upgrad.com — August 2026 traffic, keywords & AI visibility

upgrad.com draws an estimated 150,300 visits a month from search engines. Effectively all of it is organic — about 150,300 visits from unpaid results. Spread across 71,800 ranking keywords, that averages roughly 2.1 organic visits per keyword.

On our AI visibility scale upgrad.com earns 64 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).

The llms.txt on upgrad.com runs to 149 lines (5,327 characters) across 12 sections, last generated in April 2026. It introduces the site as "upgrad.com". It tells AI engines the business works in EdTech, Online Learning, Professional Upskilling and Higher Education. It describes 4 products, with prices such as Data Science Bootcamp at $2,000-$5,000 and Full Stack Development at $1,500-$3,000. Services it lists include Mentorship, Job Placement, Corporate Training and University Degree Programs. The audience it names is Working professionals, IT engineers, managers, aged 25-45 (India, Asia). Technologies it mentions include React.js, Node.js, AWS, MongoDB and Google Cloud. The keywords it claims start with "online courses", "edtech India", "data science certification" and "MBA online".

# upgrad.com

## About
upGrad is a leading Indian edtech platform offering online postgraduate degrees, certifications, and executive programs in collaboration with top universities like IITs and global companies. It targets career advancement for professionals through industry-relevant curricula, live sessions, and placement assistance. The company has scaled to unicorn status with significant funding.

**Areas of Work:** EdTech, Online Learning, Professional Upskilling, Higher Education

## Things to Remember
- **Website:** https://upgrad.com
- **Address:** Mumbai, India
- **Contact:** 
- **Phone:** 
- **Hours:** 
- **Timezone:** 
- **Currency:** INR
- **Company Type:** Private
- **Employees:** 1,000+
- **Revenue:** Not Disclosed
- **Hiring Status:** Not currently hiring

## Products
- **Online MBA** (Contact for pricing): Executive MBA programs with university partnerships
- **Data Science Bootcamp** ($2,000-$5,000): Intensive 6-12 month programs with projects
- **AI & ML Certification** (Contact for pricing): Specialized courses with IBM and other partners
- **Full Stack Development** ($1,500-$3,000): End-to-end developer training

## Services
- **Mentorship** (Included): 1:1 guidance from industry experts
- **Job Placement** (Included): Career services and interview prep
- **Corporate Training** (Contact for pricing): Custom programs for enterprises
- **University Degree P

Google lists upgrad.com for about 71,800 keywords, which together bring an estimated 150,300 organic visits a month.

upGrad's company profile names coursera.org, udemy.com, simplilearn.com and unacademy.com as competitors. Its own llms.txt adds byjus.com and edx.org. Outside its market, the domains ranked closest to it in our worldwide ranking are suomi24.fi, bentoo.net, kbv.de and 30filmyzilla.com.

coursera.org

udemy.com

simplilearn.com

unacademy.com

byjus.com

edx.org