md.gov — September 2026 traffic, keywords & AI visibility

Search engines send md.gov an estimated 267,600 visits a month. Effectively all of it is organic — about 267,600 visits from unpaid results. Spread across 19,000 ranking keywords, that averages roughly 14 organic visits per keyword.

md.gov scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

The llms.txt on md.gov runs to 77 lines (4,812 characters) across 12 sections, last generated in May 2026. It introduces the site as "Maryland.gov - Official State Portal". It tells AI engines the business works in Public Administration, Digital Government Services and Citizen Services. It describes 3 products, with prices such as Benefits Portal at Free and Emergency Alerts System at Free. Services it lists include Online Benefits Application, Document Upload & Verification, Eligibility Screening Tool and Live Chat Support. The audience it names is Maryland residents and businesses, aged All ages (Maryland, United States). Technologies it mentions include HTTPS and Viewport Meta. The keywords it claims start with "maryland benefits", "state services", "unemployment claims" and "health coverage". It gives the company type as Public.

# Maryland.gov - Official State Portal

## About
Maryland.gov serves as the official digital gateway for the state of Maryland, providing residents, businesses, and visitors with streamlined access to government information and services. The platform aggregates resources across health, housing, unemployment, and other critical benefit programs, helping users navigate complex state processes with greater ease. By consolidating information from multiple agencies into a single accessible interface, Maryland.gov reduces the friction traditionally associated with public service delivery. The site is designed to support diverse populations, including families seeking medical coverage, individuals facing housing challenges, and workers navigating unemployment claims. Its clean navigation and mobile-friendly layout reflect a commitment to inclusive digital access across urban and rural communities alike. Maryland.gov continuously updates its content to reflect policy changes, new eligibility rules, and seasonal program deadlines, ensuring users receive accurate and timely information. The platform also highlights community resources and local initiatives that complement state-level offerings. Through partnerships with county governments and nonprofit organizations, Maryland.gov extends its reach beyond official state channels. The site’s emphasis on transparency helps build public trus

Google lists md.gov for about 19,000 keywords, which together bring an estimated 267,600 organic visits a month.

The latest technical audit of md.gov scored 0 out of 100 overall. The audit makes 8 recommendations in all.

Maryland.gov's company profile names Virginia.gov, Pennsylvania.gov, NewYork.gov and California.gov as competitors. Its own llms.txt adds Texas.gov and Florida.gov. Outside its market, the domains ranked closest to it in our worldwide ranking are huayupiaowu.com, safercar.gov, seluno.vip and zjjxzjxh.cn.

Virginia.gov

Pennsylvania.gov

NewYork.gov

California.gov

Texas.gov

Florida.gov