Last updated: September 2026
neckermann.de is a German multi-channel retailer best known for its online shop, historically selling a broad assortment of consumer goods. It serves mass-market shoppers looking for fashion, home, electronics, furniture, and related everyday products.
Global rank: Worldwide · 2026-09
#367,363
AI visibility: Not scored
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SEO health: Not audited
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Visits
0
per month, estimated
Keywords
0
ranking in Google
Organic share
0%
of all search traffic
LLMS.txt
Missing
AI engines have to guess
neckermann.de's full report isn't ready yet
This is a quick live read from the web, so some sections are light. Crawl the site to get the full report — company profile, SEO audit, llms.txt and AI visibility.
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neckermann.de Company Profile
The business behind the domain — what it does, where it is, and who runs it.
neckermann.de is a German multi-channel retailer best known for its online shop, historically selling a broad assortment of consumer goods. It serves mass-market shoppers looking for fashion, home, electronics, furniture, and related everyday products.
- Industry
- E-commerce / retail
- Headquarters
- Frankfurt am Main, Germany
- Founded
- 1950
- Employees
- approximately 1,000
- Products
- Fashion, Electronics, Furniture, Homeware, Home textiles
- Competitors
- Otto, Baur, QVC Germany, Amazon, Zalando
- Audience
- Mainly German consumers shopping for affordable everyday goods online.
Live-web sources:linkedin.comzoominfo.comde-academic.comcbinsights.com
neckermann.de Traffic and Visitor Engagement
Paid search ads bring 100% of it — more than its organic results do.
Monthly visits
0
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
0
0% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
0%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
neckermann.de Traffic by Country
A live-web estimate — not a measurement — puts neckermann.de GmbH's largest markets as Germany (85%), Austria (5%), Switzerland (3%) and Netherlands (3%).
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
- Germany85%
- Austria5%
- Switzerland3%
- Netherlands3%
- Other Europe4%
Who buys: Mainly German consumers shopping for affordable everyday goods online.
Sources: linkedin.com · zoominfo.com · de-academic.com
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
neckermann.de Competitors and Alternatives
A live-web read points to Otto, Baur, QVC Germany and Amazon. Outside its market, the domains ranked closest to it in our worldwide ranking are avianews.com, coorslight.com, blogrip.com and vikingmedia.mobi.
Some names read live from the web
neckermann.de Web Traffic Statistics
Key findings
- neckermann.de GmbH (E-commerce / retail) is ranked #367,363 worldwide in our September 2026 domain ranking, up 3,054 places from #370,417 in August 2026.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #367,363 | ▲ 3,054 |
| August 2026 | #370,417 | ▲ 12,286 |
| July 2026 | #382,703 | ▲ 5,989 |
| June 2026 | #388,692 | — |
| May 2026 | #388,692 | ▲ 23,019 |
| April 2026 | #411,711 | ▼ 16,675 |
| March 2026 | #395,036 | ▼ 7,906 |
| February 2026 | #387,130 | — |
neckermann.de AI Visibility
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Nothing scored for this domain yet.
The free scan reads the site and checks how the four engines answer for the brand.
neckermann.de LLMS.txt
The file AI engines read to understand a business. This is what it currently tells them about this one.
There is no llms.txt on neckermann.de. Without it, AI engines guess what this business does from whatever page they happen to crawl — which is how wrong prices, wrong locations and wrong product descriptions end up inside AI answers.
- → It is the single biggest AI-visibility gain available here (+40 points).
- → The generator writes it from the live site, in one pass.
- → You publish one file at the root; nothing else on the site changes.
0
of 40 points
neckermann.de Organic Keywords
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
0
Found in Google for this domain
Visits they bring
0
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
Topics this brand is known for
live webneckermann.de Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for neckermann.de yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
Sites already mentioning this brand
Found in a live web read — a mention is not the same as a link, but it is where links usually come from next.
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links on file
neckermann.de SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
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