Last updated: September 2026
Global rank: Worldwide · 2026-09
#38,538
AI visibility: Grade A+
94
SEO health: Latest audit
92
Visits
8.1K
per month, estimated
Keywords
1.7K
ranking in Google
Organic share
100%
8.1K organic visits
LLMS.txt
Published
141 lines AI engines can read
You're seeing the free preview of shopback.com
shopback.com Company Profile
ShopBack functions as a rewards platform that helps people find discounts and earn money back on purchases made through partner online stores. It gathers promo codes and vouchers for a wide range of retailers so shoppers can apply savings at checkout while also tracking cashback that gets paid out later. The site further includes sections for travel bookings and games where users can collect additional rewards, turni…
ShopBack was founded in 2014, about 12 years ago, and is headquartered in Singapore, Singapore. Its workforce is listed as between 201 and 500 employees. Its founders are Henry Chan and Joel Leong. Its profile files it under E-commerce, with further tags for Cashback Services, Technology and B2C. Products on record for it: Cashback Rewards, Discount Coupons and Promo Codes. Reported revenue is $25M (2022), and total funding is listed at $75M. Its tagline reads: "Cashback, Coupons, Promo Codes & Rewards".
- Sector
- E-commerce
- Headquarters
- Singapore, Singapore
- Founded
- 2014
- Employees
- 201-500
- Revenue
- $25M (2022)
- Funding
- $75M
- Founders
- Henry Chan, Joel Leong
- Products
- Cashback Rewards, Discount Coupons, Promo Codes
shopback.com Web Traffic Statistics
Key findings
- ShopBack (E-commerce) is ranked #38,538 worldwide in our September 2026 domain ranking, inside the top 100,000, down 5,139 places from #33,399 in August 2026.
- It is estimated to receive about 8,130 visits a month from search, 100% of it organic, across 1,688 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 141 lines.
- Its last technical audit scored 92/100, with "Implement llms.txt file" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #38,538 | ▼ 5,139 |
| August 2026 | #33,399 | ▲ 5,076 |
| July 2026 | #38,475 | ▲ 985 |
| June 2026 | #39,460 | — |
| May 2026 | #39,460 | ▲ 97 |
| April 2026 | #39,557 | ▲ 8,774 |
| March 2026 | #48,331 | ▲ 4,697 |
| February 2026 | #53,028 | — |
What this company does
ShopBack functions as a rewards platform that helps people find discounts and earn money back on purchases made through partner online stores. It gathers promo codes and vouchers for a wide range of retailers so shoppers can apply savings at checkout while also tracking cashback that gets paid out later. The site further includes sections for travel bookings and games where users can collect additional rewards, turni…
Our read on the site
ShopBack.com demonstrates a strong overall SEO health with a perfect SEO score of 100/100 and good performance metrics. However, there are several content gaps and technical enhancements that can be addressed to further improve visibility and user experience.
shopback.com Traffic and Visitor Engagement
shopback.com draws an estimated 8,130 visits a month from search engines. Effectively all of it is organic — about 8,130 visits from unpaid results. Spread across 1,688 ranking keywords, that averages roughly 4.8 organic visits per keyword.
Monthly visits
8.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
8.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
shopback.com AI Visibility
On our AI visibility scale shopback.com earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, SEO health, Crawlability and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
100/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
shopback.com LLMS.txt
The llms.txt on shopback.com runs to 141 lines (5,394 characters) across 12 sections, last generated in March 2026. It introduces the site as "ShopBack - Cashback & Rewards Platform". It tells AI engines the business works in E-commerce, Cashback Services and Technology. It describes 3 products, with prices such as Cashback Rewards at Free, Discount Coupons at Free and Promo Codes at Free. Services it lists include Retailer Partnership Program and Affiliate Marketing Solutions. The audience it names is Shoppers, Students, Professionals, Families, aged 18-45 (Asia-Pacific, Global). Technologies it mentions include React, Node.js, AWS and MongoDB. The keywords it claims start with "cashback", "online shopping", "discounts" and "promo codes".
Status
Published
AI engines can read it
Lines
141
In the file
Size
5.4K
Characters
Sections
12
Updated Mar 22, 2026
What the file says
# ShopBack - Cashback & Rewards Platform ## About ShopBack is a leading cashback and rewards platform that empowers users to earn cashback on their online shopping with various retailers. Founded in 2014, the company enhances the shopping experience by offering the latest discount coupons, promo codes, and vouchers. With a presence in multiple countries, ShopBack serves millions of users, providing a seamless experience for both consumers and partnered retailers. **Areas of Work:** E-commerce, Cashback Services, Technology ## Things to Remember - **Website:** https://shopback.com - **Address:** Singapore, Singapore - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** Asia/Singapore - **Currency:** USD - **Company Type:** Private - **Employees:** 200 employees - **Revenue:** $25M - **Hiring Status:** Yes, actively hiring ## Products - **Cashback Rewards** (Free): Earn cashback on purchases made through partnered online retailers. - **Discount Coupons** (Free): Access a wide range of discount coupons for various online stores. - **Promo Codes** (Free): Get exclusive promo codes to save on online shopping across categories. ## Services - **Retailer Partnership Program** (Contact for quote): A service for retailers to partner with ShopBack and offer cashback to customers. - **Affiliate Marketing Solutions** (Contact for q
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Cashback RewardsFree
- Discount CouponsFree
- Promo CodesFree
Services it tells AI about
- Retailer Partnership ProgramContact for quote
- Affiliate Marketing SolutionsContact for quote
Competitors it names
Audience it targets
Shoppers, Students, Professionals, Families · 18-45 · Asia-Pacific, Global
Company type
Private · actively hiring
shopback.com Organic Keywords
Google lists shopback.com for about 1,688 keywords, which together bring an estimated 8,130 organic visits a month.
Ranking keywords
1.7K
Found in Google for this domain
Visits they bring
8.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
shopback.com SEO Audit
The latest technical audit of shopback.com scored 92 out of 100 overall. Performance is its weakest area at 83, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
Excellent
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement llms.txt file
- HighExpand content on cashback strategies
- HighOptimize mobile responsiveness
- MediumCreate seasonal content
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
shopback.com Competitors and Alternatives
ShopBack's company profile names rakuten.com, ibotta.com and topcashback.com as competitors. Its own llms.txt adds beerback.com, cashbackholic.com and coupons.com. Outside its market, the domains ranked closest to it in our worldwide ranking are airmail.net, namestudio.com, retroachievements.org and theoceancleanup.com.
shopback.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
shopback.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for shopback.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to shopback.com
Neighbours of #38,538 in our worldwide ranking — each with its own report.
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