microsoft.com — September 2026 traffic, keywords & AI visibility

Search engines send microsoft.com an estimated 76.7 million visits a month. Effectively all of it is organic — about 76.7 million visits from unpaid results. Paid search contributes only about 19,700 visits a month. Spread across 1.6 million ranking keywords, that averages roughly 47 organic visits per keyword. Between May 2025 and April 2026, monthly organic visits went from 85.3 million to 83.4 million (-2%). The strongest month was November 2025 at 85.7 million, and the weakest September 2025 at 75.9 million. In April 2026 organic visits fell 2% on March 2026. 3 of the 11 month-on-month changes shown were increases. Over the same period its ranking keywords shrank from 4.5 million to 1.7 million. Paid visits peaked in February 2026 at about 214,500.

A live-web estimate — not a measurement — puts Microsoft Corporation's largest markets as United States (52%) and Other countries (48%). In the backlink sample we hold, the most linking sites are hosted in United States (31% of links), followed by IO (13%).

microsoft.com scores 84 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Crawlability. The biggest gap is Company profile, at 16 of 25 points (5/8 core fields), worth 9 points if closed. It also loses points on Structured data (0/5) and SEO health (18/20).

The llms.txt on microsoft.com runs to 144 lines (6,311 characters) across 12 sections, last generated in September 2026. It introduces the site as "Microsoft – AI, Cloud, Productivity, Computing, Gaming & Apps". It tells AI engines the business works in Software & Internet; AI, Data & Automation; and Cloud, Infrastructure & DevOps. It describes 4 products, including Microsoft 365, Azure and Windows. Services it lists include Microsoft Support, Azure Consulting and Enterprise Deployment. Technologies it mentions include Cloud platforms, AI tools and Enterprise software. The keywords it claims start with "microsoft", "office", "365" and "azure". It gives the company type as Public.

# Microsoft – AI, Cloud, Productivity, Computing, Gaming & Apps

## About
Microsoft offers a wide range of products and services that people and companies rely on every day. From productivity tools like Microsoft 365 and Teams to cloud infrastructure through Azure, the company focuses on making technology accessible and useful. Shoppers can also find hardware such as Surface devices along with gaming options on Xbox and the familiar Windows operating system. Support is available whether someone is setting things up at home or rolling out solutions across a large organization. Copilot brings AI features into everyday apps to help users work faster and smarter. The overall approach keeps things practical so both individuals and teams get real value without unnecessary complexity. Over the years Microsoft has built a reputation for reliable software that scales from personal use to enterprise needs. Windows remains a core part of many computers while Azure powers cloud workloads for businesses around the world. Gaming enthusiasts turn to Xbox for entertainment and Surface tablets serve professionals who want portable computing power. Customer service covers everything from basic setup questions to advanced deployment help. The product lineup continues to grow with new AI capabilities added regularly.

**Areas of Work:** Software & Internet, AI, Data & Automation, Cloud, Infrastruc

Google lists microsoft.com for about 1.6 million keywords, which together bring an estimated 76.7 million organic visits a month. Of the keywords shown here, "0365 login" has the most demand — about 368,000 searches a month, with microsoft.com at position 1. All 5 rank first in Google. Advertisers pay the most for "0ffice 365 login", at about $0.91 a click. They are answered by 2 different pages on the site.

We hold 1,000 backlinks pointing to microsoft.com; the 1,000-link sample analysed below comes from 377 different sites. Every sampled link is dofollow, so all of them pass ranking authority. The strongest referring site in the sample is support.google.com (authority 1000), with 30 links, hosted in United States. The latest crawl recorded 81 new and 0 lost links.

Derived from a 1.0K-link sample

The latest technical audit of microsoft.com scored 84 out of 100 overall. All 3 sub-scores are 90 or above. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

Microsoft Corporation's company profile names apple.com, google.com, amazon.com and oracle.com as competitors. Its own llms.txt adds ibm.com and salesforce.com. A live-web read also points to Amazon Web Services. Outside its market, the domains ranked closest to it in our worldwide ranking are cloudflare.com, facebook.com, gstatic.com and googleapis.com.

apple.com

google.com

amazon.com

oracle.com

ibm.com

salesforce.com

Amazon Web Services

Some names read live from the web

Live-web sources:stocklight.comia801602.us.archive.orgcdn-dynmedia-1.microsoft.comlinkedin.com