Last updated: September 2026

Sep 2026

nicksboots.com — September 2026 traffic, keywords & AI visibility

Nick's BootsRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#361,921

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

54.2K

per month, estimated

Keywords

9.3K

ranking in Google

Organic share

100%

54.1K organic visits

LLMS.txt

Published

71 lines AI engines can read

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nicksboots.com Web Traffic Statistics

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Key findings

  • Nick's Boots (Retail, E-commerce & Consumer Goods) is ranked #361,921 worldwide in our September 2026 domain ranking, down 7,258 places from #354,663 in August 2026.
  • It is estimated to receive about 54,200 visits a month from search, 100% of it organic, across 9,260 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 71 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
nicksboots.com global rank history
MonthRankMove
September 2026#361,921▼ 7,258
August 2026#354,663▼ 15,195
July 2026#339,468▲ 18,696
June 2026#358,164—
May 2026#358,164▼ 32,477
April 2026#325,687▼ 58,686
March 2026#267,001▼ 38,858
February 2026#228,143—

What this company does

Nick's Boots makes tough, comfortable footwear that workers and outdoor enthusiasts count on every day. The company started with a simple idea: build boots that last longer than anything else on the market. Each pair is made by skilled craftsmen using premium leather and time-tested construction methods. Customers range from construction crews and loggers to ranchers and weekend hikers who need reliable protection. T…

Our read on the site

The SEO health of https://nicksboots.com is critically poor, with missing essential on-page elements such as title, meta description, and header tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap, which severely hinder the site's visibility and…

Retail, E-commerce & Consumer GoodsFootwearWorkwearOutdoor Apparel

nicksboots.com Traffic and Visitor Engagement

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nicksboots.com draws an estimated 54,200 visits a month from search engines. Effectively all of it is organic — about 54,100 visits from unpaid results. Paid search contributes only about 34 visits a month. Spread across 9,260 ranking keywords, that averages roughly 5.8 organic visits per keyword.

Monthly visits

54.2K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

54.1K

100% of all traffic

Paid visits

34

0.06% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

nicksboots.com AI Visibility

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On our AI visibility scale nicksboots.com earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

nicksboots.com LLMS.txt

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The llms.txt on nicksboots.com runs to 71 lines (3,856 characters) across 12 sections, last generated in May 2026. It introduces the site as "Nick's Boots". It tells AI engines the business works in Footwear Manufacturing, Workwear Retail and Outdoor Apparel. It describes 3 products, including Builder Pro Work Boot, Ranger Outdoor Boot and Women's Heritage Boot. Services it lists include Boot Repair and Custom Sizing Consultation. The audience it names is Working professionals and outdoor enthusiasts, aged 25-55 (United States). Technologies it mentions include HTTPS. The keywords it claims start with "work boots", "fashion boots", "outdoor boots" and "women's boots".

Status

Published

AI engines can read it

Lines

71

In the file

Size

3.9K

Characters

Sections

12

Updated May 15, 2026

What the file says

# Nick's Boots

## About
Nick's Boots makes tough, comfortable footwear that workers and outdoor enthusiasts count on every day. The company started with a simple idea: build boots that last longer than anything else on the market. Each pair is made by skilled craftsmen using premium leather and time-tested construction methods. Customers range from construction crews and loggers to ranchers and weekend hikers who need reliable protection. The brand focuses on fit and durability first, offering wide sizes and arch support that many mass-market boots skip. Nick's sources materials carefully and keeps most production in the United States to maintain quality control. Their boots are designed to handle mud, water, rough terrain, and long hours on your feet. Over the years the company has grown through word of mouth rather than big advertising budgets. People who try a pair often come back for their next set of work or outdoor boots. The product line covers men's and women's styles from heavy-duty work boots to lighter fashion and hiking options. Nick's also offers repair services so customers can extend the life of their favorite pair. The company sells direct through its website and select retailers across the country. Pricing sits in the premium range because the boots are built to last multiple seasons. Nick's avoids flashy trends and sticks to practical designs that perform. Th

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Footwear ManufacturingWorkwear RetailOutdoor Apparel

Keywords it claims

work bootsfashion bootsoutdoor bootswomen's bootsmen's bootscomfortable boots for all-day weareco-friendly bootswaterproof boots for rainy weatherboots for wide feettrendy boots for fall

Technologies

HTTPS

Products it tells AI about

  • Builder Pro Work BootContact for pricing
  • Ranger Outdoor BootContact for pricing
  • Women's Heritage BootContact for pricing

Services it tells AI about

  • Boot RepairVaries by repair
  • Custom Sizing ConsultationFree

Competitors it names

https://www.bootbarn.comhttps://www.zappos.comhttps://www.cabelas.comhttps://www.dickssportinggoods.comhttps://www.rei.comhttps://www.amazon.com

Audience it targets

Working professionals and outdoor enthusiasts · 25-55 · United States

Company type

Private

nicksboots.com Organic Keywords

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Google lists nicksboots.com for about 9,260 keywords, which together bring an estimated 54,100 organic visits a month.

Ranking keywords

9.3K

Found in Google for this domain

Visits they bring

54.1K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsFootwearWorkwearOutdoor Apparel

nicksboots.com SEO Audit

Open full SEO report

The latest technical audit of nicksboots.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalCreate H1 and H2 Tags
  • HighAdd Viewport Meta Tag
  • HighCreate Robots.txt File

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

nicksboots.com Competitors and Alternatives

Compare competitors

Nick's Boots's company profile names https://www.bootbarn.com, https://www.zappos.com, https://www.cabelas.com and https://www.dickssportinggoods.com as competitors. Its own llms.txt adds https://www.rei.com and https://www.amazon.com. Outside its market, the domains ranked closest to it in our worldwide ranking are kruzey.com.au, healthgorilla.com, fastdns.de and bestelitelinepoint.nl.

https://www.bootbarn.com
https://www.zappos.com
https://www.cabelas.com
https://www.dickssportinggoods.com
https://www.rei.com
https://www.amazon.com

nicksboots.com Company Profile

View full profile

Nick's Boots makes tough, comfortable footwear that workers and outdoor enthusiasts count on every day. The company started with a simple idea: build boots that last longer than anything else on the market. Each pair is made by skilled craftsmen using premium leather and time-tested construction methods. Customers range from construction crews and loggers to ranchers and weekend hikers who need reliable protection. T…

Nick's Boots was founded in 2004, about 22 years ago, and is headquartered in Spokane, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Footwear, Workwear and Outdoor Apparel. Total funding on record is Bootstrapped. Its tagline reads: "Handcrafted boots built for real work and real life".

Retail, E-commerce & Consumer GoodsFootwearWorkwearOutdoor Apparel
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Spokane, United States
Founded
2004
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped

nicksboots.com Traffic by Country

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Top customer markets

AI estimate · live web

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Backlink Analytics collects one on its first run.

Companies ranked next to nicksboots.com

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