Last updated: September 2026
Global rank: Worldwide · 2026-09
#273,551
AI visibility: Grade D
56
SEO health: Not audited
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Visits
306.7K
per month, estimated
Keywords
48.6K
ranking in Google
Organic share
100%
306.7K organic visits
LLMS.txt
Published
131 lines AI engines can read
You're seeing the free preview of mactools.com
mactools.com Company Profile
MacTools operates as a focused provider of software utilities designed specifically for Macintosh computers and their users. The company develops and distributes applications that help with system maintenance, file management, and performance optimization on macOS platforms. Their offerings target everyday Mac owners as well as power users who need reliable, no-frills tools without heavy subscriptions. Over time the…
Founded in 2012 (about 14 years ago), MacTools is based in Indianapolis, United States. Its workforce is listed as between 1 and 10 employees. Its profile files it under Software & Internet, with further tags for Utilities Software and macOS Tools. Total funding on record is Bootstrapped. Its tagline reads: "Practical utilities and tools built for Mac users".
- Sector
- Software & Internet
- Headquarters
- Indianapolis, United States
- Founded
- 2012
- Employees
- 1-10
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
mactools.com Web Traffic Statistics
Key findings
- MacTools (Software & Internet) is ranked #273,551 worldwide in our September 2026 domain ranking, up 3,107 places from #276,658 in August 2026.
- It is estimated to receive about 306,700 visits a month from search, 100% of it organic, across 48,600 ranking keywords.
- Its AI visibility score is 56 out of 100 (grade D), with a published llms.txt of 131 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #273,551 | ▲ 3,107 |
| August 2026 | #276,658 | ▲ 391 |
| July 2026 | #277,049 | ▼ 33,760 |
| June 2026 | #243,289 | — |
| May 2026 | #243,289 | ▲ 48,244 |
| April 2026 | #291,533 | ▼ 33,679 |
| March 2026 | #257,854 | ▼ 14,443 |
| February 2026 | #243,411 | — |
What this company does
MacTools operates as a focused provider of software utilities designed specifically for Macintosh computers and their users. The company develops and distributes applications that help with system maintenance, file management, and performance optimization on macOS platforms. Their offerings target everyday Mac owners as well as power users who need reliable, no-frills tools without heavy subscriptions. Over time the…
mactools.com Traffic and Visitor Engagement
Search engines send mactools.com an estimated 306,700 visits a month. Effectively all of it is organic — about 306,700 visits from unpaid results. Spread across 48,600 ranking keywords, that averages roughly 6.3 organic visits per keyword.
Monthly visits
306.7K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
306.7K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
mactools.com AI Visibility
mactools.com scores 56 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
5/8 core fields
Not scanned yet
Not scanned yet
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
mactools.com LLMS.txt
The llms.txt on mactools.com runs to 131 lines (6,731 characters) across 12 sections, last generated in September 2026. It introduces the site as "mactools.com". It tells AI engines the business works in Software & Internet, Utilities Software and macOS Tools. It describes 3 products, with prices such as Mac Cleaner at $29 one-time, Network Monitor at $19 one-time and File Organizer at $15 one-time. Technologies it mentions include Swift and Cocoa. The keywords it claims start with "mac tools", "macos utilities", "disk cleaner" and "duplicate finder".
Status
Published
AI engines can read it
Lines
131
In the file
Size
6.7K
Characters
Sections
12
Updated Sep 1, 2026
What the file says
# mactools.com ## About MacTools operates as a focused provider of software utilities designed specifically for Macintosh computers and their users. The company develops and distributes applications that help with system maintenance, file management, and performance optimization on macOS platforms. Their offerings target everyday Mac owners as well as power users who need reliable, no-frills tools without heavy subscriptions. Over time the team has refined a small catalog of desktop apps that address common pain points like disk cleanup, duplicate file removal, and network diagnostics. Customers appreciate the straightforward interface and the fact that products run natively without requiring constant internet connections. The business model centers on one-time purchases rather than recurring fees, which appeals to users wary of subscription fatigue. Distribution happens directly through the company website with occasional updates pushed via built-in checkers. Support is handled through email tickets and a modest knowledge base rather than live chat. No physical retail presence exists; everything stays digital. The company maintains a lean operation with a handful of developers and testers based in the Midwest. Early versions of their flagship cleaner app gained traction in the mid-2010s through word-of-mouth on Apple forums. Revenue stays modest and bootstrapped, avoiding out
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Mac Cleaner$29 one-time
- Network Monitor$19 one-time
- File Organizer$15 one-time
Competitors it names
Company type
Private
mactools.com Organic Keywords
Google lists mactools.com for about 48,600 keywords, which together bring an estimated 306,700 organic visits a month.
Ranking keywords
48.6K
Found in Google for this domain
Visits they bring
306.7K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
mactools.com Competitors and Alternatives
MacTools's company profile names cleanmymac.com, malwarebytes.com, ccleaner.com and onyxmac.com as competitors. Its own llms.txt adds appcleaner.com and diskdrill.com. Outside its market, the domains ranked closest to it in our worldwide ranking are iag.com.au, pismo-fsin.ru, golfzon.com and pukpik.com.
mactools.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
mactools.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for mactools.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
mactools.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to mactools.com
Neighbours of #273,551 in our worldwide ranking — each with its own report.
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