Last updated: September 2026

Sep 2026

iren.com — September 2026 traffic, keywords & AI visibility

IrenEnergy, Climate & Environment

Global rank: Worldwide · 2026-09

#265,997

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

16.6K

per month, estimated

Keywords

882

ranking in Google

Organic share

100%

16.6K organic visits

LLMS.txt

Published

83 lines AI engines can read

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iren.com Company Profile

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Iren is a next-generation company at the intersection of renewable energy, digital assets, and high-performance computing. They operate large-scale data centers powered entirely by renewable energy sources, focusing on Bitcoin mining and AI cloud services. With facilities strategically located in cool climates like British Columbia, Texas, and Prince George, Iren optimizes energy efficiency and minimizes environmenta…

Founded in 2018 (about 8 years ago), Iren is based in Austin, United States. Its workforce is listed as between 51 and 200 employees. It was founded by Daniel Berezowski. Its profile files it under Energy, Climate & Environment, with further tags for Renewable Energy, Bitcoin Mining, AI Infrastructure and Data Centers. Products on record for it: Bitcoin Mining Operations, Iren Cloud (AI/HPC Infrastructure) and Power Infrastructure Development. Reported revenue is $184M (2024), and total funding is listed at Publicly traded. Its tagline reads: "Pioneering the future of sustainable Bitcoin mining and AI cloud infrastructure".

Renewable EnergyBitcoin MiningAI InfrastructureData Centers
Sector
Energy, Climate & Environment
Headquarters
Austin, United States
Founded
2018
Employees
51-200
Revenue
$184M (2024)
Funding
Publicly traded
Founders
Daniel Berezowski
Products
Bitcoin Mining Operations, Iren Cloud (AI/HPC Infrastructure), Power Infrastructure Development

iren.com Web Traffic Statistics

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Key findings

  • Iren (Energy, Climate & Environment) is ranked #265,997 worldwide in our September 2026 domain ranking, up 80,831 places from #346,828 in August 2026.
  • It is estimated to receive about 16,600 visits a month from search, 100% of it organic, across 882 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 83 lines.
  • Its last technical audit scored 0/100, with "Implement Essential On-Page SEO Elements" the highest-priority fix.
iren.com global rank history
MonthRankMove
September 2026#265,997▲ 80,831
August 2026#346,828▼ 11,803
July 2026#335,025▼ 24,710
June 2026#310,315—
May 2026#310,315▼ 83,039
April 2026#227,276▲ 161,163
March 2026#388,439▲ 57,262
February 2026#445,701—

What this company does

Iren is a next-generation company at the intersection of renewable energy, digital assets, and high-performance computing. They operate large-scale data centers powered entirely by renewable energy sources, focusing on Bitcoin mining and AI cloud services. With facilities strategically located in cool climates like British Columbia, Texas, and Prince George, Iren optimizes energy efficiency and minimizes environmenta…

Our read on the site

The website https://iren.com currently exhibits significant SEO deficiencies, including missing essential on-page elements such as title, meta description, and headings. Additionally, technical issues such as the absence of a viewport meta tag, robots.txt, sitemap, and favicon further hinder its search engine visibilit…

Renewable EnergyBitcoin MiningAI InfrastructureData CentersBitcoin Mining OperationsIren Cloud (AI/HPC Infrastructure)

iren.com Traffic and Visitor Engagement

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Search engines send iren.com an estimated 16,600 visits a month. Effectively all of it is organic — about 16,600 visits from unpaid results. Spread across 882 ranking keywords, that averages roughly 19 organic visits per keyword.

Monthly visits

16.6K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

16.6K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

iren.com AI Visibility

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iren.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

iren.com LLMS.txt

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The llms.txt on iren.com runs to 83 lines (3,987 characters) across 12 sections, last generated in May 2026. It introduces the site as "Iren - Next Generation Data Centers for Bitcoin Mining & AI Cloud". It tells AI engines the business works in Renewable Energy Data Centers, Bitcoin Mining and AI Cloud Infrastructure. It describes 5 products, including Iren Cloud AI Platform, Bitcoin Mining Operations and Liquid Cooled GPU Clusters. Services it lists include AI Cloud Computing, Bitcoin Mining Hosting, Custom Data Center Development and Power Optimization Consulting. The audience it names is Institutional investors, AI enterprises, crypto funds (North America, Global). Technologies it mentions include NVIDIA H100 GPUs, Liquid Cooling Systems, Kubernetes Orchestration, High-Density Power Distribution and Renewable Energy Integration. The keywords it claims start with "Iren", "Iris Energy", "Bitcoin mining" and "AI cloud". It gives the company type as Public and says it is hiring.

