Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#117,974
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
3.2K
per month, estimated
Keywords
2.9K
ranking in Google
Organic share
100%
3.2K organic visits
LLMS.txt
Published
172 lines AI engines can read
You're seeing the free preview of newcastleherald.com.au
A snapshot of how newcastleherald.com.au performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
The Newcastle Herald stands as the premier local newspaper serving the Newcastle region in New South Wales, Australia. For decades, it has delivered comprehensive coverage of breaking news, community events, and regional developments that matter most to residents. From council decisions and local politics to human interest stories, the paper captures the pulse of Newcastle life with in-depth reporting and trusted jou…
Our read on the site
The Newcastle Herald website demonstrates a mix of strengths and weaknesses in its SEO health. While it has a solid content foundation with a high word count, it suffers from significant technical issues, including missing alt attributes for images and the absence of a sitemap and robots.txt file, which could hinder se…
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
3.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
3.2K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
172
In the file
Size
8.2K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
2.9K
Found in Google for this domain
Visits they bring
3.2K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
The Newcastle Herald stands as the premier local newspaper serving the Newcastle region in New South Wales, Australia. For decades, it has delivered comprehensive coverage of breaking news, community events, and regional developments that matter most to residents. From council decisions and local politics to human interest stories, the paper captures the pulse of Newcastle life with in-depth reporting and trusted jou…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for newcastleherald.com.au yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #117,974 in our worldwide ranking — each with its own report.
You are looking at one domain. newcastleherald.com.au competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
Updated May 9, 2026
# Newcastle Herald ## About The Newcastle Herald has been Newcastle's trusted news source since 1858, covering everything from breaking local stories to in-depth features on sport, weather, entertainment, and lifestyle. It serves the Hunter Region with daily print editions, digital subscriptions, and multimedia content that keeps communities informed and connected. Readers rely on its journalists for unbiased reporting on council matters, crime, business, and events shaping the Coal City and beyond. Sports sections dominate with coverage of NRL, A-League, and grassroots action, while lifestyle pages inspire with recipes, home tips, and health advice tailored to coastal living. The paper's opinion columns spark debate, notice boards unite families in celebration and sorrow, and video hub delivers on-the-ground footage. Digital transformation has made archives searchable, e-editions portable, and social feeds instant. Subscriptions unlock premium content, supporting quality journalism amid industry shifts. Competitors pale against its hyper-local focus and 160+ years of authority. From Merewether beaches to Maitland markets, the Herald embodies Newcastle spirit. **Areas of Work:** Local Journalism, Digital Publishing, Regional Media ## Things to Remember - **Website:** https://newcastleherald.com.au - **Address:** Newcastle, New South Wales, Australia - **Contact:** - **Phone
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Families, professionals, sports fans, retirees · 25-65 · Newcastle and Hunter Region, NSW
Company type
Private