Last updated: September 2026
Global rank: Worldwide · 2026-09
#172,007
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
1.5M
per month, estimated
Keywords
16.8K
ranking in Google
Organic share
100%
1.5M organic visits
LLMS.txt
Published
165 lines AI engines can read
You're seeing the free preview of nylottery.org
nylottery.org Company Profile
The New York Lottery stands as the official state-run gaming organization delivering lottery results and game information to players across New York. It provides up-to-the-minute results for popular draws like New York Lotto, Win 4, Take 5, plus multi-state giants Powerball and Mega Millions. Beyond just posting numbers, the platform serves as a hub for players checking midday and evening draws, exploring how to play…
New York Lottery was founded in 1967, about 59 years ago, and is headquartered in Albany, United States. Its workforce is listed as between 201 and 500 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Gaming, Lottery Services and State Gaming. Products on record for it: New York Lotto, Win 4, Take 5 and Powerball. Reported revenue is $10B+ (annual ticket sales), and total funding is listed at Government-funded. Its tagline reads: "Your source for NY Lottery results, winning numbers, and game info".
- Sector
- FinTech, Finance & Insurance
- Headquarters
- Albany, United States
- Founded
- 1967
- Employees
- 201-500
- Revenue
- $10B+ (annual ticket sales)
- Funding
- Government-funded
- Products
- New York Lotto, Win 4, Take 5, Powerball
nylottery.org Web Traffic Statistics
Key findings
- New York Lottery (FinTech, Finance & Insurance) is ranked #172,007 worldwide in our September 2026 domain ranking, up 1,202 places from #173,209 in August 2026.
- It is estimated to receive about 1.5 million visits a month from search, 100% of it organic, across 16,800 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 165 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #172,007 | ▲ 1,202 |
| August 2026 | #173,209 | ▼ 6,067 |
| July 2026 | #167,142 | ▲ 149 |
| June 2026 | #167,291 | — |
| May 2026 | #167,291 | ▲ 8,121 |
| April 2026 | #175,412 | ▼ 6,803 |
| March 2026 | #168,609 | ▲ 318 |
| February 2026 | #168,927 | — |
What this company does
The New York Lottery stands as the official state-run gaming organization delivering lottery results and game information to players across New York. It provides up-to-the-minute results for popular draws like New York Lotto, Win 4, Take 5, plus multi-state giants Powerball and Mega Millions. Beyond just posting numbers, the platform serves as a hub for players checking midday and evening draws, exploring how to play…
Our read on the site
The overall SEO health of https://nylottery.org is critically poor due to missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues like the absence of a viewport meta tag, robots.txt, and sitemap.xml further hinder the site's performance and visibility.
nylottery.org Traffic and Visitor Engagement
nylottery.org draws an estimated 1.5 million visits a month from search engines. Effectively all of it is organic — about 1.5 million visits from unpaid results. Spread across 16,800 ranking keywords, that averages roughly 87 organic visits per keyword.
Monthly visits
1.5M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1.5M
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
nylottery.org AI Visibility
On our AI visibility scale nylottery.org earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
nylottery.org LLMS.txt
The llms.txt on nylottery.org runs to 165 lines (7,077 characters) across 12 sections, last generated in May 2026. It introduces the site as "New York Lottery Results | NYLottery.org". It tells AI engines the business works in Lottery Services, State Gaming and Gambling Information. It describes 5 products, with prices such as New York Lotto at $1/ticket, Powerball at $2/ticket and Mega Millions at $2/ticket. Services it lists include Lottery Results Publishing, Game Rules & Odds, Jackpot Tracking and Responsible Gaming Resources. The audience it names is New York adults, lottery players, aged 18-65+ (New York State, USA). Technologies it mentions include HTTPS/SSL, Static HTML and JavaScript for draws. The keywords it claims start with "New York Lottery", "NY Lottery", "lottery results" and "winning numbers". It gives the company type as Public (State-run).
Status
Published
AI engines can read it
Lines
165
In the file
Size
7.1K
Characters
Sections
12
Updated May 11, 2026
What the file says
# New York Lottery Results | NYLottery.org ## About NYLottery.org delivers official results for all New York Lottery games, from local draws like Lotto, Win 4, and Take 5 to national hits Powerball and Mega Millions. It's the trusted spot for midday and evening numbers, helping players check wins instantly without apps or stores. Run by the state, proceeds fund education—over $3 billion yearly. The site offers straightforward access to results, game rules, odds, and responsible gaming tips. No frills, just reliable info that millions use daily. It covers promotions, FAQs, and stats, serving casual and dedicated players alike. As a public service, transparency rules, with historical data and claim guides available. Competitors exist, but this remains the go-to for pure results. It embodies state gaming's balance of fun and funding. Players get real-time updates, fostering community around draws. Challenges like mobile optimization persist, yet utility endures. Future enhancements could boost engagement. In essence, it's New York's lottery lifeline, blending chance with charity. **Areas of Work:** Lottery Services, State Gaming, Gambling Information ## Things to Remember - **Website:** https://nylottery.org - **Address:** New York State, Albany, NY, United States - **Contact:** - **Phone:** - **Hours:** Results: Midday 12:21 PM, Evening 10:30 PM EST - **Timezone:** EST - **C
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- New York Lotto$1/ticket
- Powerball$2/ticket
- Mega Millions$2/ticket
- Win 4$0.50-$1
- Take 5$1/ticket
Services it tells AI about
- Lottery Results PublishingFree
- Game Rules & OddsFree
- Jackpot TrackingFree
- Responsible Gaming ResourcesFree
- Prize Claim GuidanceFree
Competitors it names
Audience it targets
New York adults, lottery players · 18-65+ · New York State, USA
Company type
Public (State-run)
nylottery.org Organic Keywords
Google lists nylottery.org for about 16,800 keywords, which together bring an estimated 1.5 million organic visits a month.
Ranking keywords
16.8K
Found in Google for this domain
Visits they bring
1.5M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
nylottery.org SEO Audit
The latest technical audit of nylottery.org scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 and H2 Tags
- HighCreate a Sitemap.xml
- HighAdd Robots.txt File
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
nylottery.org Competitors and Alternatives
New York Lottery's company profile names https://www.powerball.com, https://www.megamillions.com and https://www.lotteryusa.com as competitors. Its own llms.txt adds https://www.lottery.com. Outside its market, the domains ranked closest to it in our worldwide ranking are zhidingwin.com, sponget.com, pearldrum.com and clarion.com.
nylottery.org Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
nylottery.org Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for nylottery.org yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to nylottery.org
Neighbours of #172,007 in our worldwide ranking — each with its own report.
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