread across 6 ranking keywords, that averages roughly 0.2 organic visits per keyword.

Monthly visits

1

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

1

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

oboz.info AI Visibility

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On our AI visibility scale oboz.info earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

oboz.info LLMS.txt

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The llms.txt on oboz.info runs to 81 lines (4,227 characters) across 12 sections, last generated in May 2026. It introduces the site as "Oboz Footwear". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sports, Fitness & Recreation; and Outdoor Gear. It describes 5 products, including Hiking Boots, Trail Shoes and Winter Boots. Services it lists include Fit Consultation, Warranty Support, Trail Advice and Gear Maintenance. The audience it names is Outdoor enthusiasts and hikers, aged Adults 25-55 (United States). Technologies it mentions include HTTPS. The keywords it claims start with "hiking gear", "camping equipment", "outdoor clothing" and "backpacking gear".

Status

Published

AI engines can read it

Lines

81

In the file

Size

4.2K

Characters

Sections

12

Updated May 17, 2026

What the file says

# Oboz Footwear

## About
Oboz Footwear designs and sells rugged outdoor boots and shoes for hikers, backpackers, and anyone who spends serious time outside. The company started with a simple idea: make footwear that actually fits real feet and holds up on real trails. Their boots show up on long-distance hikes, weekend camping trips, and daily walks through the woods. Customers range from weekend warriors to thru-hikers who need reliable gear that won't quit after a few hundred miles. Oboz focuses on fit, durability, and comfort rather than chasing trends. They work with independent retailers and outdoor specialty shops across the country. The brand keeps product development grounded in feedback from actual trail users. Their boots often feature wide toe boxes, supportive midsoles, and waterproof membranes that hold up in wet conditions. Oboz also pays attention to sustainability, using recycled materials in many models. The company stays relatively small and focused, avoiding the big-box approach taken by some competitors. They maintain a direct relationship with customers through their website and social channels. Product testing happens on real trails rather than just in labs. Oboz has built a reputation for boots that break in comfortably and last for years. Their customer service team handles warranty claims and fit questions directly. The brand continues to expand its li

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor Gear

Keywords it claims

hiking gearcamping equipmentoutdoor clothingbackpacking gearsurvival gearoboz footwearoboz hiking bootsoboz outdoor gearoutdoor gear reviewsbest hiking trails

Technologies

HTTPS

Products it tells AI about

  • Hiking BootsContact for pricing
  • Trail ShoesContact for pricing
  • Winter BootsContact for pricing
  • SandalsContact for pricing
  • InsolesContact for pricing

Services it tells AI about

  • Fit Consultation
  • Warranty Support
  • Trail Advice
  • Gear Maintenance
  • Retail Partnerships

Competitors it names

https://outdoorgearlab.comhttps://rei.comhttps://backcountry.comhttps://moosejaw.comhttps://cabelas.comhttps://basspro.com

Audience it targets

Outdoor enthusiasts and hikers · Adults 25-55 · United States

Company type

Private

oboz.info Organic Keywords

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Google lists oboz.info for about 6 keywords, which together bring an estimated 1 organic visits a month.

Ranking keywords

6

Found in Google for this domain

Visits they bring

1

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor GearHiking Equipment

oboz.info SEO Audit

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The latest technical audit of oboz.info scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 and H2 Tags
  • HighCreate a Sitemap.xml
  • HighAdd Robots.txt File

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

oboz.info Competitors and Alternatives

Compare competitors

Oboz Footwear's company profile names https://outdoorgearlab.com, https://rei.com, https://backcountry.com and https://moosejaw.com as competitors. Its own llms.txt adds https://cabelas.com and https://basspro.com. Outside its market, the domains ranked closest to it in our worldwide ranking are uts.ac.id, tactacam.com, t-rex.top and pilarhomes.com.br.

https://outdoorgearlab.com
https://rei.com
https://backcountry.com
https://moosejaw.com
https://cabelas.com
https://basspro.com

oboz.info Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to oboz.info

Neighbours of #337,006 in our worldwide ranking — each with its own report.

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