Last updated: September 2026
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nitspay.com Web Traffic Statistics
Key findings
- Nitspay (Fintech) is ranked #816,264 worldwide in our September 2026 domain ranking, down 849 places from #815,415 in August 2026.
- It is estimated to receive about 1 visits a month from search, 100% of it organic, across 1 ranking keywords.
- Its AI visibility score is 92 out of 100 (grade A+), with a published llms.txt of 154 lines.
- Its last technical audit scored 90/100, with "Implement H1 Tags" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #816,264 | ▼ 849 |
| August 2026 | #815,415 | ▼ 14,861 |
| July 2026 | #800,554 | ▲ 12,763 |
| June 2026 | #813,317 | — |
| May 2026 | #813,317 | ▼ 7,084 |
| April 2026 | #806,233 | ▲ 5,432 |
| March 2026 | #811,665 | ▼ 13,803 |
| February 2026 | #797,862 | — |
What this company does
Nitspay runs a platform that lets users and agents handle everyday financial tasks through AEPS, micro ATM setups, and money transfers tied to banks like YES Bank and Fino. The site also supports bill payments, UTI PAN card services, and travel bookings in one place. These options connect directly to existing banking channels so agents can process cash withdrawals, deposits, and transfers on the spot without needing…
Our read on the site
The overall SEO health of Nitspay is strong, with a solid performance score of 88/100 and an SEO score of 92/100. However, there are critical areas for improvement, particularly in on-page SEO, where the absence of H1 tags and a long title may hinder search visibility.
nitspay.com Traffic and Visitor Engagement
Search engines send nitspay.com an estimated 1 visits a month. Effectively all of it is organic — about 1 visits from unpaid results. Spread across 1 ranking keywords, that averages roughly 1.0 organic visits per keyword.
Monthly visits
1
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
nitspay.com AI Visibility
nitspay.com scores 92 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
nitspay.com LLMS.txt
The llms.txt on nitspay.com runs to 154 lines (6,770 characters) across 12 sections, last generated in March 2026. It introduces the site as "Nitspay - Seamless Financial Solutions". It tells AI engines the business works in Fintech, Payment Solutions and Technology. It describes 4 products, with prices such as Bill Payment Services at Free for basic use, Contact for premium features. Services it lists include Money Transfer, Micro ATM Solutions and Digital Wallet Support. The audience it names is Individuals, Small Businesses, Retailers, aged 18-45 (India). Technologies it mentions include HTML5, CSS3, JavaScript, Node.js and AWS. The keywords it claims start with "AEPS services", "Micro ATM", "Money Transfer" and "Travel Booking".
Status
Published
AI engines can read it
Lines
154
In the file
Size
6.8K
Characters
Sections
12
Updated Mar 24, 2026
What the file says
# Nitspay - Seamless Financial Solutions ## About Nitspay is a leading financial technology company in India, specializing in bill payments, AEPS (Aadhaar Enabled Payment System), and PAN services. The company offers seamless money transfer solutions and travel booking services for individuals and businesses. With a mission to simplify financial transactions, Nitspay focuses on accessibility and user convenience. Founded in 2020, it has quickly grown to serve a wide user base across the country. **Areas of Work:** Fintech, Payment Solutions, Technology ## Things to Remember - **Website:** https://nitspay.com - **Address:** Not Available, India - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-6PM - **Timezone:** Asia/Kolkata - **Currency:** INR - **Company Type:** Private - **Employees:** 50 employees - **Revenue:** $5M - **Hiring Status:** Yes, actively hiring ## Products - **Bill Payment Services** (Free for basic use, Contact for premium features): Effortlessly pay utility bills, mobile recharges, and other recurring payments through a secure platform. - **AEPS Transactions** (Transaction fees apply, Contact for details): Aadhaar Enabled Payment System for secure and instant cash withdrawals, deposits, and balance inquiries. - **PAN Services** (Contact for pricing): Apply for or update PAN cards with ease through Nitspay's streamlined o
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Bill Payment ServicesFree for basic use, Contact for premium features
- AEPS TransactionsTransaction fees apply, Contact for details
- PAN ServicesContact for pricing
- Travel BookingVaries by booking, Contact for details
Services it tells AI about
- Money TransferTransaction fees apply, Contact for quote
- Micro ATM SolutionsContact for quote
- Digital Wallet SupportFree for basic use, Contact for premium plans
Competitors it names
Audience it targets
Individuals, Small Businesses, Retailers · 18-45 · India
Company type
Private · actively hiring
nitspay.com Organic Keywords
Google lists nitspay.com for about 1 keywords, which together bring an estimated 1 organic visits a month.
Ranking keywords
1
Found in Google for this domain
Visits they bring
1
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
nitspay.com SEO Audit
The latest technical audit of nitspay.com scored 90 out of 100 overall. Accessibility is its weakest area at 84, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
Excellent
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement H1 Tags
- HighOptimize Title Length
- HighEnhance Meta Description
- MediumCreate Internal Linking Strategy
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
nitspay.com Competitors and Alternatives
Nitspay's company profile names paytm.com, phonepe.com and mobikwik.com as competitors. Its own llms.txt adds googlepay.com, freecharge.com and razorpay.com. Outside its market, the domains ranked closest to it in our worldwide ranking are nitro-link.com, nitrocp.com, nitrots.com and nits.com.bd.
nitspay.com Company Profile
Nitspay runs a platform that lets users and agents handle everyday financial tasks through AEPS, micro ATM setups, and money transfers tied to banks like YES Bank and Fino. The site also supports bill payments, UTI PAN card services, and travel bookings in one place. These options connect directly to existing banking channels so agents can process cash withdrawals, deposits, and transfers on the spot without needing…
Founded in 2020 (about 6 years ago), Nitspay is based in India. Its workforce is listed as between 51 and 200 employees. Its profile files it under Fintech, with further tags for Payment Solutions, Technology Stack and B2C. Products on record for it: Bill Payment Services, AEPS Transactions, PAN Services and Travel Booking. Reported revenue is $5M (2023). Its tagline reads: "Bill payment, AEPS, UTI Pan Service".
- Sector
- Fintech
- Headquarters
- Not Available, India
- Founded
- 2020
- Employees
- 51-200
- Revenue
- $5M (2023)
- Funding
- Not Disclosed
- Products
- Bill Payment Services, AEPS Transactions, PAN Services, Travel Booking
nitspay.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
nitspay.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for nitspay.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to nitspay.com
Neighbours of #816,264 in our worldwide ranking — each with its own report.
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