Last updated: September 2026
Global rank: Worldwide · 2026-09
#37,217
AI visibility: Grade A
85
SEO health: Latest audit
78
Visits
390.3K
per month, estimated
Keywords
12.2K
ranking in Google
Organic share
100%
390.3K organic visits
LLMS.txt
Published
150 lines AI engines can read
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specialolympics.org Web Traffic Statistics
Key findings
- Special Olympics (Non-Profit) is ranked #37,217 worldwide in our September 2026 domain ranking, inside the top 100,000, down 189 places from #37,028 in August 2026.
- It is estimated to receive about 390,300 visits a month from search, 100% of it organic, across 12,200 ranking keywords.
- Its AI visibility score is 85 out of 100 (grade A), with a published llms.txt of 150 lines.
- Its last technical audit scored 78/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #37,217 | ▼ 189 |
| August 2026 | #37,028 | ▼ 915 |
| July 2026 | #36,113 | ▼ 669 |
| June 2026 | #35,444 | — |
| May 2026 | #35,444 | ▼ 832 |
| April 2026 | #34,612 | ▲ 73 |
| March 2026 | #34,685 | ▲ 895 |
| February 2026 | #35,580 | — |
What this company does
Special Olympics organizes year-round sports training and competitions for people with intellectual disabilities. They offer a range of Olympic-style sports that allow participants to build skills, stay active, and experience the thrill of athletic events throughout the year. This approach keeps individuals engaged in physical activity on a consistent basis rather than limiting opportunities to seasonal events. The o…
Our read on the site
Significant improvements needed. 1 critical issue. 1 high-priority issue.
specialolympics.org Traffic and Visitor Engagement
Search engines send specialolympics.org an estimated 390,300 visits a month. Effectively all of it is organic — about 390,300 visits from unpaid results. Paid search contributes only about 19 visits a month. Spread across 12,200 ranking keywords, that averages roughly 32 organic visits per keyword.
Monthly visits
390.3K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
390.3K
100% of all traffic
Paid visits
19
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
specialolympics.org AI Visibility
specialolympics.org scores 85 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
specialolympics.org LLMS.txt
The llms.txt on specialolympics.org runs to 150 lines (7,465 characters) across 12 sections, last generated in March 2026. It introduces the site as "Special Olympics". It tells AI engines the business works in Non-Profit, Sports, Social Inclusion and Community Engagement. It describes 4 products, with prices such as Athletic Training Programs at Free, Competitions and Events at Free and Health and Fitness Programs at Free. Services it lists include Volunteer Coordination, Community Inclusion Initiatives and Fundraising Support. The audience it names is Individuals with intellectual disabilities, families, volunteers, donors, and community organizations, aged All ages (Global). Technologies it mentions include HTML5, CSS3, JavaScript, Google Analytics and YouTube Embed. The keywords it claims start with "Special Olympics", "intellectual disabilities", "sports training" and "athletic competition". It gives the company type as Non-Profit and says it is hiring.
Status
Published
AI engines can read it
Lines
150
In the file
Size
7.5K
Characters
Sections
12
Updated Mar 30, 2026
What the file says
# Special Olympics ## About Special Olympics is a global organization dedicated to empowering individuals with intellectual disabilities through sports. The organization provides year-round sports training and athletic competition in a variety of Olympic-type sports, fostering inclusion and acceptance in communities worldwide. By promoting physical fitness and social engagement, Special Olympics enhances the quality of life for athletes and their families, making a significant impact on the lives of millions across over 190 countries. **Areas of Work:** Non-Profit, Sports, Social Inclusion, Community Engagement ## Things to Remember - **Website:** https://specialolympics.org - **Address:** 1133 19th St NW, Washington, D.C. 20036, United States - **Contact:** [email protected] - **Phone:** +1-202-628-3630 - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Non-Profit - **Employees:** 200 - **Revenue:** Not Disclosed - **Hiring Status:** Yes, actively hiring ## Products - **Athletic Training Programs** (Free): Year-round sports training and skill development programs for individuals with intellectual disabilities across multiple Olympic-type sports. - **Competitions and Events** (Free): Local, state, national, and world games featuring athletic competitions designed to celebrate ability and promote inclusion. - **Healt
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Athletic Training ProgramsFree
- Competitions and EventsFree
- Health and Fitness ProgramsFree
- Unified Sports ProgramsFree
Services it tells AI about
- Volunteer CoordinationFree
- Community Inclusion InitiativesContact for quote
- Fundraising SupportContact for quote
Competitors it names
Audience it targets
Individuals with intellectual disabilities, families, volunteers, donors, and community organizations · All ages · Global
Company type
Non-Profit · actively hiring
specialolympics.org Organic Keywords
Google lists specialolympics.org for about 12,200 keywords, which together bring an estimated 390,300 organic visits a month.
Ranking keywords
12.2K
Found in Google for this domain
Visits they bring
390.3K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
specialolympics.org SEO Audit
The latest technical audit of specialolympics.org scored 78 out of 100 overall. Performance is its weakest area at 48, while accessibility scores highest at 97. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Excellent
Fix these first
- HighImplement a Sitemap
- HighAdd Robots.txt File
- HighOptimize Images
- MediumMinimize HTTP Requests
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
specialolympics.org Competitors and Alternatives
Special Olympics's company profile names paralympic.org, unifiedsports.org and bestbuddies.org as competitors. Its own llms.txt adds athletesfirst.org. Outside its market, the domains ranked closest to it in our worldwide ranking are testberichte.de, fmgsuite.com, thisdaylive.com and domrfbank.ru.
specialolympics.org Company Profile
Special Olympics organizes year-round sports training and competitions for people with intellectual disabilities. They offer a range of Olympic-style sports that allow participants to build skills, stay active, and experience the thrill of athletic events throughout the year. This approach keeps individuals engaged in physical activity on a consistent basis rather than limiting opportunities to seasonal events. The o…
Founded in 1968 (about 58 years ago), Special Olympics is based in Washington, D.c., United States. Its workforce is listed as between 201 and 500 employees. It was founded by Eunice Kennedy Shriver. Its profile files it under Non-Profit, with further tags for Sports, Social Inclusion and Community Engagement. Products on record for it: Athletic Training Programs, Competitions and Events and Health and Fitness Programs. Its tagline reads: "Providing year-round sports training and athletic competition for individuals with intellectual disabilities.".
- Sector
- Non-Profit
- Headquarters
- Washington, D.c., United States
- Founded
- 1968
- Employees
- 201-500
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Founders
- Eunice Kennedy Shriver
- Products
- Athletic Training Programs, Competitions and Events, Health and Fitness Programs
specialolympics.org Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
specialolympics.org Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for specialolympics.org yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to specialolympics.org
Neighbours of #37,217 in our worldwide ranking — each with its own report.
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