usc.edu — August 2026 traffic, keywords & AI visibility

Search engines send usc.edu an estimated 4.5 million visits a month. Effectively all of it is organic — about 4.5 million visits from unpaid results. Paid search contributes only about 894 visits a month. Spread across 430,900 ranking keywords, that averages roughly 10 organic visits per keyword.

usc.edu scores 95 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).

The llms.txt on usc.edu runs to 154 lines (6,845 characters) across 12 sections, last generated in February 2026. It introduces the site as "University of Southern California Official Website". It tells AI engines the business works in Higher Education, Research and Education Technology. It describes 4 products, including Undergraduate Programs, Graduate Programs and Online Courses. Services it lists include Admissions Counseling, Career Services and Alumni Networking. The audience it names is Students, Academics, Researchers, Professionals, aged 18-35 (Global). Technologies it mentions include HTML5, CSS3, JavaScript, CMS and Cloud Hosting. The keywords it claims start with "University of Southern California", "USC", "higher education" and "California universities".

# University of Southern California Official Website

## About
The University of Southern California (USC) is a prestigious private research university located in Los Angeles, California, founded in 1880. USC offers a wide range of undergraduate and graduate programs across disciplines such as arts, sciences, engineering, and business. Known for its innovative research initiatives and emphasis on entrepreneurship, USC serves a diverse global student body and fosters a vibrant academic community dedicated to preparing students for successful careers and societal contributions.

**Areas of Work:** Higher Education, Research, Education Technology

## Things to Remember
- **Website:** https://usc.edu
- **Address:** 900 W 34th St, Los Angeles, CA 90089, United States
- **Contact:** [email protected]
- **Phone:** +1-213-740-2311
- **Hours:** Mon-Fri: 8AM-5PM
- **Timezone:** America/Los_Angeles
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 4500 employees
- **Revenue:** $5.2B
- **Hiring Status:** Yes, actively hiring

## Products
- **Undergraduate Programs** (Contact for pricing): Comprehensive undergraduate degree programs across various disciplines including arts, sciences, and engineering.
- **Graduate Programs** (Contact for pricing): Advanced degree programs for master's and doctoral studies in fields like business, law, and medicine.
- **Online Courses** (Contact fo

Google lists usc.edu for about 430,900 keywords, which together bring an estimated 4.5 million organic visits a month.

The latest technical audit of usc.edu scored 95 out of 100 overall. Performance is its weakest area at 86, while accessibility scores highest at 100. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

University of Southern California's company profile names stanford.edu, berkeley.edu and harvard.edu as competitors. Its own llms.txt adds ucla.edu, nyu.edu and princeton.edu. Outside its market, the domains ranked closest to it in our worldwide ranking are ny.gov, olxtwo.com, mp4moviez.ing and splunkcloud.com.

stanford.edu

berkeley.edu

harvard.edu

ucla.edu

nyu.edu

princeton.edu