Last updated: September 2026

Sep 2026

macquariedictionary.com.au — September 2026 traffic, keywords & AI visibility

Macquarie DictionaryEducation & Training

Global rank: Worldwide · 2026-09

#407,162

AI visibility: Grade A+

90

SEO health: Latest audit

86

Visits

16.8K

per month, estimated

Keywords

1.5K

ranking in Google

Organic share

100%

16.8K organic visits

LLMS.txt

Published

81 lines AI engines can read

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macquariedictionary.com.au Company Profile

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Macquarie Dictionary stands as the definitive reference for Australian English, offering comprehensive word definitions, pronunciations, and usage examples tailored to the unique flavor of Aussie speech. Established as the national standard, it captures slang, idioms, and evolving terminology that define life down under. From students tackling essays to professionals polishing reports, its resources serve anyone need…

Founded in 1981 (about 45 years ago), Macquarie Dictionary is based in Sydney, Australia. Its workforce is listed as between 51 and 200 employees. Its profile files it under Education & Training, with further tags for Reference Publishing, Digital Dictionaries and Language Learning. Products on record for it: Online Dictionary, Macquarie Thesaurus, Print Editions and Word of the Day. Total funding on record is Bootstrapped. Its tagline reads: "Australia's authority on language and words".

Education & TrainingReference PublishingDigital DictionariesLanguage Learning
Sector
Education & Training
Headquarters
Sydney, Australia
Founded
1981
Employees
51-200
Revenue
Not Disclosed
Funding
Bootstrapped
Products
Online Dictionary, Macquarie Thesaurus, Print Editions, Word of the Day

macquariedictionary.com.au Web Traffic Statistics

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Key findings

  • Macquarie Dictionary (Education & Training) is ranked #407,162 worldwide in our September 2026 domain ranking, down 3,414 places from #403,748 in August 2026.
  • It is estimated to receive about 16,800 visits a month from search, 100% of it organic, across 1,513 ranking keywords.
  • Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 81 lines.
  • Its last technical audit scored 86/100, with "Add a Meta Description" the highest-priority fix.
macquariedictionary.com.au global rank history
MonthRankMove
September 2026#407,162▼ 3,414
August 2026#403,748▲ 31,949
July 2026#435,697▲ 56,943
June 2026#492,640—
May 2026#492,640▲ 60,312
April 2026#552,952▼ 34,907
March 2026#518,045▼ 73,471
February 2026#444,574—

What this company does

Macquarie Dictionary stands as the definitive reference for Australian English, offering comprehensive word definitions, pronunciations, and usage examples tailored to the unique flavor of Aussie speech. Established as the national standard, it captures slang, idioms, and evolving terminology that define life down under. From students tackling essays to professionals polishing reports, its resources serve anyone need…

Our read on the site

The overall SEO health of macquariedictionary.com.au is moderately strong, with a solid SEO score of 92/100. However, there are critical areas for improvement, particularly in on-page elements such as title tags, meta descriptions, and heading structures, which can enhance visibility and user experience.

Education & TrainingReference PublishingDigital DictionariesLanguage LearningOnline DictionaryMacquarie Thesaurus

macquariedictionary.com.au Traffic and Visitor Engagement

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Search engines send macquariedictionary.com.au an estimated 16,800 visits a month. Effectively all of it is organic — about 16,800 visits from unpaid results. Spread across 1,513 ranking keywords, that averages roughly 11 organic visits per keyword.

Monthly visits

16.8K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

16.8K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

macquariedictionary.com.au AI Visibility

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macquariedictionary.com.au scores 90 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).

90out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health18/20

92/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

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  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

macquariedictionary.com.au LLMS.txt

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The llms.txt on macquariedictionary.com.au runs to 81 lines (4,032 characters) across 12 sections, last generated in May 2026. It introduces the site as "Macquarie Dictionary". It tells AI engines the business works in Digital Publishing, Lexicography and Language Education. It describes 5 products, with prices such as Macquarie Online Dictionary at Freemium / $9.99/month, Macquarie Thesaurus at $49/year and Print Dictionary Editions at $99.95. Services it lists include Custom Word Research, Educational Licensing, Pronunciation Audio and Language Quizzes. The audience it names is Students, Educators, Professionals, Immigrants, aged 13+ (Australia, New Zealand, Global). Technologies it mentions include HTTPS/SSL, Responsive Design, Robots.txt and Content Management System. The keywords it claims start with "Macquarie Dictionary", "Australian English dictionary", "word definitions" and "Australian slang".

