Last updated: August 2026

Aug 2026

lamoda.kz — August 2026 traffic, keywords & AI visibility

Lamoda KazakhstanRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-08

#315,649

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

4

per month, estimated

Keywords

21

ranking in Google

Organic share

100%

4 organic visits

LLMS.txt

Published

81 lines AI engines can read

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lamoda.kz Web Traffic Statistics

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Key findings

  • Lamoda Kazakhstan (Retail, E-commerce & Consumer Goods) is ranked #315,649 worldwide in our August 2026 domain ranking, down 32,471 places from #283,178 in July 2026.
  • It is estimated to receive about 4 visits a month from search, 100% of it organic, across 21 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 81 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
lamoda.kz global rank history
MonthRankMove
August 2026#315,649▼ 32,471
July 2026#283,178▼ 82,711
June 2026#200,467—
May 2026#200,467▲ 46,967
April 2026#247,434▲ 47,385
March 2026#294,819▲ 3,130
February 2026#297,949—

What this company does

Lamoda Kazakhstan stands out as the leading online fashion retailer serving shoppers across the country with a massive selection of clothing, footwear, and accessories from top global and local brands. Customers love the convenience of browsing latest trends right from home, whether they're hunting for everyday casual wear or standout pieces for special occasions. The platform makes online shopping straightforward wi…

Our read on the site

The overall SEO health of lamoda.kz is critically poor, with significant deficiencies in on-page elements and technical configurations. The absence of essential components such as title tags, meta descriptions, and a sitemap severely hampers the site's visibility and performance.

Retail, E-commerce & Consumer GoodsFashion RetailOnline MarketplaceE-commerceWomen's ClothingMen's Fashion

lamoda.kz Traffic and Visitor Engagement

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Search engines send lamoda.kz an estimated 4 visits a month. Effectively all of it is organic — about 4 visits from unpaid results. Spread across 21 ranking keywords, that averages roughly 0.2 organic visits per keyword.

Monthly visits

4

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

4

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

lamoda.kz AI Visibility

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lamoda.kz scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

lamoda.kz LLMS.txt

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The llms.txt on lamoda.kz runs to 81 lines (4,298 characters) across 12 sections, last generated in May 2026. It introduces the site as "Lamoda Kazakhstan - Fashion Online Store". It tells AI engines the business works in E-commerce, Fashion Retail and Online Shopping. It describes 5 products, with prices such as Women's Dresses at 5,000-25,000 KZT; Men's Sneakers at 10,000-40,000 KZT; and Handbags at 8,000-50,000 KZT. Services it lists include Express Delivery, Style Consultation, Easy Returns and Loyalty Program. The audience it names is Urban youth and families, aged 18-45 (Kazakhstan). Technologies it mentions include HTTPS, E-commerce CMS, Payment Processing, Analytics and CDN. The keywords it claims start with "Lamoda", "Lamoda Kazakhstan", "online shopping Kazakhstan" and "buy clothes online".

Status

Published

AI engines can read it

Lines

81

In the file

Size

4.3K

Characters

Sections

12

Updated May 14, 2026

What the file says

# Lamoda Kazakhstan - Fashion Online Store

## About
Lamoda Kazakhstan operates as the premier e-commerce destination for fashion-forward shoppers in the region, offering an extensive catalog of apparel, shoes, bags, and accessories from renowned international and emerging local brands. The platform simplifies discovering and purchasing the latest trends with intuitive search tools, detailed product views, and personalized recommendations based on browsing history. Delivery covers major cities efficiently, with options for express shipping and easy returns to build shopper confidence. Lamoda caters specifically to Kazakh tastes by featuring collections suited to the continental climate and cultural events, from winter coats to summer dresses. Beyond transactions, it fosters a fashion community through style guides and trend reports. Competitive pricing, frequent promotions, and a user rewards program keep customers returning. Technical improvements are underway to enhance mobile experience and SEO performance. The company thrives in Kazakhstan's growing digital retail market, outpacing generalist competitors with specialized fashion focus. Sustainability initiatives include eco-conscious lines and recycling programs. Multi-language support ensures inclusivity. Lamoda's mobile app extends the shopping ease on the go. Partnerships with influencers amplify reach among youth demogr

