Last updated: September 2026

Sep 2026

zalora.com.hk — September 2026 traffic, keywords & AI visibility

ZALORARetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#114,063

AI visibility: Grade A+

97

SEO health: Latest audit

81

Visits

1.1K

per month, estimated

Keywords

773

ranking in Google

Organic share

100%

1.1K organic visits

LLMS.txt

Published

150 lines AI engines can read

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zalora.com.hk Company Profile

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Zalora got its start helping people across Southeast Asia get their hands on the latest clothes and accessories without needing to hunt through crowded malls. They pull together styles from hundreds of brands, both big names and smaller local labels, so shoppers can find everything from casual tees to evening dresses in one place. The site keeps things straightforward with good photos, size guides, and filters that a…

Founded in 2012 (about 14 years ago), ZALORA is based in Singapore, Singapore. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for E-commerce, Fashion Retail and Online Marketplace. Products on record for it: Women's Apparel, Men's Clothing, Footwear and Accessories. Its tagline reads: "Fashion that fits right into your everyday life across Asia".

Retail, E-commerce & Consumer GoodsE-commerceFashion RetailOnline Marketplace
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Singapore, Singapore
Founded
2012
Employees
1001-5000
Revenue
Not Disclosed
Funding
Not Disclosed
Products
Women's Apparel, Men's Clothing, Footwear, Accessories

zalora.com.hk Web Traffic Statistics

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Key findings

  • ZALORA (Retail, E-commerce & Consumer Goods) is ranked #114,063 worldwide in our September 2026 domain ranking, down 9,864 places from #104,199 in August 2026.
  • It is estimated to receive about 1,106 visits a month from search, 100% of it organic, across 773 ranking keywords.
  • Its AI visibility score is 97 out of 100 (grade A+), with a published llms.txt of 150 lines.
  • Its last technical audit scored 81/100, with "Improve Best Practices Score" the highest-priority fix.
zalora.com.hk global rank history
MonthRankMove
September 2026#114,063▼ 9,864
August 2026#104,199▼ 17,608
July 2026#86,591▲ 45,884
June 2026#132,475—
May 2026#132,475▼ 34,122
April 2026#98,353▼ 13,891
March 2026#84,462▼ 30,592
February 2026#53,870—

What this company does

Zalora got its start helping people across Southeast Asia get their hands on the latest clothes and accessories without needing to hunt through crowded malls. They pull together styles from hundreds of brands, both big names and smaller local labels, so shoppers can find everything from casual tees to evening dresses in one place. The site keeps things straightforward with good photos, size guides, and filters that a…

Our read on the site

Zalora Hong Kong has a strong SEO foundation with an excellent SEO score of 100/100, but there are significant opportunities for improvement in performance and best practices. The site is technically sound, but content gaps and accessibility issues need to be addressed to enhance user experience and search visibility.

Retail, E-commerce & Consumer GoodsE-commerceFashion RetailOnline MarketplaceWomen's ApparelMen's Clothing

zalora.com.hk Traffic and Visitor Engagement

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Search engines send zalora.com.hk an estimated 1,106 visits a month. Effectively all of it is organic — about 1,106 visits from unpaid results. Spread across 773 ranking keywords, that averages roughly 1.4 organic visits per keyword.

Monthly visits

1.1K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

1.1K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

zalora.com.hk AI Visibility

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zalora.com.hk scores 97 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, SEO health, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed.

97out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health20/20

100/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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zalora.com.hk LLMS.txt

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The llms.txt on zalora.com.hk runs to 150 lines (7,017 characters) across 12 sections, last generated in June 2026. It introduces the site as "ZALORA Hong Kong - Online Fashion Store". It tells AI engines the business works in E-commerce, Fashion Retail and Online Marketplace. It describes 4 products, including Women's Apparel, Men's Clothing and Footwear. Services it lists include Express Delivery, Easy Returns and Style Advice. The audience it names is Fashion-conscious urban consumers, aged 18-35 (Southeast Asia). Technologies it mentions include Shopify, Google Analytics and Cloudflare. The keywords it claims start with "fashion", "clothing", "online shopping" and "apparel".

Status

Published

AI engines can read it

Lines

150

In the file

Size

7.0K

Characters

Sections

12

Updated Jun 6, 2026

What the file says

# ZALORA Hong Kong - Online Fashion Store

## About
Zalora got its start helping people across Southeast Asia get their hands on the latest clothes and accessories without needing to hunt through crowded malls. They pull together styles from hundreds of brands, both big names and smaller local labels, so shoppers can find everything from casual tees to evening dresses in one place. The site keeps things straightforward with good photos, size guides, and filters that actually work, which keeps folks coming back when they need something new for work or weekends. Over time they built solid delivery networks that reach cities and smaller towns alike, cutting down on the wait times that used to frustrate online buyers. Customer service teams answer questions quickly, whether it's about returns or finding the right fit, and that personal touch sets them apart from bigger global players. They also run regular sales and style edits that feel like tips from a friend who knows what's trending rather than pushy ads. The platform works well on phones, which matters since most of their customers browse while commuting or relaxing at home. Partnerships with local designers give the selection a regional flavor that global sites often miss. Returns are handled smoothly so people feel safe trying new looks. Overall the focus stays on making fashion accessible and low-stress for busy lives in pl

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

E-commerceFashion RetailOnline Marketplace

Keywords it claims

fashionclothingonline shoppingapparelshoesaccessoriestrending stylesasia fashionzalora hksale

Technologies

ShopifyGoogle AnalyticsCloudflare

Products it tells AI about

  • Women's ApparelContact for pricing
  • Men's ClothingContact for pricing
  • FootwearContact for pricing
  • AccessoriesContact for pricing

Services it tells AI about

  • Express DeliveryVaries
  • Easy ReturnsFree
  • Style AdviceFree

Competitors it names

asos.comzalando.comshein.comlazada.comshopee.sgfarfetch.com

Audience it targets

Fashion-conscious urban consumers · 18-35 · Southeast Asia

Company type

Private

zalora.com.hk Organic Keywords

See all keywords

Google lists zalora.com.hk for about 773 keywords, which together bring an estimated 1,106 organic visits a month.

Ranking keywords

773

Found in Google for this domain

Visits they bring

1.1K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsE-commerceFashion RetailOnline MarketplaceWomen's ApparelMen's ClothingFootwearAccessories

zalora.com.hk SEO Audit

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The latest technical audit of zalora.com.hk scored 81 out of 100 overall. Performance is its weakest area at 84, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

81

Overall

100

SEO

Excellent

84

Performance

89

Accessibility

Fix these first

  • CriticalImprove Best Practices Score
  • HighImplement llms.txt File
  • HighOptimize H1 Tags
  • CriticalEnhance Mobile Responsiveness

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

zalora.com.hk Competitors and Alternatives

Compare competitors

ZALORA's company profile names asos.com, zalando.com, shein.com and lazada.com as competitors. Its own llms.txt adds shopee.sg and farfetch.com. Outside its market, the domains ranked closest to it in our worldwide ranking are bostonfed.org, musasi.ru, kuponacdn.de and dljyjzpx.com.

asos.com
zalando.com
shein.com
lazada.com
shopee.sg
farfetch.com

zalora.com.hk Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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Companies ranked next to zalora.com.hk

Neighbours of #114,063 in our worldwide ranking — each with its own report.

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