Last updated: September 2026
Global rank: Worldwide · 2026-09
#309,727
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
10.1K
per month, estimated
Keywords
765
ranking in Google
Organic share
100%
10.1K organic visits
LLMS.txt
Published
76 lines AI engines can read
You're seeing the free preview of kokatat.com
kokatat.com Company Profile
Kokatat designs and manufactures high-performance dry suits, life vests, and technical apparel for paddlesports enthusiasts who demand reliability in demanding conditions. The company serves recreational kayakers, professional river guides, and expedition teams who need gear that keeps them dry and safe on rivers, lakes, and coastal waters. Their products combine durable waterproof fabrics with thoughtful ergonomic d…
Kokatat was founded in 1979, about 47 years ago, and is headquartered in Arcata, United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Outdoor Apparel; and Water Sports Equipment. Products on record for it: Gore-Tex Dry Suit, Hydrus 3.0 Life Vest and Meridian Dry Top. Total funding on record is Bootstrapped. Its tagline reads: "Built for the water, trusted by paddlers worldwide".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Arcata, United States
- Founded
- 1979
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Gore-Tex Dry Suit, Hydrus 3.0 Life Vest, Meridian Dry Top
kokatat.com Web Traffic Statistics
Key findings
- Kokatat (Retail, E-commerce & Consumer Goods) is ranked #309,727 worldwide in our September 2026 domain ranking, up 90,864 places from #400,591 in August 2026.
- It is estimated to receive about 10,100 visits a month from search, 100% of it organic, across 765 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 76 lines.
- Its last technical audit scored 0/100, with "Enhance Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #309,727 | ▲ 90,864 |
| August 2026 | #400,591 | ▲ 16,404 |
| July 2026 | #416,995 | ▲ 671,632 |
| June 2026 | #1,088,627 | — |
| May 2026 | #1,088,627 | ▲ 248,351 |
| April 2026 | #1,336,978 | ▼ 349,499 |
| March 2026 | #987,479 | — |
What this company does
Kokatat designs and manufactures high-performance dry suits, life vests, and technical apparel for paddlesports enthusiasts who demand reliability in demanding conditions. The company serves recreational kayakers, professional river guides, and expedition teams who need gear that keeps them dry and safe on rivers, lakes, and coastal waters. Their products combine durable waterproof fabrics with thoughtful ergonomic d…
Our read on the site
The overall SEO health of Kokatat's website is concerning, primarily due to critical on-page SEO issues such as missing H1 tags and a very short title. Additionally, technical aspects like the absence of a robots.txt file and sitemap further hinder search engine visibility.
kokatat.com Traffic and Visitor Engagement
kokatat.com draws an estimated 10,100 visits a month from search engines. Effectively all of it is organic — about 10,100 visits from unpaid results. Spread across 765 ranking keywords, that averages roughly 13 organic visits per keyword.
Monthly visits
10.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
10.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
kokatat.com AI Visibility
On our AI visibility scale kokatat.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
kokatat.com LLMS.txt
The llms.txt on kokatat.com runs to 76 lines (4,064 characters) across 12 sections, last generated in May 2026. It introduces the site as "Kokatat - Premium Paddlesports Apparel & Safety Gear". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sports, Fitness & Recreation; and Outdoor Apparel. It describes 5 products, including Gore-Tex Dry Suit, Hydrus 3.0 Life Vest and Meridian Dry Top. Services it lists include Gear Fitting Consultations, Product Care Workshops and Custom Embroidery. The audience it names is Outdoor enthusiasts and water sports participants, aged 18-55 (North America and Europe). Technologies it mentions include Shopify and Google Analytics. The keywords it claims start with "dry suits", "life vests", "kayaking gear" and "paddle sports".
Status
Published
AI engines can read it
Lines
76
In the file
Size
4.1K
Characters
Sections
12
Updated May 16, 2026
What the file says
# Kokatat - Premium Paddlesports Apparel & Safety Gear ## About Kokatat creates technical dry suits, life vests, and paddling apparel that keep enthusiasts and professionals safe on rivers, lakes, and coastal waters. The company focuses on durable waterproof construction, ergonomic fit, and responsible material sourcing so customers can spend more time on the water and less time worrying about gear failure. Kokatat works directly with guides, instructors, and expedition teams to refine every product detail before it reaches the market. Their product range covers everything from beginner-friendly touring gear to expedition-grade suits built for multi-day remote trips. The brand maintains a strong commitment to safety education, offering fit guides, care instructions, and technique tips that help paddlers stay prepared. Kokatat sells through its own website and a curated network of specialty outdoor retailers across North America and Europe. The company supports river communities by sponsoring clean-up events, safety clinics, and university outdoor programs. Their manufacturing process emphasizes quality control and long-lasting construction that reduces environmental impact over time. Kokatat continues to explore new fabric technologies that improve breathability while maintaining complete waterproof protection. The brand remains privately held and operates from its Northern Ca
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Gore-Tex Dry SuitContact for pricing
- Hydrus 3.0 Life VestContact for pricing
- Meridian Dry TopContact for pricing
- Women’s Odyssey Dry SuitContact for pricing
- Youth TourLite PFDContact for pricing
Services it tells AI about
- Gear Fitting ConsultationsFree
- Product Care WorkshopsFree
- Custom EmbroideryContact for pricing
Competitors it names
Audience it targets
Outdoor enthusiasts and water sports participants · 18-55 · North America and Europe
Company type
Private
kokatat.com Organic Keywords
Google lists kokatat.com for about 765 keywords, which together bring an estimated 10,100 organic visits a month.
Ranking keywords
765
Found in Google for this domain
Visits they bring
10.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
kokatat.com SEO Audit
The latest technical audit of kokatat.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalEnhance Title and Meta Description
- CriticalAdd H1 Tags
- HighImplement Alt Text for Images
- HighCreate a Sitemap
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
kokatat.com Competitors and Alternatives
Kokatat's company profile names https://www.nrs.com, https://www.patagonia.com, https://www.rei.com and https://www.outdoorplay.com as competitors. Its own llms.txt adds https://www.cabelas.com and https://www.dickssportinggoods.com. Outside its market, the domains ranked closest to it in our worldwide ranking are rzgmu.ru, orange-guinee.com, keighleynews.co.uk and rosenheim.de.
kokatat.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
kokatat.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for kokatat.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to kokatat.com
Neighbours of #309,727 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. kokatat.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.