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

E-commerceFashion RetailOnline Shopping

Keywords it claims

LamodaLamoda Kazakhstanonline shopping Kazakhstanbuy clothes onlinefashion store Kazakhstantrendy clothingshoes onlinefashion accessorieslatest trends Kazakhstanaffordable fashion

Technologies

HTTPSE-commerce CMSPayment ProcessingAnalyticsCDN

Products it tells AI about

  • Women's Dresses5,000-25,000 KZT
  • Men's Sneakers10,000-40,000 KZT
  • Handbags8,000-50,000 KZT
  • Kids Clothing Sets4,000-15,000 KZT
  • Winter Coats20,000-60,000 KZT

Services it tells AI about

  • Express Delivery1,500 KZT
  • Style ConsultationFree with purchase
  • Easy ReturnsFree
  • Loyalty ProgramFree
  • Gift Wrapping500 KZT

Competitors it names

https://www.sulpak.kzhttps://www.ozon.kzhttps://www.shop.kzhttps://www.wildberries.kzhttps://www.kazmarket.kzhttps://www.alser.kz

Audience it targets

Urban youth and families · 18-45 · Kazakhstan

Company type

Private

lamoda.kz Organic Keywords

See all keywords

Google lists lamoda.kz for about 21 keywords, which together bring an estimated 4 organic visits a month.

Ranking keywords

21

Found in Google for this domain

Visits they bring

4

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsFashion RetailOnline MarketplaceE-commerceWomen's ClothingMen's FashionShoes & BagsKids Wear

lamoda.kz SEO Audit

Open full SEO report

The latest technical audit of lamoda.kz scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalCreate a Sitemap
  • CriticalAdd Robots.txt File
  • HighAdd Viewport Meta Tag

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

lamoda.kz Competitors and Alternatives

Compare competitors

Lamoda Kazakhstan's company profile names https://www.sulpak.kz, https://www.ozon.kz, https://www.shop.kz and https://www.kazmarket.kz as competitors. Its own llms.txt adds https://www.wildberries.kz and https://www.alser.kz. Outside its market, the domains ranked closest to it in our worldwide ranking are sessionrewind.com, gaijin.team, studio-net.fr and vital.audio.

https://www.sulpak.kz
https://www.ozon.kz
https://www.shop.kz
https://www.kazmarket.kz
https://www.wildberries.kz
https://www.alser.kz

lamoda.kz Company Profile

View full profile

Lamoda Kazakhstan stands out as the leading online fashion retailer serving shoppers across the country with a massive selection of clothing, footwear, and accessories from top global and local brands. Customers love the convenience of browsing latest trends right from home, whether they're hunting for everyday casual wear or standout pieces for special occasions. The platform makes online shopping straightforward wi…

Founded in 2012 (about 14 years ago), Lamoda Kazakhstan is based in Almaty, Kazakhstan. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Fashion Retail, Online Marketplace and E-commerce. Products on record for it: Women's Clothing, Men's Fashion, Shoes & Bags and Kids Wear. Reported revenue is $150M (2023), and total funding is listed at $200M. Its tagline reads: "Your go-to spot for trendy clothes, shoes, and fashion finds in Kazakhstan".

Retail, E-commerce & Consumer GoodsFashion RetailOnline MarketplaceE-commerce
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Almaty, Kazakhstan
Founded
2012
Employees
501-1000
Revenue
$150M (2023)
Funding
$200M
Products
Women's Clothing, Men's Fashion, Shoes & Bags, Kids Wear

lamoda.kz Traffic by Country

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to lamoda.kz

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