Last updated: September 2026
Global rank: Worldwide · 2026-09
#186,308
AI visibility: Grade C
67
SEO health: Not audited
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Visits
6.4K
per month, estimated
Keywords
789
ranking in Google
Organic share
100%
6.4K organic visits
LLMS.txt
Published
158 lines AI engines can read
You're seeing the free preview of nefe.org
nefe.org Web Traffic Statistics
Key findings
- National Endowment for Financial Education (Financial Literacy) is ranked #186,308 worldwide in our September 2026 domain ranking, down 3,101 places from #183,207 in August 2026.
- It is estimated to receive about 6,432 visits a month from search, 100% of it organic, across 789 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 158 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #186,308 | ▼ 3,101 |
| August 2026 | #183,207 | ▲ 795 |
| July 2026 | #184,002 | ▼ 3,213 |
| June 2026 | #180,789 | — |
| May 2026 | #180,789 | ▲ 76 |
| April 2026 | #180,865 | ▲ 3,781 |
| March 2026 | #184,646 | ▼ 11,572 |
| February 2026 | #173,074 | — |
What this company does
The National Endowment for Financial Education, known as NEFE, stands as a nonprofit powerhouse in the world of personal finance education. Since kicking off back in the early '70s, they've been crafting tools and programs that help everyday folks—from kids in high school to adults juggling bills—get a real grip on money matters. Think interactive curricula, free online resources, and research-driven guides that cut…
nefe.org Traffic and Visitor Engagement
nefe.org draws an estimated 6,432 visits a month from search engines. Effectively all of it is organic — about 6,432 visits from unpaid results. Spread across 789 ranking keywords, that averages roughly 8.2 organic visits per keyword.
Monthly visits
6.4K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
6.4K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
nefe.org AI Visibility
On our AI visibility scale nefe.org earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
nefe.org LLMS.txt
The llms.txt on nefe.org runs to 158 lines (8,671 characters) across 12 sections, last generated in April 2026. It introduces the site as "NEFE - National Endowment for Financial Education". It tells AI engines the business works in Financial Education, Financial Literacy and Non-Profit Philanthropy. It describes 4 products, with prices such as High School Financial Planning Program at Free, Gen i Revolution at Free and Money Talk$ Toolkits at Free. Services it lists include Educator Training Workshops, Community Financial Seminars, Program Evaluation Services and Research Consulting. The audience it names is Students, teachers, parents, low-income families, aged 13+ (United States). Technologies it mentions include YouTube, HTML/CSS, JavaScript, Google Analytics and SSL Certificates. The keywords it claims start with "financial literacy", "personal finance education", "money management" and "budgeting for teens". It gives the company type as Non-Profit.
Status
Published
AI engines can read it
Lines
158
In the file
Size
8.7K
Characters
Sections
12
Updated Apr 30, 2026
What the file says
# NEFE - National Endowment for Financial Education ## About NEFE, or the National Endowment for Financial Education, has been a trailblazer in financial literacy since 1972, delivering no-cost resources that demystify money for Americans of all walks. They specialize in programs hitting schools hard with practical lessons on saving, debt, and future planning, while also serving up adult-focused tools for real-life hurdles like emergencies or retirement. Everything's backed by studies showing lasting behavior shifts, not just quick tips. From interactive games to teacher guides, their stuff's built for busy lives and diverse needs, partnering with orgs to scale reach. NEFE tackles gaps in underserved spots, pushing policy for broader education access too. It's all about turning knowledge into action for financial freedom. Key hits include the High School Financial Planning Program, used in thousands of classrooms to prep kids for adulthood. Gen i Revolution gamifies learning, making finance fun without dumbing it down. Freebies like Money Talk$ offer bite-sized advice on everything from credit scores to taxes. They train educators, run community sessions, and research trends to stay ahead. Participants rave about gaining confidence, with data proving better decisions post-program. NEFE's nonprofit model keeps it mission-driven, free of sales pitches. They influence standards
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- High School Financial Planning ProgramFree
- Gen i RevolutionFree
- Money Talk$ ToolkitsFree
- Financial Wellness ResourcesFree
Services it tells AI about
- Educator Training WorkshopsFree or subsidized
- Community Financial SeminarsFree
- Program Evaluation ServicesContact for details
- Research ConsultingGrant-funded
Competitors it names
Audience it targets
Students, teachers, parents, low-income families · 13+ · United States
Company type
Non-Profit
nefe.org Organic Keywords
Google lists nefe.org for about 789 keywords, which together bring an estimated 6,432 organic visits a month.
Ranking keywords
789
Found in Google for this domain
Visits they bring
6.4K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
nefe.org Competitors and Alternatives
National Endowment for Financial Education's company profile names EVERFI, Next Gen Personal Finance (NGPF) and Jump$tart Coalition as competitors. Its own llms.txt adds https://www.ngpf.org, https://www.jumpstart.org, https://www.consumerfinance.gov, https://www.ramseysolutions.com and https://moneyasyougrow.org. Outside its market, the domains ranked closest to it in our worldwide ranking are cena.fr, peopleready.com, hotline.tg and cp.com.
nefe.org Company Profile
The National Endowment for Financial Education, known as NEFE, stands as a nonprofit powerhouse in the world of personal finance education. Since kicking off back in the early '70s, they've been crafting tools and programs that help everyday folks—from kids in high school to adults juggling bills—get a real grip on money matters. Think interactive curricula, free online resources, and research-driven guides that cut…
National Endowment for Financial Education was founded in 1972, about 54 years ago, and is headquartered in Lakewood, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Financial Literacy, with further tags for Education Technology, Non-Profit and Personal Finance. Products on record for it: High School Financial Planning Program, Gen i Revolution and Money Talk$ Tabloid. Its tagline reads: "Empowering financial decisions for lasting well-being".
- Sector
- Financial Literacy
- Headquarters
- Lakewood, United States
- Founded
- 1972
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- High School Financial Planning Program, Gen i Revolution, Money Talk$ Tabloid
nefe.org Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
nefe.org Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for nefe.org yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
nefe.org SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
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