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Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-06
#1,403,137
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
1
per month, estimated
Keywords
4
ranking in Google
Organic share
100%
1 organic visits
LLMS.txt
Published
76 lines AI engines can read
You're seeing the free preview of lays.pt
A snapshot of how lays.pt performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Lay's Portugal brings a selection of potato chips to the market, with options that include many flavors designed to appeal to different preferences. On their website, users can explore all the types available and read about the brand's origins and development over the years. There is also content focused on sustainability efforts, showing how the company handles its resources and works with suppliers. This gives a fu…
Our read on the site
The SEO health of the Lay's Portugal website shows several critical areas that require immediate attention, particularly in on-page optimization and technical aspects. The lack of H1 tags, missing alt attributes for images, and the absence of a favicon are significant issues that could impact user experience and search…
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
1
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
76
In the file
Size
2.9K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
4
Found in Google for this domain
Visits they bring
1
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Lay's Portugal brings a selection of potato chips to the market, with options that include many flavors designed to appeal to different preferences. On their website, users can explore all the types available and read about the brand's origins and development over the years. There is also content focused on sustainability efforts, showing how the company handles its resources and works with suppliers. This gives a fu…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for lays.pt yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
Neighbours of #1,403,137 in our worldwide ranking — each with its own report.
You are looking at one domain. lays.pt competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
Updated May 25, 2026
# Lay's Portugal - Batatas Fritas e Snacks ## About Lay's Portugal brings the iconic potato chip brand to local consumers with a focus on familiar and new flavors that match Portuguese tastes. The site highlights their range of snacks made from quality potatoes and offers easy ways to find where to buy them across the country. They emphasize product variety including classic salted and bolder options like those in the Lay's sabores lineup. The company shares its brand story and commitment to sustainability efforts that reduce environmental impact in farming and packaging. Lay's Portugal connects with fans through promotions, recipes using their chips, and community activities that keep the brand part of everyday snacking moments. Their approach targets people looking for convenient, tasty snacks whether at home, events or on the go. Value comes from consistent quality, flavor innovation and wide availability that makes Lay's a go-to choice over other snack options. They serve everyday consumers, families and retailers who stock popular potato chip brands. Overall the operation blends global PepsiCo backing with local market understanding to deliver snacks people enjoy regularly. **Areas of Work:** Retail, E-commerce & Consumer Goods, Food & Beverage, Snacks ## Things to Remember - **Website:** https://lays.pt - **Address:** Portugal - **Contact:** - **Phone:** - **Hours:
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
Performance
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Audience it targets
Snack lovers in Portugal · 18-45 · Portugal
Company type
Public