Last updated: September 2026
Global rank: Worldwide · 2026-09
#17,156
AI visibility: Grade A+
95
SEO health: Latest audit
83
Visits
735.1K
per month, estimated
Keywords
67.6K
ranking in Google
Organic share
100%
735.1K organic visits
LLMS.txt
Published
119 lines AI engines can read
You're seeing the free preview of safetyculture.com
safetyculture.com Company Profile
SafetyCulture started out as a simple tool for construction teams who needed better ways to run site checks without drowning in paper. Over the years it grew into a full platform that helps businesses handle inspections, report issues fast, and keep teams aligned on safety and quality tasks. The core product, iAuditor, lets users build custom checklists on their phones and capture photos or notes right where the work…
Founded in 2004 (about 22 years ago), SafetyCulture is based in Townsville, Australia. Its workforce is listed as between 501 and 1,000 employees. It was founded by Luke Anear. Its profile files it under Software & Internet, with further tags for AI, Data & Automation; EHS Software; and Inspection Software. Products on record for it: iAuditor, SafetyCulture Platform and Training by SafetyCulture. Total funding on record is $162M. Its tagline reads: "Make every workplace safer and smarter".
- Sector
- Software & Internet
- Headquarters
- Townsville, Australia
- Founded
- 2004
- Employees
- 501-1000
- Revenue
- Not Disclosed
- Funding
- $162M
- Founders
- Luke Anear
- Products
- iAuditor, SafetyCulture Platform, Training by SafetyCulture
safetyculture.com Web Traffic Statistics
Key findings
- SafetyCulture (Software & Internet) is ranked #17,156 worldwide in our September 2026 domain ranking, inside the top 100,000, down 811 places from #16,345 in August 2026.
- It is estimated to receive about 735,100 visits a month from search, 100% of it organic, across 67,600 ranking keywords.
- Its AI visibility score is 95 out of 100 (grade A+), with a published llms.txt of 119 lines.
- Its last technical audit scored 83/100, with "Optimize Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #17,156 | ▼ 811 |
| August 2026 | #16,345 | ▲ 1,093 |
| July 2026 | #17,438 | ▲ 592 |
| June 2026 | #18,030 | — |
| May 2026 | #18,030 | ▼ 1,194 |
| April 2026 | #16,836 | ▲ 202 |
| March 2026 | #17,038 | ▼ 2,267 |
| February 2026 | #14,771 | — |
What this company does
SafetyCulture started out as a simple tool for construction teams who needed better ways to run site checks without drowning in paper. Over the years it grew into a full platform that helps businesses handle inspections, report issues fast, and keep teams aligned on safety and quality tasks. The core product, iAuditor, lets users build custom checklists on their phones and capture photos or notes right where the work…
Our read on the site
Good foundation with room for improvement.
safetyculture.com Traffic and Visitor Engagement
Search engines send safetyculture.com an estimated 735,100 visits a month. Effectively all of it is organic — about 735,100 visits from unpaid results. Spread across 67,600 ranking keywords, that averages roughly 11 organic visits per keyword.
Monthly visits
735.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
735.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
safetyculture.com AI Visibility
safetyculture.com scores 95 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
safetyculture.com LLMS.txt
The llms.txt on safetyculture.com runs to 119 lines (7,846 characters) across 12 sections, last generated in May 2026. It introduces the site as "SafetyCulture - Safety & Quality Platform". It tells AI engines the business works in EHS Software, Inspection Software and Workplace Safety. It describes 2 products, including iAuditor and SafetyCulture Platform. Services it lists include Implementation Support. The audience it names is Operations managers, safety officers, aged 25-55 (Global). Technologies it mentions include React Native, AWS and Node.js. The keywords it claims start with "safety inspections", "checklist app", "workplace safety" and "quality audits".
Status
Published
AI engines can read it
Lines
119
In the file
Size
7.8K
Characters
Sections
12
Updated May 26, 2026
What the file says
# SafetyCulture - Safety & Quality Platform ## About SafetyCulture started out as a simple tool for construction teams who needed better ways to run site checks without drowning in paper. Over the years it grew into a full platform that helps businesses handle inspections, report issues fast, and keep teams aligned on safety and quality tasks. The core product, iAuditor, lets users build custom checklists on their phones and capture photos or notes right where the work happens. Companies use it across factories, farms, restaurants, and offices to cut down on missed steps and stay ahead of regulations. What sets them apart is how the app works offline and syncs everything once you're back online, which matters a lot for field teams. Their customers range from small contractors to big global operations that need consistent processes across many sites. The platform also includes analytics that turn inspection data into trends so managers can spot problems before they turn into bigger issues. SafetyCulture keeps adding features like asset tracking and training modules based on what users actually ask for. They run a pretty open culture around product updates and often share what they're building next with their community. The company has raised funding along the way but still operates with a strong focus on product rather than hype. Most of their growth has come through word of mo
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- iAuditorContact for pricing
- SafetyCulture PlatformContact for pricing
Services it tells AI about
- Implementation SupportContact for pricing
Competitors it names
Audience it targets
Operations managers, safety officers · 25-55 · Global
Company type
Private
safetyculture.com Organic Keywords
Google lists safetyculture.com for about 67,600 keywords, which together bring an estimated 735,100 organic visits a month.
Ranking keywords
67.6K
Found in Google for this domain
Visits they bring
735.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
safetyculture.com SEO Audit
The latest technical audit of safetyculture.com scored 83 out of 100 overall. Performance is its weakest area at 76, while SEO scores highest at 92. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Excellent
Fix these first
- HighOptimize Page Load Speed
- HighImplement Lazy Loading for Images
- HighImprove Mobile Responsiveness
- MediumAdd Alt Text to Images
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
safetyculture.com Competitors and Alternatives
SafetyCulture's company profile names intelex.com, enablon.com, compliancequest.com and cority.com as competitors. Its own llms.txt adds velocityehs.com and etq.com. Outside its market, the domains ranked closest to it in our worldwide ranking are gomining.com, kyoto-np.co.jp, lastminute.com and vietcombank.com.vn.
safetyculture.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
safetyculture.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for safetyculture.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to safetyculture.com
Neighbours of #17,156 in our worldwide ranking — each with its own report.
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