Last updated: September 2026

Sep 2026

moni.bg — September 2026 traffic, keywords & AI visibility

MoniFinTech, Finance & Insurance

Global rank: Worldwide · 2026-09

#648,852

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

1

per month, estimated

Keywords

4

ranking in Google

Organic share

100%

1 organic visits

LLMS.txt

Published

82 lines AI engines can read

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moni.bg Company Profile

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Moni operates as a practical financial services platform focused on the Bulgarian market. The company helps individuals and small businesses compare loans, track credit scores, and plan their personal finances through straightforward online tools. Its website brings together banking options, investment ideas, and tax guidance in one place so users can avoid the usual runaround with multiple providers. Over time Moni…

Moni was founded in 2018, about 8 years ago, and is headquartered in Sofia, Bulgaria. Its workforce is listed as between 11 and 50 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Software & Internet, Financial Services Comparison and Online Banking. Total funding on record is Bootstrapped. Its tagline reads: "Helping Bulgarians make smarter money decisions every day".

FinTech, Finance & InsuranceSoftware & InternetFinancial Services ComparisonOnline Banking
Sector
FinTech, Finance & Insurance
Headquarters
Sofia, Bulgaria
Founded
2018
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped

moni.bg Web Traffic Statistics

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Key findings

  • Moni (FinTech, Finance & Insurance) is ranked #648,852 worldwide in our September 2026 domain ranking, up 272,532 places from #921,384 in August 2026.
  • It is estimated to receive about 1 visits a month from search, 100% of it organic, across 4 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 82 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
moni.bg global rank history
MonthRankMove
September 2026#648,852▲ 272,532
August 2026#921,384▲ 83,004
July 2026#1,004,388▼ 414,404
June 2026#589,984—
May 2026#589,984▲ 451,337
April 2026#1,041,321▼ 418,382
February 2026#622,939—

What this company does

Moni operates as a practical financial services platform focused on the Bulgarian market. The company helps individuals and small businesses compare loans, track credit scores, and plan their personal finances through straightforward online tools. Its website brings together banking options, investment ideas, and tax guidance in one place so users can avoid the usual runaround with multiple providers. Over time Moni…

Our read on the site

The overall SEO health of https://moni.bg is critically poor due to missing essential on-page elements such as title, meta description, and H1 tags. Additionally, the site lacks a viewport meta tag, robots.txt, and sitemap.xml, which severely impacts its technical SEO performance.

FinTech, Finance & InsuranceSoftware & InternetFinancial Services ComparisonOnline Banking

moni.bg Traffic and Visitor Engagement

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moni.bg draws an estimated 1 visits a month from search engines. Effectively all of it is organic — about 1 visits from unpaid results. Spread across 4 ranking keywords, that averages roughly 0.3 organic visits per keyword.

Monthly visits

1

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

1

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

moni.bg AI Visibility

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On our AI visibility scale moni.bg earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

moni.bg LLMS.txt

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The llms.txt on moni.bg runs to 82 lines (5,667 characters) across 12 sections, last generated in May 2026. It introduces the site as "Moni - Financial Services in Bulgaria". It tells AI engines the business works in FinTech, Finance & Insurance; Software & Internet; Financial Services Comparison; Online Banking; and Credit Scoring. It describes 5 products, with prices such as Loan Comparison Tool at Free to use, Credit Score Tracker at Free / Premium upgrade and Investment Explorer at Free to use. Services it lists include Financial Planning Sessions, Credit Repair Support, Investment Coaching and Tax Filing Assistance. The audience it names is Middle-class Bulgarian residents interested in personal finance, aged 25-55 (Bulgaria). Technologies it mentions include HTTPS, Web Analytics and Content Delivery Network. The keywords it claims start with "banking Bulgaria", "loans Bulgaria", "investment Bulgaria" and "credit score Bulgaria".

Status

Published

AI engines can read it

Lines

82

In the file

Size

5.7K

Characters

Sections

12

Updated May 17, 2026

What the file says

# Moni - Financial Services in Bulgaria

## About
Moni operates as a practical financial services platform focused on the Bulgarian market. The company helps individuals and small businesses compare loans, track credit scores, and plan their personal finances through straightforward online tools. Its website brings together banking options, investment ideas, and tax guidance in one place so users can avoid the usual runaround with multiple providers. Over time Moni has built a reputation for clear explanations and side-by-side comparisons that actually reflect real rates and conditions in Bulgaria. The service targets everyday people who want to understand their options without needing a finance degree. Families use it to map out retirement savings, while younger users check credit card offers and learn how to improve their scores. Small business owners turn to the platform when they need quick loan comparisons or advice on cash-flow planning. Moni keeps its content updated with the latest Bulgarian tax rules and banking regulations so visitors always see current information. The team behind the site combines local market knowledge with simple digital interfaces that work on both desktop and mobile. By staying independent, Moni avoids pushing users toward any single bank or fund. Instead it presents multiple choices and lets people decide what fits their situation best. The pla

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

FinTech, Finance & InsuranceSoftware & InternetFinancial Services ComparisonOnline BankingCredit Scoring

Keywords it claims

banking Bulgarialoans Bulgariainvestment Bulgariacredit score Bulgariapersonal finance Bulgariaonline banking Bulgariafinancial planning Bulgariataxation Bulgariafinancial advice BulgariaBulgaria investment opportunities

Technologies

HTTPSWeb AnalyticsContent Delivery Network

Products it tells AI about

  • Loan Comparison ToolFree to use
  • Credit Score TrackerFree / Premium upgrade
  • Investment ExplorerFree to use
  • Tax GuideFree to use
  • Savings Account FinderFree to use

Services it tells AI about

  • Financial Planning SessionsContact for pricing
  • Credit Repair SupportContact for pricing
  • Investment CoachingContact for pricing
  • Tax Filing AssistanceContact for pricing
  • Retirement PlanningContact for pricing

Competitors it names

https://www.bulbank.bghttps://www.unicreditbulbank.bghttps://www.dskbank.bghttps://www.bgbank.bghttps://www.pbb.bghttps://www.efg.bg

Audience it targets

Middle-class Bulgarian residents interested in personal finance · 25-55 · Bulgaria

Company type

Private

moni.bg Organic Keywords

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Google lists moni.bg for about 4 keywords, which together bring an estimated 1 organic visits a month.

Ranking keywords

4

Found in Google for this domain

Visits they bring

1

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

FinTech, Finance & InsuranceSoftware & InternetFinancial Services ComparisonOnline Banking

moni.bg SEO Audit

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The latest technical audit of moni.bg scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalCreate H1 Tags
  • HighAdd Viewport Meta Tag
  • HighCreate Robots.txt File

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

moni.bg Competitors and Alternatives

Compare competitors

Moni's company profile names https://www.bulbank.bg, https://www.unicreditbulbank.bg, https://www.dskbank.bg and https://www.bgbank.bg as competitors. Its own llms.txt adds https://www.pbb.bg and https://www.efg.bg. Outside its market, the domains ranked closest to it in our worldwide ranking are efficient.app, tv-hub.lol, lumencenter.nl and 4dflats.com.

https://www.bulbank.bg
https://www.unicreditbulbank.bg
https://www.dskbank.bg
https://www.bgbank.bg
https://www.pbb.bg
https://www.efg.bg

moni.bg Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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