igd.com — September 2026 traffic, keywords & AI visibility

Search engines send igd.com an estimated 516 visits a month. Effectively all of it is organic — about 516 visits from unpaid results. Spread across 197 ranking keywords, that averages roughly 2.6 organic visits per keyword.

igd.com scores 84 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and SEO health. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on Crawlability (5/10) and Structured data (0/5).

The llms.txt on igd.com runs to 75 lines (4,320 characters) across 12 sections, last generated in May 2026. It introduces the site as "IGD". It tells AI engines the business works in Grocery Retail, Market Research and Food Industry Analysis. It describes 4 products, including IGD Insights Reports, Retail Training Courses and Sustainability Toolkit. Services it lists include Custom Retail Analysis, In-Store Training Delivery and Supply Chain Workshops. Technologies it mentions include HTTPS and Viewport Meta. The keywords it claims start with "grocery insights", "grocery training", "sustainable food system" and "retail analysis".

# IGD

## About
IGD has spent decades tracking how people shop for food and what that means for the whole supply chain. They run training sessions that help store managers and head office teams deal with real problems like waste, loyalty schemes, and shifting consumer habits. Their reports dig into everything from sustainable sourcing to how digital tools are changing checkout lines. Retailers use the data to tweak ranges and cut costs while suppliers lean on it to spot where demand is heading next. The team mixes hard numbers with on-the-ground observations so the advice feels usable rather than theoretical. Over the years they have built a network of grocery professionals who swap ideas at their events and courses. During the pandemic their quick analysis on panic buying and online shifts got passed around boardrooms fast. Now they are focused on net zero targets and how stores can hit them without hurting margins. Their work covers both big chains and smaller independents because the challenges often overlap. Clients say the training sticks because it is built around actual store data rather than generic theory. IGD keeps expanding its reach into health trends and what younger shoppers expect from a supermarket. They partner with manufacturers to test new ideas before they hit shelves. The research side keeps an eye on global moves that might land in the UK or Europe soon. S

Google lists igd.com for about 197 keywords, which together bring an estimated 516 organic visits a month.

The latest technical audit of igd.com scored 87 out of 100 overall. Performance is its weakest area at 56, while accessibility scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

IGD's company profile names nielsen.com, iriworldwide.com, kantar.com and euromonitor.com as competitors. Its own llms.txt adds mintel.com and grocerydive.com. Outside its market, the domains ranked closest to it in our worldwide ranking are duurzaam-ondernemen.nl, vaccineimpact.com, free-name-server.net and heyhealthclinics.com.

nielsen.com

iriworldwide.com

kantar.com

euromonitor.com

mintel.com

grocerydive.com