Status

Published

AI engines can read it

Lines

81

In the file

Size

4.0K

Characters

Sections

12

Updated May 13, 2026

What the file says

# Macquarie Dictionary

## About
Macquarie Dictionary is Australia's go-to authority for all things language-related, delivering spot-on definitions, pronunciations, and grammar advice rooted in local English. It powers up students, writers, and everyday folks with tools to master words from bog-standard terms to colorful slang. The online hub packs in a thesaurus, etymology breakdowns, and interactive quizzes that make learning stick without the yawn factor. Educators lean on it for lesson plans, while professionals use it to sharpen comms. Constant updates keep pace with new lingo from tech to telly. Print editions remain bookshelf staples, but digital rules for quick hits. It demystifies Aussie quirks like 'arvo' or 'brekkie' for newcomers. Thesaurus magic helps dodge repetitive writing. Word-of-the-day sparks vocab growth daily. Grammar section fixes pesky errors on the fly. Beyond lookup, it's a portal to language evolution. Millions access it free or premium, proving its pull. Rivals like Oxford pale against its homegrown edge. Mobile-ready for on-the-spot checks. Scholarship shines in every entry. Cultural preserver and innovator rolled into one. Empowers clear expression across generations. From schoolkids to suits, it's indispensable. Digital shift opened global doors. Legacy meets modernity seamlessly. Your word wizard for Oz and beyond.

**Areas of Work:** Digital Pu

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Digital PublishingLexicographyLanguage Education

Keywords it claims

Macquarie DictionaryAustralian English dictionaryword definitionsAustralian slanggrammar tipsword of the daypronunciation guidelanguage quizzesregional dialectsMacquarie Thesaurus

Technologies

HTTPS/SSLResponsive DesignRobots.txtContent Management System

Products it tells AI about

  • Macquarie Online DictionaryFreemium / $9.99/month
  • Macquarie Thesaurus$49/year
  • Print Dictionary Editions$99.95
  • Word of the Day AppFree with ads
  • Grammar GuideIncluded in premium

Services it tells AI about

  • Custom Word ResearchContact for pricing
  • Educational LicensingCustom quote
  • Pronunciation AudioPremium feature
  • Language QuizzesFree/Premium
  • Corporate SubscriptionsEnterprise pricing

Competitors it names

https://www.oxfordlearnersdictionaries.comhttps://www.merriam-webster.comhttps://www.cambridge.org/dictionaryhttps://www.collinsdictionary.comhttps://www.macmillandictionary.comhttps://www.dictionary.com

Audience it targets

Students, Educators, Professionals, Immigrants · 13+ · Australia, New Zealand, Global

Company type

Private

macquariedictionary.com.au Organic Keywords

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Google lists macquariedictionary.com.au for about 1,513 keywords, which together bring an estimated 16,800 organic visits a month.

Ranking keywords

1.5K

Found in Google for this domain

Visits they bring

16.8K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Education & TrainingReference PublishingDigital DictionariesLanguage LearningOnline DictionaryMacquarie ThesaurusPrint EditionsWord of the Day

macquariedictionary.com.au SEO Audit

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The latest technical audit of macquariedictionary.com.au scored 86 out of 100 overall. Performance is its weakest area at 63, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

86

Overall

92

SEO

Excellent

63

Performance

87

Accessibility

Fix these first

  • CriticalAdd a Meta Description
  • CriticalImplement H1 Tags
  • HighFix Missing Alt Attributes
  • HighCreate a Sitemap

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

macquariedictionary.com.au Competitors and Alternatives

Compare competitors

Macquarie Dictionary's company profile names https://www.oxfordlearnersdictionaries.com, https://www.merriam-webster.com, https://www.cambridge.org/dictionary and https://www.collinsdictionary.com as competitors. Its own llms.txt adds https://www.macmillandictionary.com and https://www.dictionary.com. Outside its market, the domains ranked closest to it in our worldwide ranking are montereyfinancial.com, bestzooporn.autos, reimu.net and octipas-emerch.net.

https://www.oxfordlearnersdictionaries.com
https://www.merriam-webster.com
https://www.cambridge.org/dictionary
https://www.collinsdictionary.com
https://www.macmillandictionary.com
https://www.dictionary.com

macquariedictionary.com.au Traffic by Country

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Top customer markets

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