Last updated: August 2026

Aug 2026

iponweb.com — August 2026 traffic, keywords & AI visibility

IPONWEBAdTech

Global rank: Worldwide · 2026-08

#175,361

AI visibility: Grade A

83

SEO health: Latest audit

88

Visits

89

per month, estimated

Keywords

18

ranking in Google

Organic share

100%

89 organic visits

LLMS.txt

Published

150 lines AI engines can read

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iponweb.com Web Traffic Statistics

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Key findings

  • IPONWEB (AdTech) is ranked #175,361 worldwide in our August 2026 domain ranking, down 44,358 places from #131,003 in July 2026.
  • It is estimated to receive about 89 visits a month from search, 100% of it organic, across 18 ranking keywords.
  • Its AI visibility score is 83 out of 100 (grade A), with a published llms.txt of 150 lines.
  • Its last technical audit scored 88/100, with "Implement Title Tags and Meta Descriptions" the highest-priority fix.
iponweb.com global rank history
MonthRankMove
August 2026#175,361▼ 44,358
July 2026#131,003▲ 23,977
June 2026#154,980—
May 2026#154,980▲ 5,005
April 2026#159,985▼ 90,686
March 2026#69,299▲ 26,569
February 2026#95,868—

What this company does

IPONWEB stands out as a key innovator in the fast-paced world of programmatic advertising. They built their reputation on delivering a robust platform that handles real-time bidding for digital ad inventory. Publishers turn to them to squeeze every bit of revenue from their sites, while advertisers get tools for smarter buying decisions. The company's tech focuses on supply-side management, making it easier to connec…

Our read on the site

The overall SEO health of iponweb.com is currently lacking due to missing critical on-page elements such as title tags and meta descriptions, which are essential for search engine visibility. While the site performs well technically with a perfect performance score, there are significant content and structural gaps tha…

AdTechProgrammatic AdvertisingReal-Time BiddingDigital MarketingIPON SSPIPON DSP

iponweb.com Traffic and Visitor Engagement

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Search engines send iponweb.com an estimated 89 visits a month. Effectively all of it is organic — about 89 visits from unpaid results. Spread across 18 ranking keywords, that averages roughly 4.9 organic visits per keyword.

Monthly visits

89

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

89

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

iponweb.com AI Visibility

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iponweb.com scores 83 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on SEO health (16/20) and Company profile (22/25).

83out of 100

Grade A

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health16/20

80/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

iponweb.com LLMS.txt

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The llms.txt on iponweb.com runs to 150 lines (8,016 characters) across 12 sections, last generated in May 2026. It introduces the site as "IPONWEB". It tells AI engines the business works in Programmatic Advertising, Advertising Technology, Digital Marketing and Data Analytics. It describes 4 products, including IPON SSP, IPON DSP and Yield Optimizer. Services it lists include Programmatic Setup, RTB Optimization, Audience Segmentation and Fraud Prevention Consulting. The audience it names is B2B: Publishers, Advertisers, Agencies (Global). Technologies it mentions include HTTPS, Real-Time Bidding, JavaScript, Header Bidding and Ad Server Integration. The keywords it claims start with "programmatic advertising", "digital marketing", "data analytics" and "advertising technology". It gives the company type as Acquired.

Status

Published

AI engines can read it

Lines

150

In the file

Size

8.0K

Characters

Sections

12

Updated May 1, 2026

What the file says

# IPONWEB

## About
IPONWEB carved out a niche in AdTech by focusing on programmatic solutions that actually work for real-world publishers. Starting back in 2009, they developed platforms for handling massive scales of ad auctions without breaking a sweat. Their SSP lets site owners auction off inventory to the highest bidders in milliseconds. Advertisers love the DSP side for its targeting smarts, pulling from rich data sets to hit the right audiences. Analytics baked in help track every dollar spent or earned. The company always stressed clean, fraud-free environments which isn't always a given in this space. Before the Criteo deal, IPONWEB was already powering top-tier sites across Europe and beyond. Integration is a breeze, with APIs that play nice with other tools. They tackled pain points like header bidding early on, giving publishers an edge. Customer support goes beyond tickets—real strategists help optimize yields. Post-acquisition, their tech bolsters Criteo's offerings seamlessly. Global reach means they handle diverse markets from London to New York. Low latency keeps bids competitive every time. Custom segmentation tools make ads feel personal without creepy vibes. ROI dashboards show clear wins, motivating long-term partnerships. Security layers block bad bots effectively. Scalability shines during peak events like Black Friday rushes. IPONWEB's story is one of 

