Last updated: September 2026
Global rank: Worldwide · 2026-09
#372,891
AI visibility: Grade D
56
SEO health: Not audited
—
Visits
4
per month, estimated
Keywords
16
ranking in Google
Organic share
100%
4 organic visits
LLMS.txt
Published
114 lines AI engines can read
You're seeing the free preview of kijiji.it
kijiji.it Company Profile
Kijiji.it runs one of Italy's biggest free classifieds sites where people post ads to sell used goods, find apartments, or look for work right in their own towns. The platform keeps things simple with categories that cover everything from furniture and cars to pets and services, letting users connect directly without middlemen. Folks in Milan, Rome, and smaller cities use it daily because listings show up fast and yo…
Founded in 2005 (about 21 years ago), Kijiji is based in Milan, Italy. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Software & Internet, Online Marketplaces and Classified Advertising. Total funding on record is Bootstrapped. Its tagline reads: "Buy and sell stuff locally across Italy".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Milan, Italy
- Founded
- 2005
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
kijiji.it Web Traffic Statistics
Key findings
- Kijiji (Retail, E-commerce & Consumer Goods) is ranked #372,891 worldwide in our September 2026 domain ranking, up 14,831 places from #387,722 in August 2026.
- It is estimated to receive about 4 visits a month from search, 100% of it organic, across 16 ranking keywords.
- Its AI visibility score is 56 out of 100 (grade D), with a published llms.txt of 114 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #372,891 | ▲ 14,831 |
| August 2026 | #387,722 | ▲ 19,594 |
| July 2026 | #407,316 | ▲ 5,795 |
| June 2026 | #413,111 | — |
| May 2026 | #413,111 | ▼ 32,185 |
| April 2026 | #380,926 | ▲ 50,213 |
| March 2026 | #431,139 | ▼ 68,348 |
| February 2026 | #362,791 | — |
What this company does
Kijiji.it runs one of Italy's biggest free classifieds sites where people post ads to sell used goods, find apartments, or look for work right in their own towns. The platform keeps things simple with categories that cover everything from furniture and cars to pets and services, letting users connect directly without middlemen. Folks in Milan, Rome, and smaller cities use it daily because listings show up fast and yo…
kijiji.it Traffic and Visitor Engagement
Search engines send kijiji.it an estimated 4 visits a month. Effectively all of it is organic — about 4 visits from unpaid results. Spread across 16 ranking keywords, that averages roughly 0.3 organic visits per keyword.
Monthly visits
4
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
4
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
kijiji.it AI Visibility
kijiji.it scores 56 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
5/8 core fields
Not scanned yet
Not scanned yet
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
kijiji.it LLMS.txt
The llms.txt on kijiji.it runs to 114 lines (6,767 characters) across 12 sections, last generated in September 2026. It introduces the site as "kijiji.it". It tells AI engines the business works in Online Marketplaces, Classified Advertising and Peer-to-Peer Commerce. It describes 2 products, with prices such as Free Classified Ads at Free. Services it lists include Local Search and Direct Messaging. It targets Italy. Technologies it mentions include Web platform and Mobile responsive design. The keywords it claims start with "classifieds", "buy sell italy", "local ads" and "second hand".
Status
Published
AI engines can read it
Lines
114
In the file
Size
6.8K
Characters
Sections
12
Updated Sep 3, 2026
What the file says
# kijiji.it ## About Kijiji.it runs one of Italy's biggest free classifieds sites where people post ads to sell used goods, find apartments, or look for work right in their own towns. The platform keeps things simple with categories that cover everything from furniture and cars to pets and services, letting users connect directly without middlemen. Folks in Milan, Rome, and smaller cities use it daily because listings show up fast and you can message sellers straight away. It started as part of the bigger eBay family but focuses purely on local deals rather than shipping stuff worldwide. Sellers post for free in most cases, which keeps the volume high and the site active with fresh ads every hour. Buyers get to browse photos and descriptions, then arrange to meet or ship small items themselves. The site stays popular because it feels like a digital version of the old newspaper classifieds but updated for phones and quick searches. Over the years it has added tools like saved searches and price alerts so people don't miss good deals. No fancy algorithms push products here, just straightforward listings sorted by date or location. That plain approach appeals to regular Italians who want to clear out their garage or hunt for a cheap bike without paying fees. The company earns from optional paid promotions that bump ads higher in results for a few days. It serves both private sell
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Free Classified AdsFree
- Ad PromotionContact for pricing
Services it tells AI about
- Local SearchFree
- Direct MessagingFree
Competitors it names
Audience it targets
Italy
Company type
Private
kijiji.it Organic Keywords
Google lists kijiji.it for about 16 keywords, which together bring an estimated 4 organic visits a month.
Ranking keywords
16
Found in Google for this domain
Visits they bring
4
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
kijiji.it Competitors and Alternatives
Kijiji's company profile names subito.it, bakeca.it, idealista.it and autoscout24.it as competitors. Its own llms.txt adds immobiliare.it. Outside its market, the domains ranked closest to it in our worldwide ranking are mekongasean.vn, cloudstack.ru, mysilverlining.com and obrazavr.ru.
kijiji.it Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
kijiji.it Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for kijiji.it yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
kijiji.it SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Top-ranked companies
Each with its own report.
Wait — let's zoom out.
You are looking at one domain. kijiji.it competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.