Last updated: September 2026
Global rank: Worldwide · 2026-09
#275,128
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
910
per month, estimated
Keywords
1.2K
ranking in Google
Organic share
100%
910 organic visits
LLMS.txt
Published
167 lines AI engines can read
You're seeing the free preview of toolmart.com.au
toolmart.com.au Company Profile
Toolmart stands out as a go-to online retailer for professionals and DIY enthusiasts across Australia, offering a massive selection of power tools, hand tools, and garden equipment from the industry's top brands. Founded with a focus on delivering reliable, high-performance gear that tradespeople can count on, they've built a reputation for stocking everything from cordless drills and saws to heavy-duty grinders and…
Founded in 2010 (about 16 years ago), Toolmart is based in Sydney, Australia. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for E-commerce, Power Tools and Hand Tools. Products on record for it: Makita Cordless Drills, DeWalt Angle Grinders, Milwaukee Impact Wrenches and HiKoki Circular Saws. Total funding on record is Bootstrapped. Its tagline reads: "Trade Quality Tools for Every Job".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Sydney, Australia
- Founded
- 2010
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Makita Cordless Drills, DeWalt Angle Grinders, Milwaukee Impact Wrenches, HiKoki Circular Saws
toolmart.com.au Web Traffic Statistics
Key findings
- Toolmart (Retail, E-commerce & Consumer Goods) is ranked #275,128 worldwide in our September 2026 domain ranking, down 201,749 places from #73,379 in August 2026.
- It is estimated to receive about 910 visits a month from search, 100% of it organic, across 1,211 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 167 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #275,128 | ▼ 201,749 |
| August 2026 | #73,379 | ▲ 2,699 |
| July 2026 | #76,078 | ▲ 530,620 |
| June 2026 | #606,698 | — |
| May 2026 | #606,698 | ▼ 26,658 |
| April 2026 | #580,040 | ▼ 86,561 |
| March 2026 | #493,479 | ▲ 139,669 |
| February 2026 | #633,148 | — |
What this company does
Toolmart stands out as a go-to online retailer for professionals and DIY enthusiasts across Australia, offering a massive selection of power tools, hand tools, and garden equipment from the industry's top brands. Founded with a focus on delivering reliable, high-performance gear that tradespeople can count on, they've built a reputation for stocking everything from cordless drills and saws to heavy-duty grinders and…
Our read on the site
The overall SEO health of toolmart.com.au is critically poor due to missing essential on-page elements such as title, meta description, and headings. Additionally, there are significant technical issues, including the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon, which hinder the site's performa…
toolmart.com.au Traffic and Visitor Engagement
Search engines send toolmart.com.au an estimated 910 visits a month. Effectively all of it is organic — about 910 visits from unpaid results. Spread across 1,211 ranking keywords, that averages roughly 0.8 organic visits per keyword.
Monthly visits
910
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
910
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
toolmart.com.au AI Visibility
toolmart.com.au scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
toolmart.com.au LLMS.txt
The llms.txt on toolmart.com.au runs to 167 lines (8,998 characters) across 12 sections, last generated in May 2026. It introduces the site as "Buy Power Tools Online | Trade Quality Tools | Toolmart". It tells AI engines the business works in E-commerce, Power Tools Retail and Trade Equipment. It describes 5 products, with prices such as Makita Cordless Drill at $299 AUD, DeWalt Angle Grinder at $189 AUD and Milwaukee Impact Wrench at $449 AUD. Services it lists include Fast Australia-Wide Shipping, Easy Returns, Tool Buying Guides and Price Matching. The audience it names is Male-dominated trades, DIY homeowners, aged 25-55 (Australia). Technologies it mentions include HTTPS, BigCommerce, Facebook Pixel and Google Analytics. The keywords it claims start with "power tools", "hand tools", "garden tools" and "tool reviews".
Status
Published
AI engines can read it
Lines
167
In the file
Size
9.0K
Characters
Sections
12
Updated May 11, 2026
What the file says
# Buy Power Tools Online | Trade Quality Tools | Toolmart ## About Toolmart is Australia's premier online destination for trade-quality power tools, hand tools, and garden equipment, serving professionals and DIYers with top brands like Makita, DeWalt, Milwaukee, HiKoki, and Metabo. They specialize in delivering durable, high-performance gear that's built to handle the toughest jobs on site or at home, with a vast inventory covering drills, saws, grinders, sanders, and outdoor power tools. What makes them tick is the focus on value—competitive prices, reliable stock from trusted manufacturers, and speedy delivery across the country. Customers love the detailed product pages packed with specs, real-user reviews, and buying guides that cut through the noise. From builders needing cordless kits to gardeners after hedge trimmers, Toolmart has curated ranges for every trade and project. Their platform runs smooth on BigCommerce, with secure checkout and easy navigation by category or brand. Over time, they've grown by listening to feedback, adding more safety gear, storage solutions, and accessories to round out the offerings. Special deals on bundles and clearance items keep things affordable without skimping on quality. For Aussie trades, it's about tools that perform in real conditions—dusty sites, wet weather, heavy use. Toolmart backs that with solid customer support and hassl
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Makita Cordless Drill$299 AUD
- DeWalt Angle Grinder$189 AUD
- Milwaukee Impact Wrench$449 AUD
- HiKoki Circular Saw$399 AUD
- Metabo Sander$249 AUD
Services it tells AI about
- Fast Australia-Wide ShippingFree over $99
- Easy Returns
- Tool Buying GuidesFree
- Price Matching
- Bundle DealsVaries
Competitors it names
Audience it targets
Male-dominated trades, DIY homeowners · 25-55 · Australia
Company type
Private
toolmart.com.au Organic Keywords
Google lists toolmart.com.au for about 1,211 keywords, which together bring an estimated 910 organic visits a month.
Ranking keywords
1.2K
Found in Google for this domain
Visits they bring
910
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
toolmart.com.au SEO Audit
The latest technical audit of toolmart.com.au scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- HighCreate a Sitemap
- HighAdd Robots.txt File
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
toolmart.com.au Competitors and Alternatives
Toolmart's company profile names https://www.bunnings.com.au, https://www.totaltools.com.au, https://www.mitre10.com.au and https://www.toolstation.com.au as competitors. Its own llms.txt adds https://www.tools.com.au and https://www.screwfix.com. Outside its market, the domains ranked closest to it in our worldwide ranking are ufg.ac.at, muzikus.cz, hydrocarbonprocessing.com and besserepreise.com.
toolmart.com.au Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
toolmart.com.au Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for toolmart.com.au yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to toolmart.com.au
Neighbours of #275,128 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. toolmart.com.au competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.