Last updated: August 2026

Aug 2026

superlawyers.com — August 2026 traffic, keywords & AI visibility

Super LawyersLegal, Government & Nonprofit

Global rank: Worldwide · 2026-08

#26,528

AI visibility: Grade B

76

SEO health: Latest audit

91

Visits

2.5M

per month, estimated

Keywords

176.9K

ranking in Google

Organic share

100%

2.5M organic visits

LLMS.txt

Published

133 lines AI engines can read

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superlawyers.com Web Traffic Statistics

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Key findings

  • Super Lawyers (Legal, Government & Nonprofit) is ranked #26,528 worldwide in our August 2026 domain ranking, inside the top 100,000, down 596 places from #25,932 in July 2026.
  • It is estimated to receive about 2.5 million visits a month from search, 100% of it organic, across 176,900 ranking keywords.
  • Its AI visibility score is 76 out of 100 (grade B), with a published llms.txt of 133 lines.
  • Its last technical audit scored 91/100, with "Implement Title Tags and Meta Descriptions" the highest-priority fix.
superlawyers.com global rank history
MonthRankMove
August 2026#26,528▼ 596
July 2026#25,932▼ 547
June 2026#25,385—
May 2026#25,385▼ 434
April 2026#24,951▲ 1,542
March 2026#26,493▼ 1,614
February 2026#24,879—

What this company does

Super Lawyers started as a way to help people locate skilled lawyers without endless searching. The team behind it built a process that combines peer reviews with independent research to spot standout professionals in different practice areas. Over the years the directory grew into a trusted resource used by both individuals and businesses looking for representation. Clients appreciate the straightforward profiles th…

Our read on the site

The overall SEO health of superlawyers.com is strong, particularly in terms of performance and accessibility. However, significant gaps exist in on-page SEO elements such as title tags, meta descriptions, and heading structures, which need immediate attention to enhance visibility and user engagement.

Legal, Government & NonprofitProfessional & Business ServicesLegal DirectoryAttorney Ratings

superlawyers.com Traffic and Visitor Engagement

See traffic details

Search engines send superlawyers.com an estimated 2.5 million visits a month. Effectively all of it is organic — about 2.5 million visits from unpaid results. Paid search contributes only about 2 visits a month. Spread across 176,900 ranking keywords, that averages roughly 14 organic visits per keyword.

Monthly visits

2.5M

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

2.5M

100% of all traffic

Paid visits

2

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

superlawyers.com AI Visibility

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superlawyers.com scores 76 out of 100 on our AI visibility scale, grade B. It takes full marks for LLMS.txt and SEO health. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (16/25) and Structured data (0/5).

76out of 100

Grade B

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile16/25

5/8 core fields

SEO health20/20

100/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

superlawyers.com LLMS.txt

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The llms.txt on superlawyers.com runs to 133 lines (5,795 characters) across 12 sections, last generated in June 2026. It introduces the site as "Super Lawyers". It tells AI engines the business works in Legal Directory, Attorney Ratings and Lawyer Search. It describes 3 products, with prices such as Attorney Directory Access at Free basic access and Annual Super Lawyers Lists at Free. Services it lists include Lawyer Matching, Research & Verification and Regional Magazine Partnerships. It targets United States. Technologies it mentions include Web Directory Platform, Search Engine and Database Management. The keywords it claims start with "top lawyers", "attorney directory", "find a lawyer" and "lawyer ratings".

Status

Published

AI engines can read it

Lines

133

In the file

Size

5.8K

Characters

Sections

12

Updated Jun 6, 2026

What the file says

# Super Lawyers

## About
Super Lawyers started as a way to help people locate skilled lawyers without endless searching. The team behind it built a process that combines peer reviews with independent research to spot standout professionals in different practice areas. Over the years the directory grew into a trusted resource used by both individuals and businesses looking for representation. Clients appreciate the straightforward profiles that show experience, awards, and client feedback all in one place. Law firms use the platform to highlight their attorneys and reach potential clients who need specific expertise. The selection method looks at everything from verdicts to community involvement so the list reflects real accomplishment rather than just marketing. Many users say the site saves time because it narrows options quickly instead of leaving them to sort through hundreds of random listings. The company keeps the database updated each year so the information stays current.

**Areas of Work:** Legal Directory, Attorney Ratings, Lawyer Search

## Things to Remember
- **Website:** https://superlawyers.com
- **Address:** Minneapolis, United States
- **Contact:** 
- **Phone:** 
- **Hours:** 
- **Timezone:** 
- **Currency:** 
- **Company Type:** Private
- **Employees:** 51-200
- **Revenue:** Not Disclosed
- **Hiring Status:** Not currently hiring

## Products
- **Attorney Dir

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Legal DirectoryAttorney RatingsLawyer Search

Keywords it claims

top lawyersattorney directoryfind a lawyerlawyer ratingslegal helpsuper lawyers listbest attorneyspractice areaspeer reviewed lawyerslegal directory

Technologies

Web Directory PlatformSearch EngineDatabase Management

Products it tells AI about

  • Attorney Directory AccessFree basic access
  • Premium ListingsContact for pricing
  • Annual Super Lawyers ListsFree

Services it tells AI about

  • Lawyer Matching
  • Research & Verification
  • Regional Magazine Partnerships

Competitors it names

avvo.commartindale.comlawyers.comfindlaw.comjustia.comnolo.com

Audience it targets

United States

Company type

Private

superlawyers.com Organic Keywords

See all keywords

Google lists superlawyers.com for about 176,900 keywords, which together bring an estimated 2.5 million organic visits a month.

Ranking keywords

176.9K

Found in Google for this domain

Visits they bring

2.5M

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Legal, Government & NonprofitProfessional & Business ServicesLegal DirectoryAttorney Ratings

superlawyers.com SEO Audit

Open full SEO report

The latest technical audit of superlawyers.com scored 91 out of 100 overall. All 3 sub-scores are 90 or above. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

91

Overall

Excellent

100

SEO

Excellent

95

Performance

Excellent

96

Accessibility

Excellent

Fix these first

  • CriticalImplement Title Tags and Meta Descriptions
  • CriticalAdd H1 Headings to All Pages
  • HighCreate a Robots.txt File
  • HighAdd a Sitemap.xml File

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

superlawyers.com Competitors and Alternatives

Compare competitors

Super Lawyers's company profile names avvo.com, martindale.com, lawyers.com and findlaw.com as competitors. Its own llms.txt adds justia.com and nolo.com. Outside its market, the domains ranked closest to it in our worldwide ranking are saitama.lg.jp, instagr.am, dodostatic.net and kagi.com.

avvo.com
martindale.com
lawyers.com
findlaw.com
justia.com
nolo.com

superlawyers.com Company Profile

View full profile

Super Lawyers started as a way to help people locate skilled lawyers without endless searching. The team behind it built a process that combines peer reviews with independent research to spot standout professionals in different practice areas. Over the years the directory grew into a trusted resource used by both individuals and businesses looking for representation. Clients appreciate the straightforward profiles th…

Founded in 1990 (about 36 years ago), Super Lawyers is based in Minneapolis, United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Legal, Government & Nonprofit, with further tags for Professional & Business Services, Legal Directory and Attorney Ratings. Total funding on record is Bootstrapped. Its tagline reads: "Find top attorneys who have earned recognition for their work".

Legal, Government & NonprofitProfessional & Business ServicesLegal DirectoryAttorney Ratings
Sector
Legal, Government & Nonprofit
Headquarters
Minneapolis, United States
Founded
1990
Employees
51-200
Revenue
Not Disclosed
Funding
Bootstrapped

superlawyers.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to superlawyers.com

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