Last updated: September 2026

Sep 2026

niigata-nippo.co.jp — September 2026 traffic, keywords & AI visibility

Niigata NippoMedia, Entertainment & Gaming

Global rank: Worldwide · 2026-09

#53,435

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

15

per month, estimated

Keywords

30

ranking in Google

Organic share

100%

15 organic visits

LLMS.txt

Published

81 lines AI engines can read

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niigata-nippo.co.jp Company Profile

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Niigata Nippo stands as one of Japan's longstanding regional newspapers, delivering comprehensive coverage of local happenings in Niigata Prefecture since its early days. From breaking news on city council decisions to in-depth stories on seasonal festivals, the paper captures the pulse of the community with a mix of investigative journalism and everyday features. Readers turn to its pages for reliable updates on eve…

Niigata Nippo was founded in 1874, about 152 years ago, and is headquartered in Niigata, Japan. Its workforce is listed as between 201 and 500 employees. Its profile files it under Media, Entertainment & Gaming, with further tags for Local News, Regional Journalism and Digital Publishing. Products on record for it: Daily Print Newspaper, Digital News Portal and Weekly Supplements. Total funding on record is Bootstrapped. Its tagline reads: "Your trusted source for Niigata news, events, and culture".

Media, Entertainment & GamingLocal NewsRegional JournalismDigital Publishing
Sector
Media, Entertainment & Gaming
Headquarters
Niigata, Japan
Founded
1874
Employees
201-500
Revenue
Not Disclosed
Funding
Bootstrapped
Products
Daily Print Newspaper, Digital News Portal, Weekly Supplements

niigata-nippo.co.jp Web Traffic Statistics

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Key findings

  • Niigata Nippo (Media, Entertainment & Gaming) is ranked #53,435 worldwide in our September 2026 domain ranking, inside the top 100,000, up 234 places from #53,669 in August 2026.
  • It is estimated to receive about 15 visits a month from search, 100% of it organic, across 30 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 81 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
niigata-nippo.co.jp global rank history
MonthRankMove
September 2026#53,435▲ 234
August 2026#53,669▲ 971
July 2026#54,640▲ 1,797
June 2026#56,437—
May 2026#56,437▲ 2,008
April 2026#58,445▲ 1,900
March 2026#60,345▲ 411
February 2026#60,756—

What this company does

Niigata Nippo stands as one of Japan's longstanding regional newspapers, delivering comprehensive coverage of local happenings in Niigata Prefecture since its early days. From breaking news on city council decisions to in-depth stories on seasonal festivals, the paper captures the pulse of the community with a mix of investigative journalism and everyday features. Readers turn to its pages for reliable updates on eve…

Our read on the site

The SEO health of https://niigata-nippo.co.jp is critically poor, with missing essential on-page elements such as title, meta description, and headings. Technical issues, including the absence of a viewport meta tag, robots.txt, and sitemap, further hinder the site's visibility and performance.

Media, Entertainment & GamingLocal NewsRegional JournalismDigital PublishingDaily Print NewspaperDigital News Portal

niigata-nippo.co.jp Traffic and Visitor Engagement

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niigata-nippo.co.jp draws an estimated 15 visits a month from search engines. Effectively all of it is organic — about 15 visits from unpaid results. Spread across 30 ranking keywords, that averages roughly 0.5 organic visits per keyword.

Monthly visits

15

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

15

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

niigata-nippo.co.jp AI Visibility

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On our AI visibility scale niigata-nippo.co.jp earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

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  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

niigata-nippo.co.jp LLMS.txt

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The llms.txt on niigata-nippo.co.jp runs to 81 lines (4,208 characters) across 12 sections, last generated in May 2026. It introduces the site as "Niigata Nippo - Niigata News Outlet". It tells AI engines the business works in Local Journalism, Regional Media and Digital News. It describes 5 products, with prices such as Daily Niigata Nippo Print Edition at ¥500 per issue; Digital Subscription at ¥3,000/month; and Sports Edition at ¥300 extra. Services it lists include Classified Advertising, Event Promotion, Custom News Alerts and Photo Archives Access. The audience it names is Japanese locals, expats, tourists, aged 25-65 (Niigata Prefecture, Japan). Technologies it mentions include HTTPS, Content Management System and Responsive Design (partial). The keywords it claims start with "Niigata news", "Niigata Nippo", "Niigata events" and "Niigata culture".

