Last updated: August 2026
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mercury.ru Web Traffic Statistics
Key findings
- Mercury (Luxury Retail) is ranked #81,225 worldwide in our August 2026 domain ranking, inside the top 100,000, up 15,587 places from #96,812 in July 2026.
- It is estimated to receive about 8 visits a month from search, 100% of it organic, across 41 ranking keywords.
- Its AI visibility score is 64 out of 100 (grade C), with a published llms.txt of 149 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #81,225 | ▲ 15,587 |
| July 2026 | #96,812 | ▼ 14,058 |
| June 2026 | #82,754 | — |
| May 2026 | #82,754 | ▲ 16,657 |
| April 2026 | #99,411 | ▼ 27,355 |
| March 2026 | #72,056 | ▲ 4,619 |
| February 2026 | #76,675 | — |
What this company does
Mercury is a premier luxury department store chain in Russia, specializing in high-end fashion, accessories, and lifestyle products. Operating flagship locations in Moscow, the company curates an exclusive selection of international designer brands, offering customers unparalleled access to couture clothing, handbags, jewelry, and beauty products. Mercury serves affluent clientele seeking premium shopping experiences…
Our read on the site
The overall SEO health of https://mercury.ru is critically poor, with missing essential on-page elements such as title, meta description, and headings. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon, which severely hinder the site's v…
mercury.ru Traffic and Visitor Engagement
mercury.ru draws an estimated 8 visits a month from search engines. Effectively all of it is organic — about 8 visits from unpaid results. Spread across 41 ranking keywords, that averages roughly 0.2 organic visits per keyword.
Monthly visits
8
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
8
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
mercury.ru AI Visibility
On our AI visibility scale mercury.ru earns 64 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
mercury.ru LLMS.txt
The llms.txt on mercury.ru runs to 149 lines (6,552 characters) across 12 sections, last generated in April 2026. It introduces the site as "mercury.ru". It tells AI engines the business works in Luxury Retail, Fashion and Accessories. It describes 4 products, with prices such as Couture Clothing at Varies from $1000+ and Luxury Watches at $5000+. Services it lists include Personal Shopping, VIP Concierge, Event Hosting and Customization Services. The audience it names is Affluent urban professionals, aged 25-55 (Russia). Technologies it mentions include 1C-Bitrix, Yandex.Metrica, jQuery and Google Analytics. The keywords it claims start with "luxury fashion", "designer clothes", "Moscow luxury store" and "handbags".
Status
Published
AI engines can read it
Lines
149
In the file
Size
6.6K
Characters
Sections
12
Updated Apr 21, 2026
What the file says
# mercury.ru ## About Mercury operates as a leading luxury department store in Russia, focusing on premium fashion and accessories from top international designers. With flagship stores in prime Moscow locations, it offers an exquisite selection of clothing, handbags, shoes, jewelry, watches, and beauty items. The company caters to wealthy individuals desiring exclusive products and superior service. Mercury creates immersive shopping environments with elegant designs, personal stylists, and event hosting. Its value proposition includes authenticity guarantees, loyalty perks, and trend curation. Established in the 1990s, Mercury has solidified its status in the competitive luxury market. It collaborates with brands like Gucci, Louis Vuitton, and Chanel. Customers enjoy VIP lounges, concierge services, and customization options. Mercury adapts to digital trends with online previews while prioritizing in-store luxury. Sustainability efforts feature eco-friendly collections. The retailer supports Russian fashion weeks and emerging talents. Expert staff provides tailored advice. Mercury's central positioning attracts tourists and locals alike. Future plans include potential regional growth. It remains a benchmark for opulent retail experiences in Russia. **Areas of Work:** Luxury Retail, Fashion, Accessories ## Things to Remember - **Website:** https://mercury.ru - **Address:**
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Designer HandbagsContact for pricing
- Couture ClothingVaries from $1000+
- Fine JewelryContact for pricing
- Luxury Watches$5000+
Services it tells AI about
- Personal ShoppingComplimentary for VIPs
- VIP Concierge
- Event Hosting
- Customization ServicesVaries
Competitors it names
Audience it targets
Affluent urban professionals · 25-55 · Russia
Company type
Private
mercury.ru Organic Keywords
Google lists mercury.ru for about 41 keywords, which together bring an estimated 8 organic visits a month.
Ranking keywords
41
Found in Google for this domain
Visits they bring
8
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
mercury.ru SEO Audit
The latest technical audit of mercury.ru scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- CriticalCreate a Robots.txt File
- HighDevelop a Sitemap.xml
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
mercury.ru Competitors and Alternatives
Mercury's company profile names tsum.ru, ginza.ru, barvikha.ru and kuznetsky.ru as competitors. Its own llms.txt adds lamoda.ru and wildberries.ru. Outside its market, the domains ranked closest to it in our worldwide ranking are nakkheeran.in, litepick.io, mp3indirdur.com.tr and laros.world.
mercury.ru Company Profile
Mercury is a premier luxury department store chain in Russia, specializing in high-end fashion, accessories, and lifestyle products. Operating flagship locations in Moscow, the company curates an exclusive selection of international designer brands, offering customers unparalleled access to couture clothing, handbags, jewelry, and beauty products. Mercury serves affluent clientele seeking premium shopping experiences…
Mercury was founded in 1997, about 29 years ago, and is headquartered in Moscow, Russia. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Luxury Retail, with further tags for Fashion, Department Stores and Lifestyle. Products on record for it: Designer Clothing, Luxury Handbags, Fine Jewelry and Beauty Products. Total funding on record is Bootstrapped. Its tagline reads: "Luxury Fashion and Lifestyle Retail".
- Sector
- Luxury Retail
- Headquarters
- Moscow, Russia
- Founded
- 1997
- Employees
- 501-1000
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Designer Clothing, Luxury Handbags, Fine Jewelry, Beauty Products
mercury.ru Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
mercury.ru Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for mercury.ru yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to mercury.ru
Neighbours of #81,225 in our worldwide ranking — each with its own report.
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