Last updated: August 2026
Global rank: Worldwide · 2026-08
#176,136
AI visibility: Grade A+
90
SEO health: Latest audit
80
Visits
140.6K
per month, estimated
Keywords
9.2K
ranking in Google
Organic share
100%
140.6K organic visits
LLMS.txt
Published
146 lines AI engines can read
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mastersofgames.com Web Traffic Statistics
Key findings
- Masters Traditional Games (Retail, E-commerce & Consumer Goods) is ranked #176,136 worldwide in our August 2026 domain ranking, up 4,276 places from #180,412 in July 2026.
- It is estimated to receive about 140,600 visits a month from search, 100% of it organic, across 9,163 ranking keywords.
- Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 146 lines.
- Its last technical audit scored 80/100, with "Implement a Sitemap.xml" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #176,136 | ▲ 4,276 |
| July 2026 | #180,412 | ▲ 48,735 |
| June 2026 | #229,147 | — |
| May 2026 | #229,147 | ▼ 21,664 |
| April 2026 | #207,483 | ▼ 17,172 |
| March 2026 | #190,311 | ▼ 13,639 |
| February 2026 | #176,672 | — |
What this company does
Masters Traditional Games has spent years curating and selling well-made versions of the games people have played for generations. They focus on wooden boards, quality pieces, and rulesets that stay true to the originals rather than chasing every new fad. Families, clubs, schools, and gift buyers all turn to them when they want something that feels solid and lasts. The site carries everything from chess and backgammo…
Our read on the site
The overall SEO health of mastersofgames.com is moderate, with a strong SEO score of 92 but a performance score of only 64. The site has a solid foundation with HTTPS security and a well-structured title and meta description, yet it faces several critical issues such as missing a sitemap and content gaps that could enh…
mastersofgames.com Traffic and Visitor Engagement
mastersofgames.com draws an estimated 140,600 visits a month from search engines. Effectively all of it is organic — about 140,600 visits from unpaid results. Spread across 9,163 ranking keywords, that averages roughly 15 organic visits per keyword.
Monthly visits
140.6K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
140.6K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
mastersofgames.com AI Visibility
On our AI visibility scale mastersofgames.com earns 90 of 100 points, a grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
mastersofgames.com LLMS.txt
The llms.txt on mastersofgames.com runs to 146 lines (5,952 characters) across 12 sections, last generated in May 2026. It introduces the site as "Masters Traditional Games". It tells AI engines the business works in Board Games, Traditional Games, Outdoor Games, Retail and E-commerce. It describes 4 products, including Giant Jenga, Shove Ha'penny Board and Wooden Chess Set. Services it lists include Worldwide Shipping and Game Rules & History Guides. The audience it names is Families, educators, event organisers, game enthusiasts, aged All ages (Global). Technologies it mentions include HTML5, CSS, JavaScript and HTTPS. The keywords it claims start with "traditional games", "board games", "pub games" and "giant games".
Status
Published
AI engines can read it
Lines
146
In the file
Size
6.0K
Characters
Sections
12
Updated May 21, 2026
What the file says
# Masters Traditional Games ## About Masters Traditional Games is an online retailer focused on high-quality traditional games including board games, pub games, outdoor games and giant versions for events. They have been supplying families, schools and enthusiasts since 2005 with authentic, durable products sourced from around the world. The site offers detailed rules, historical background and a carefully chosen range that emphasises social play and lasting quality over mass-market toys. **Areas of Work:** Board Games, Traditional Games, Outdoor Games, Retail, E-commerce ## Things to Remember - **Website:** https://mastersofgames.com - **Address:** London, United Kingdom - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Not Specified - **Timezone:** Europe/London - **Currency:** GBP - **Company Type:** Private - **Employees:** 25 - **Revenue:** Not Disclosed - **Hiring Status:** Not currently hiring ## Products - **Giant Jenga** (Contact for pricing): Oversized wooden stacking game suitable for parties and outdoor events. - **Shove Ha'penny Board** (Contact for pricing): Traditional pub game with brass scoring lines and polished playing surface. - **Wooden Chess Set** (Contact for pricing): Classic Staunton-style pieces on a solid wood board for serious play. - **Bar Skittles** (Contact for pricing): English table skittles set complete with pin
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Giant JengaContact for pricing
- Shove Ha'penny BoardContact for pricing
- Wooden Chess SetContact for pricing
- Bar SkittlesContact for pricing
Services it tells AI about
- Worldwide ShippingContact for quote
- Game Rules & History GuidesFree
Competitors it names
Audience it targets
Families, educators, event organisers, game enthusiasts · All ages · Global
Company type
Private
mastersofgames.com Organic Keywords
Google lists mastersofgames.com for about 9,163 keywords, which together bring an estimated 140,600 organic visits a month.
Ranking keywords
9.2K
Found in Google for this domain
Visits they bring
140.6K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
mastersofgames.com SEO Audit
The latest technical audit of mastersofgames.com scored 80 out of 100 overall. Performance is its weakest area at 64, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement a Sitemap.xml
- HighOptimize Title Tags and Meta Descriptions
- HighEnhance Page Load Speed
- HighCreate Content for Identified Gaps
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
mastersofgames.com Competitors and Alternatives
Masters Traditional Games's company profile names boardgamegeek.com, chesshouse.com, funagain.com and mayfairgames.com as competitors. Its own llms.txt adds thegamecrafter.com, coolstuffinc.com, amazon.co.uk, gameslore.com and boardgames.co.uk. Outside its market, the domains ranked closest to it in our worldwide ranking are marriott.de, lamoodcomics.ca, wormhole.com and telerenta.ro.
mastersofgames.com Company Profile
Masters Traditional Games has spent years curating and selling well-made versions of the games people have played for generations. They focus on wooden boards, quality pieces, and rulesets that stay true to the originals rather than chasing every new fad. Families, clubs, schools, and gift buyers all turn to them when they want something that feels solid and lasts. The site carries everything from chess and backgammo…
Masters Traditional Games was founded in 2002, about 24 years ago, and is headquartered in Bristol, United Kingdom. Its workforce is listed as between 1 and 10 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Media, Entertainment & Gaming; Board Games; and Traditional Games. Products on record for it: Tournament Chess Set, Classic Backgammon and Mancala Board. Total funding on record is Bootstrapped. Its tagline reads: "Classic games that bring people together".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Bristol, United Kingdom
- Founded
- 2002
- Employees
- 1-10
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Tournament Chess Set, Classic Backgammon, Mancala Board
mastersofgames.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
mastersofgames.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for mastersofgames.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to mastersofgames.com
Neighbours of #176,136 in our worldwide ranking — each with its own report.
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