Last updated: September 2026

Sep 2026

newbalance.pl — September 2026 traffic, keywords & AI visibility

New Balance PolandRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#192,817

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

100

per month, estimated

Keywords

108

ranking in Google

Organic share

100%

100 organic visits

LLMS.txt

Published

177 lines AI engines can read

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newbalance.pl Company Profile

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New Balance maintains an online presence in Poland through its dedicated site, where it offers a selection of athletic footwear, apparel, and accessories. The store stocks running shoes, training sneakers, and casual styles alongside clothing items like jackets, shorts, and tops. Shoppers can view product details, check sizing options, and place orders for delivery within the country, focusing on items built for move…

New Balance Poland was founded in 1906, about 120 years ago, and is headquartered in Warsaw, Poland. Its workforce is listed as more than 10,001 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Athletic Footwear; and Sportswear. Products on record for it: Running Shoes, Athletic Apparel, Sneakers and Walking Shoes. Total funding on record is Bootstrapped. Its tagline reads: "Oryginalne buty, odzież i akcesoria New Balance do biegania w najlepszych cenach".

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationAthletic FootwearSportswear
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Warsaw, Poland
Founded
1906
Employees
10,001+
Revenue
Not Disclosed
Funding
Bootstrapped
Products
Running Shoes, Athletic Apparel, Sneakers, Walking Shoes

newbalance.pl Web Traffic Statistics

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Key findings

  • New Balance Poland (Retail, E-commerce & Consumer Goods) is ranked #192,817 worldwide in our September 2026 domain ranking, up 200,573 places from #393,390 in August 2026.
  • It is estimated to receive about 100 visits a month from search, 100% of it organic, across 108 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 177 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
newbalance.pl global rank history
MonthRankMove
September 2026#192,817▲ 200,573
August 2026#393,390▼ 13,491
July 2026#379,899▼ 92,299
June 2026#287,600—
May 2026#287,600▼ 58,683
April 2026#228,917▲ 152,576
March 2026#381,493▼ 10,087
February 2026#371,406—

What this company does

New Balance maintains an online presence in Poland through its dedicated site, where it offers a selection of athletic footwear, apparel, and accessories. The store stocks running shoes, training sneakers, and casual styles alongside clothing items like jackets, shorts, and tops. Shoppers can view product details, check sizing options, and place orders for delivery within the country, focusing on items built for move…

Our read on the site

The SEO health of https://newbalance.pl is critically poor, with missing essential on-page elements such as title, meta description, and headers. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which severely hinder the site's performance and…

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationAthletic FootwearSportswearRunning ShoesAthletic Apparel

newbalance.pl Traffic and Visitor Engagement

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newbalance.pl draws an estimated 100 visits a month from search engines. Effectively all of it is organic — about 100 visits from unpaid results. Spread across 108 ranking keywords, that averages roughly 0.9 organic visits per keyword.

Monthly visits

100

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

100

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

newbalance.pl AI Visibility

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On our AI visibility scale newbalance.pl earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

newbalance.pl LLMS.txt

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The llms.txt on newbalance.pl runs to 177 lines (7,629 characters) across 12 sections, last generated in May 2026. It introduces the site as "newbalance.pl - New Balance buty, odzież oraz akcesoria do biegania". It tells AI engines the business works in Athletic Footwear, Sportswear and E-commerce Retail. It describes 5 products, with prices such as Fresh Foam X 1080 at From 599 PLN, 990v5 at From 799 PLN and FuelCell Rebel at From 649 PLN. Services it lists include Free Shipping, Easy Returns, Size Advisor and Product Care Guide. The audience it names is Runners, fitness enthusiasts, active lifestyle, aged 18-45 (Poland). Technologies it mentions include HTTPS, E-commerce Platform, Responsive Design and Payment Gateway. The keywords it claims start with "running shoes", "New Balance", "sneakers" and "athletic apparel".

