shopee.sg — September 2026 traffic, keywords & AI visibility

shopee.sg draws an estimated 86,700 visits a month from search engines. Effectively all of it is organic — about 86,700 visits from unpaid results. Spread across 41,500 ranking keywords, that averages roughly 2.1 organic visits per keyword.

On our AI visibility scale shopee.sg earns 95 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).

The llms.txt on shopee.sg runs to 140 lines (5,949 characters) across 12 sections, last generated in February 2026. It introduces the site as "Shopee - Leading Online Shopping Platform in Southeast Asia". It tells AI engines the business works in E-commerce, Retail and Mobile Technology. It describes 3 products, with prices such as Shopee Mobile App at Free and Shopee Pay at Free. Services it lists include Customer Support and Logistics Support. The audience it names is Students, Professionals, Families, Small Businesses, aged 18-45 (Southeast Asia, Taiwan). Technologies it mentions include React, Node.js, AWS, MongoDB and Redis. The keywords it claims start with "online shopping", "e-commerce", "discount deals" and "flash sales". It gives the company type as Public and says it is hiring.

# Shopee - Leading Online Shopping Platform in Southeast Asia

## About
Shopee is a leading e-commerce platform in Southeast Asia and Taiwan, offering a seamless and user-friendly shopping experience for both buyers and sellers. The platform features a vast range of products, including electronics, fashion, and home essentials, catering to diverse consumer needs. With a strong focus on mobile commerce, Shopee ensures convenient and secure transactions while empowering sellers with tools to grow their businesses. Its innovative features and commitment to customer satisfaction have made it a top choice in the online retail space.

**Areas of Work:** E-commerce, Retail, Mobile Technology

## Things to Remember
- **Website:** https://shopee.sg
- **Address:** Singapore, Singapore
- **Contact:** [email protected]
- **Phone:** Not Available
- **Hours:** 24/7
- **Timezone:** Asia/Singapore
- **Currency:** SGD
- **Company Type:** Public
- **Employees:** 2000 employees
- **Revenue:** $1.2B
- **Hiring Status:** Yes, actively hiring

## Products
- **Shopee Mobile App** (Free): A user-friendly mobile application for online shopping with access to millions of products across categories.
- **Shopee Seller Tools** (Contact for pricing): A suite of tools for sellers to manage listings, track sales, and engage with customers effectively.
- **Shopee Pay** (Free): A secure digital payment solution

Google lists shopee.sg for about 41,500 keywords, which together bring an estimated 86,700 organic visits a month.

The latest technical audit of shopee.sg scored 73 out of 100 overall. Performance is its weakest area at 30, while SEO scores highest at 92. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

Shopee's company profile names lazada.com, tokopedia.com and bukalapak.com as competitors. Its own llms.txt adds qoo10.sg and zalora.sg. Outside its market, the domains ranked closest to it in our worldwide ranking are cox.net, awsdns-18.com, hugedomainsdns.com and linkis.ru.

lazada.com

tokopedia.com

bukalapak.com

qoo10.sg

zalora.sg