Status

Published

AI engines can read it

Lines

83

In the file

Size

4.0K

Characters

Sections

12

Updated May 15, 2026

What the file says

# Iren - Next Generation Data Centers for Bitcoin Mining & AI Cloud

## About
Iren develops and operates next-generation data centers powered by 100% renewable energy. Their vertically integrated platform supports both Bitcoin mining and AI cloud computing with industry-leading power and cooling infrastructure. Strategic site selection in cool climates enables maximum efficiency for high-density GPU deployments. Iren's 2.6 GW development pipeline positions them as a leader in sustainable compute infrastructure. The Iren Cloud platform delivers bare metal GPU access optimized for AI training and inference workloads. Their public company status provides transparency and capital market access for growth. Management team brings deep expertise in renewable energy project development and data center operations. Iren captures value across the entire technology stack from power procurement to compute delivery.

**Areas of Work:** Renewable Energy Data Centers, Bitcoin Mining, AI Cloud Infrastructure

## Things to Remember
- **Website:** https://iren.com
- **Address:** Austin, Texas, United States
- **Contact:** 
- **Phone:** 
- **Hours:** 24/7
- **Timezone:** UTC
- **Currency:** USD
- **Company Type:** Public
- **Employees:** 120
- **Revenue:** $184M
- **Hiring Status:** Yes, actively hiring

## Products
- **Iren Cloud AI Platform** (Contact for pricing): Bare metal GPU cloud for AI/ML

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Renewable Energy Data CentersBitcoin MiningAI Cloud Infrastructure

Keywords it claims

IrenIris EnergyBitcoin miningAI cloudrenewable energy miningH100 cloudsustainable data centersGPU cloud computingcrypto mining stocksgreen bitcoin mining

Technologies

NVIDIA H100 GPUsLiquid Cooling SystemsKubernetes OrchestrationHigh-Density Power DistributionRenewable Energy IntegrationASIC Mining Hardware

Products it tells AI about

  • Iren Cloud AI PlatformContact for pricing
  • Bitcoin Mining OperationsN/A
  • Liquid Cooled GPU ClustersContact for pricing
  • Power InfrastructureN/A
  • Data Center ColocationContact for pricing

Services it tells AI about

  • AI Cloud ComputingPay as you go
  • Bitcoin Mining HostingCustom contracts
  • Custom Data Center DevelopmentProject-based
  • Power Optimization ConsultingContact for pricing
  • HPC Infrastructure DesignProject-based

Competitors it names

https://core-scientific.comhttps://riotplatforms.comhttps://marathon.comhttps://cleanspark.comhttps://hut8.comhttps://bitfarms.com

Audience it targets

Institutional investors, AI enterprises, crypto funds · North America, Global

Company type

Public · actively hiring

iren.com Organic Keywords

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Google lists iren.com for about 882 keywords, which together bring an estimated 16,600 organic visits a month.

Ranking keywords

882

Found in Google for this domain

Visits they bring

16.6K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Renewable EnergyBitcoin MiningAI InfrastructureData CentersBitcoin Mining OperationsIren Cloud (AI/HPC Infrastructure)Power Infrastructure Development

iren.com SEO Audit

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The latest technical audit of iren.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Essential On-Page SEO Elements
  • HighCreate a Robots.txt File
  • HighAdd a Sitemap.xml
  • HighInclude a Viewport Meta Tag

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

iren.com Competitors and Alternatives

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Iren's company profile names https://core-scientific.com, https://riotplatforms.com, https://marathon.com and https://cleanspark.com as competitors. Its own llms.txt adds https://hut8.com and https://bitfarms.com. Outside its market, the domains ranked closest to it in our worldwide ranking are saleshacker.com, freshit.ro, feltet.dk and rotacloud.com.

https://core-scientific.com
https://riotplatforms.com
https://marathon.com
https://cleanspark.com
https://hut8.com
https://bitfarms.com

iren.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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