Status

Published

AI engines can read it

Lines

177

In the file

Size

7.6K

Characters

Sections

12

Updated May 14, 2026

What the file says

# newbalance.pl - New Balance buty, odzież oraz akcesoria do biegania

## About
New Balance Poland prowadzi oficjalny e-sklep z oryginalnymi produktami New Balance, specjalizując się w butach biegowych, odzieży sportowej i akcesoriach dla aktywnych osób. Oferują modele dostosowane do różnych dyscyplin – od codziennego joggingu po maratony i biegi terenowe, z zaawansowanymi technologiami jak amortyzacja FuelCell czy oddychające siateczki. Klienci doceniają szeroki wybór rozmiarów, w tym szerokie cholewki dla stóp o niestandardowych kształtach.

Sklep zapewnia szybką wysyłkę w Polsce, promocje na bestsellery i poradniki helping w doborze idealnego obuwia na podstawie pronacji czy nawierzchni. Marka angażuje się w ekologię, wprowadzając kolekcje z materiałów z recyklingu i wspierając lokalne biegi. Ich media społecznościowe tętnią relacjami z eventów i testami produktów przez ambasadorów.

W konkurencyjnym rynku sportowym New Balance Poland wyróżnia się autentycznością, jakością wykonania i fokusem na długoterminowy komfort, budując zaufanie wśród biegaczy na każdym poziomie zaawansowania.

**Areas of Work:** Athletic Footwear, Sportswear, E-commerce Retail

## Things to Remember
- **Website:** https://newbalance.pl
- **Address:** Warsaw, Poland
- **Contact:** 
- **Phone:** 
- **Hours:** 24/7 Online
- **Timezone:** CET
- **Currency:** PLN
- **Company Type:** Private
- **Employees:

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Athletic FootwearSportswearE-commerce Retail

Keywords it claims

running shoesNew Balancesneakersathletic apparelfootwearsports shoesrunning gearsneaker carewalking shoessustainable footwear

Technologies

HTTPSE-commerce PlatformResponsive DesignPayment Gateway

Products it tells AI about

  • Fresh Foam X 1080From 599 PLN
  • 990v5From 799 PLN
  • FuelCell RebelFrom 649 PLN
  • Impact Run TightFrom 249 PLN
  • Trail Running ShoesFrom 549 PLN

Services it tells AI about

  • Free ShippingFree
  • Easy ReturnsFree
  • Size AdvisorFree
  • Product Care GuideFree
  • VIP MembershipFree signup

Competitors it names

https://www.nike.com/plhttps://www.adidas.plhttps://www.reebok.plhttps://www.puma.com/plhttps://www.underarmour.com/plhttps://www.asics.com/pl

Audience it targets

Runners, fitness enthusiasts, active lifestyle · 18-45 · Poland

Company type

Private

newbalance.pl Organic Keywords

See all keywords

Google lists newbalance.pl for about 108 keywords, which together bring an estimated 100 organic visits a month.

Ranking keywords

108

Found in Google for this domain

Visits they bring

100

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationAthletic FootwearSportswearRunning ShoesAthletic ApparelSneakersWalking Shoes

newbalance.pl SEO Audit

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The latest technical audit of newbalance.pl scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 and H2 Tags
  • CriticalCreate Robots.txt File
  • CriticalGenerate Sitemap.xml

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

newbalance.pl Competitors and Alternatives

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New Balance Poland's company profile names https://www.nike.com, https://www.adidas.com, https://www.reebok.com and https://www.puma.com as competitors. Its own llms.txt adds https://www.nike.com/pl, https://www.puma.com/pl, https://www.underarmour.com/pl and https://www.asics.com/pl. Outside its market, the domains ranked closest to it in our worldwide ranking are all-hotels.com, taisho-kenko.com, bold.cl and knmp.nl.

https://www.nike.com
https://www.adidas.com
https://www.reebok.com
https://www.puma.com
https://www.nike.com/pl
https://www.puma.com/pl
https://www.underarmour.com/pl
https://www.asics.com/pl

newbalance.pl Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

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Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

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Companies ranked next to newbalance.pl

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