Status

Published

AI engines can read it

Lines

81

In the file

Size

4.2K

Characters

Sections

12

Updated May 14, 2026

What the file says

# Niigata Nippo - Niigata News Outlet

## About
Niigata Nippo has been the go-to newspaper for Niigata Prefecture folks for over 140 years, churning out stories that matter to everyday life there. It covers the full spectrum—politics in the prefectural office, high school baseball rivalries, fresh sake releases from local breweries, and tips for hitting the best onsen spots. The team digs into community issues like coastal erosion or festival funding with real grit, earning nods from readers who value straight talk over hype. Digital shifts haven't dulled its edge; the website pulls in younger crowds with quick-hit updates and photo galleries from events like the Niigata Fireworks Festival. Ads from rice mills to ramen joints keep the lights on, while subscriptions lock in die-hard fans. It's more than ink on paper—it's the thread weaving Niigata's neighborhoods together through shared stories and alerts. From urban Niigata City buzz to rural harvest reports, coverage feels personal and precise. Tourists snag travel guides that steer clear of tourist traps, landing on authentic eats and hidden shrines. Sports pages roar with coverage of Albirex Niigata's J-League runs. Culture beats spotlight Noh theater revivals and modern art scenes. In crises, like heavy snowfalls, it coordinates aid like no one else. Editorials push for smart growth, balancing tradition with progress. Famil

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Local JournalismRegional MediaDigital News

Keywords it claims

Niigata newsNiigata NippoNiigata eventsNiigata cultureNiigata travelNiigata foodNiigata sportsNiigata historyNiigata festivalsNiigata tourism

Technologies

HTTPSContent Management SystemResponsive Design (partial)

Products it tells AI about

  • Daily Niigata Nippo Print Edition¥500 per issue
  • Digital Subscription¥3,000/month
  • Weekly Culture SupplementIncluded in subscription
  • Sports Edition¥300 extra
  • Event Calendar AppFree with subscription

Services it tells AI about

  • Classified AdvertisingContact for rates
  • Event PromotionCustom packages
  • Custom News AlertsSubscription add-on
  • Photo Archives AccessPer image fee
  • Press Release DistributionVaries by scope

Competitors it names

https://www.niigata.comhttps://www.niigata-ken.comhttps://www.niigata-news.comhttps://www.niigata-sports.comhttps://www.niigata-culture.comhttps://www.niigata-events.com

Audience it targets

Japanese locals, expats, tourists · 25-65 · Niigata Prefecture, Japan

Company type

Private

niigata-nippo.co.jp Organic Keywords

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Google lists niigata-nippo.co.jp for about 30 keywords, which together bring an estimated 15 organic visits a month.

Ranking keywords

30

Found in Google for this domain

Visits they bring

15

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Media, Entertainment & GamingLocal NewsRegional JournalismDigital PublishingDaily Print NewspaperDigital News PortalWeekly Supplements

niigata-nippo.co.jp SEO Audit

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The latest technical audit of niigata-nippo.co.jp scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighCreate H1 and H2 Tags
  • CriticalAdd Viewport Meta Tag
  • HighCreate Robots.txt File

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

niigata-nippo.co.jp Competitors and Alternatives

Compare competitors

Niigata Nippo's company profile names https://www.niigata.com, https://www.niigata-ken.com, https://www.niigata-news.com and https://www.niigata-sports.com as competitors. Its own llms.txt adds https://www.niigata-culture.com and https://www.niigata-events.com. Outside its market, the domains ranked closest to it in our worldwide ranking are avocat.fr, seby.io, ncss.cn and notta.ai.

https://www.niigata.com
https://www.niigata-ken.com
https://www.niigata-news.com
https://www.niigata-sports.com
https://www.niigata-culture.com
https://www.niigata-events.com

niigata-nippo.co.jp Traffic by Country

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Top customer markets

AI estimate · live web

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Where its backlinks come from

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