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Programmatic AdvertisingAdvertising TechnologyDigital MarketingData Analytics

Keywords it claims

programmatic advertisingdigital marketingdata analyticsadvertising technologycustomer segmentationROI of advertisingprogrammatic advertising platformsdigital marketing trendsadvertising ROI optimizationdata-driven marketing strategies

Technologies

HTTPSReal-Time BiddingJavaScriptHeader BiddingAd Server Integration

Products it tells AI about

  • IPON SSPContact for pricing
  • IPON DSPContact for pricing
  • Yield OptimizerContact for pricing
  • Analytics SuiteContact for pricing

Services it tells AI about

  • Programmatic SetupCustom quote
  • RTB OptimizationCustom quote
  • Audience SegmentationCustom quote
  • Fraud Prevention ConsultingCustom quote

Competitors it names

https://www.thetradedesk.comhttps://appnexus.comhttps://rubiconproject.comhttps://www.adroll.comhttps://www.criteo.comhttps://www.media.net

Audience it targets

B2B: Publishers, Advertisers, Agencies · Global

Company type

Acquired

iponweb.com Organic Keywords

See all keywords

Google lists iponweb.com for about 18 keywords, which together bring an estimated 89 organic visits a month.

Ranking keywords

18

Found in Google for this domain

Visits they bring

89

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

AdTechProgrammatic AdvertisingReal-Time BiddingDigital MarketingIPON SSPIPON DSPYield Optimization ToolsAnalytics Dashboard

iponweb.com SEO Audit

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The latest technical audit of iponweb.com scored 88 out of 100 overall. Accessibility is its weakest area at 79, while performance scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

88

Overall

80

SEO

100

Performance

Excellent

79

Accessibility

Fix these first

  • CriticalImplement Title Tags and Meta Descriptions
  • HighCreate H1 Tags for All Pages
  • HighAdd a Viewport Meta Tag
  • HighCreate a Robots.txt File

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

iponweb.com Competitors and Alternatives

Compare competitors

IPONWEB's company profile names https://www.thetradedesk.com, https://appnexus.com, https://rubiconproject.com and https://www.adroll.com as competitors. Its own llms.txt adds https://www.criteo.com and https://www.media.net. Outside its market, the domains ranked closest to it in our worldwide ranking are sexpunt.nl, dreampirates.in, chuys.com and imemc.org.

https://www.thetradedesk.com
https://appnexus.com
https://rubiconproject.com
https://www.adroll.com
https://www.criteo.com
https://www.media.net

iponweb.com Company Profile

View full profile

IPONWEB stands out as a key innovator in the fast-paced world of programmatic advertising. They built their reputation on delivering a robust platform that handles real-time bidding for digital ad inventory. Publishers turn to them to squeeze every bit of revenue from their sites, while advertisers get tools for smarter buying decisions. The company's tech focuses on supply-side management, making it easier to connec…

Founded in 2009 (about 17 years ago), IPONWEB is based in London, United Kingdom. Its workforce is listed as between 201 and 500 employees. Its profile files it under AdTech, with further tags for Programmatic Advertising, Real-Time Bidding and Digital Marketing. Products on record for it: IPON SSP, IPON DSP, Yield Optimization Tools and Analytics Dashboard. Its tagline reads: "Market-Leading AdTech Platform Powering Programmatic Advertising".

AdTechProgrammatic AdvertisingReal-Time BiddingDigital Marketing
Sector
AdTech
Headquarters
London, United Kingdom
Founded
2009
Employees
201-500
Revenue
Not Disclosed
Funding
Not Disclosed
Products
IPON SSP, IPON DSP, Yield Optimization Tools, Analytics Dashboard

iponweb.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to iponweb.com

Neighbours of #175,361 in our worldwide ranking — each with its own report.

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