Last updated: August 2026
Global rank: Worldwide · 2026-08
#8,380
AI visibility: Grade A
89
SEO health: Latest audit
85
Visits
2.5K
per month, estimated
Keywords
489
ranking in Google
Organic share
100%
2.5K organic visits
LLMS.txt
Published
134 lines AI engines can read
You're seeing the free preview of swayam.gov.in
swayam.gov.in Web Traffic Statistics
Key findings
- Swayam (Education Technology) is ranked #8,380 worldwide in our August 2026 domain ranking, inside the top 10,000, up 30,183 places from #38,563 in July 2026.
- It is estimated to receive about 2,532 visits a month from search, 100% of it organic, across 489 ranking keywords.
- Its AI visibility score is 89 out of 100 (grade A), with a published llms.txt of 134 lines.
- Its last technical audit scored 85/100, with "Create and Submit a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #8,380 | ▲ 30,183 |
| July 2026 | #38,563 | ▼ 4,814 |
| June 2026 | #33,749 | — |
| May 2026 | #33,749 | ▼ 20,604 |
| April 2026 | #13,145 | ▼ 278 |
| March 2026 | #12,867 | ▲ 19,059 |
| February 2026 | #31,926 | — |
What this company does
Swayam Central operates the official portal for a national program that delivers online courses prepared by faculty from leading Indian institutions. The website includes sections for browsing courses in areas such as engineering and technology, architecture, health sciences, and design, along with a section for popular choices. Participants watch lectures, complete assessments, and interact with course content direc…
Our read on the site
Good foundation with room for improvement. 1 high-priority issue.
swayam.gov.in Traffic and Visitor Engagement
Search engines send swayam.gov.in an estimated 2,532 visits a month. Effectively all of it is organic — about 2,532 visits from unpaid results. Spread across 489 ranking keywords, that averages roughly 5.2 organic visits per keyword.
Monthly visits
2.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
2.5K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
swayam.gov.in AI Visibility
swayam.gov.in scores 89 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (17/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
83/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
swayam.gov.in LLMS.txt
The llms.txt on swayam.gov.in runs to 134 lines (5,700 characters) across 12 sections, last generated in March 2026. It introduces the site as "Swayam - Online Learning Platform". It tells AI engines the business works in Education Technology, E-Learning and Online Courses. It describes 3 products, with prices such as Online Courses at Free and Educational Resources at Free. Services it lists include Course Enrollment Support and Learner Community Access. The audience it names is Students, Professionals, Lifelong Learners, aged All ages (India). Technologies it mentions include HTML5, CSS3, JavaScript and Cloud Hosting. The keywords it claims start with "online learning", "MOOC platform", "digital education" and "free online courses". It gives the company type as Public and says it is hiring.
Status
Published
AI engines can read it
Lines
134
In the file
Size
5.7K
Characters
Sections
12
Updated Mar 21, 2026
What the file says
# Swayam - Online Learning Platform ## About Swayam is a comprehensive online learning platform initiated by the Government of India to meet the educational needs of learners nationwide. It offers a wide array of courses across various disciplines for students, professionals, and lifelong learners. The platform aims to provide quality education, enhance accessibility to learning resources, and empower individuals to improve their skills and knowledge. **Areas of Work:** Education Technology, E-Learning, Online Courses ## Things to Remember - **Website:** https://swayam.gov.in - **Address:** New Delhi, India - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Not Specified - **Timezone:** Asia/Kolkata - **Currency:** INR - **Company Type:** Public - **Employees:** 150 employees - **Revenue:** Not Disclosed - **Hiring Status:** Yes, actively hiring ## Products - **Online Courses** (Free): A diverse range of free online courses covering multiple disciplines including engineering, health sciences, and design. - **Certification Programs** (Contact for pricing): Structured programs offering certifications upon completion, recognized by educational institutions and employers. - **Educational Resources** (Free): Access to a vast library of learning materials, videos, and interactive content for self-paced learning. ## Services - **Course Enrollment Support**
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Online CoursesFree
- Certification ProgramsContact for pricing
- Educational ResourcesFree
Services it tells AI about
- Course Enrollment SupportFree
- Learner Community AccessFree
Competitors it names
Audience it targets
Students, Professionals, Lifelong Learners · All ages · India
Company type
Public · actively hiring
swayam.gov.in Organic Keywords
Google lists swayam.gov.in for about 489 keywords, which together bring an estimated 2,532 organic visits a month.
Ranking keywords
489
Found in Google for this domain
Visits they bring
2.5K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
swayam.gov.in SEO Audit
The latest technical audit of swayam.gov.in scored 85 out of 100 overall. Performance is its weakest area at 77, while SEO scores highest at 83. The audit makes 11 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalCreate and Submit a Sitemap
- HighOptimize Page Load Speed
- HighUse Descriptive Alt Text for Images
- HighImplement Structured Data Markup
7 more recommendations, with the exact changes and the pages they apply to, are in the full report.
swayam.gov.in Competitors and Alternatives
Swayam's company profile names coursera.org, edx.org and udemy.com as competitors. Its own llms.txt adds nptel.ac.in and futurelearn.com. Outside its market, the domains ranked closest to it in our worldwide ranking are anikototv.to, nrdc.org, javtiful.com and vasdgame.com.
swayam.gov.in Company Profile
Swayam Central operates the official portal for a national program that delivers online courses prepared by faculty from leading Indian institutions. The website includes sections for browsing courses in areas such as engineering and technology, architecture, health sciences, and design, along with a section for popular choices. Participants watch lectures, complete assessments, and interact with course content direc…
Founded in 2017 (about 9 years ago), Swayam is based in New Delhi, India. Its workforce is listed as between 101 and 200 employees. Its profile files it under Education Technology, with further tags for E-Learning, Online Courses and Government Initiative. Products on record for it: Online Courses, Certification Programs and Educational Resources. Its tagline reads: "Empowering learners through online education".
- Sector
- Education Technology
- Headquarters
- New Delhi, India
- Founded
- 2017
- Employees
- 101-200
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Online Courses, Certification Programs, Educational Resources
swayam.gov.in Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
swayam.gov.in Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for swayam.gov.in yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to swayam.gov.in
Neighbours of #8,380 in our worldwide ranking — each with its own report.
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