Last updated: August 2026
Global rank: Worldwide · 2026-08
#65,890
AI visibility: Grade A+
94
SEO health: Latest audit
65
Visits
9.1K
per month, estimated
Keywords
6.8K
ranking in Google
Organic share
100%
9.1K organic visits
LLMS.txt
Published
153 lines AI engines can read
You're seeing the free preview of prensa.com
prensa.com Web Traffic Statistics
Key findings
- La Prensa (News Media) is ranked #65,890 worldwide in our August 2026 domain ranking, inside the top 100,000, down 1,880 places from #64,010 in July 2026.
- It is estimated to receive about 9,116 visits a month from search, 100% of it organic, across 6,833 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 153 lines.
- Its last technical audit scored 65/100, with "Implement H1 Tags" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #65,890 | ▼ 1,880 |
| July 2026 | #64,010 | ▼ 19,459 |
| June 2026 | #44,551 | — |
| May 2026 | #44,551 | ▼ 275 |
| April 2026 | #44,276 | ▲ 1,287 |
| March 2026 | #45,563 | ▲ 62 |
| February 2026 | #45,625 | — |
What this company does
La Prensa es el periódico más influyente de Panamá, entregando noticias frescas y análisis profundos sobre todo lo que pasa en el país. Cubren desde política y economía hasta deportes y cultura, con un equipo de periodistas locales que conocen el pulso de la nación como nadie. Su cobertura es imparcial y rápida, convirtiéndolos en la fuente principal para panameños que quieren estar informados sin rodeos. Han estado…
Our read on the site
The overall SEO health of prensa.com is moderate, with significant room for improvement in on-page elements, technical SEO, and performance metrics. The lack of H1 tags and missing alt attributes for images are critical issues that need immediate attention to enhance visibility and accessibility.
prensa.com Traffic and Visitor Engagement
prensa.com draws an estimated 9,116 visits a month from search engines. Effectively all of it is organic — about 9,116 visits from unpaid results. Spread across 6,833 ranking keywords, that averages roughly 1.3 organic visits per keyword.
Monthly visits
9.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
9.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
prensa.com AI Visibility
On our AI visibility scale prensa.com earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
83/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
prensa.com LLMS.txt
The llms.txt on prensa.com runs to 153 lines (8,342 characters) across 12 sections, last generated in April 2026. It introduces the site as "La Prensa - Noticias de Panamá". It tells AI engines the business works in News Media, Digital Journalism and Local Reporting. It describes 4 products, with prices such as Print Edition at $1.50/issue, Newsletters at Free/Premium $5/month and Mobile App Content at Free with ads. Services it lists include Advertising Solutions, Event Coverage, Custom Research Reports and Press Releases Distribution. The audience it names is Panameños urbanos, profesionales, familias, aged 18-65 (Panama). Technologies it mentions include HTTPS, robots.txt, sitemap.xml, Viewport Meta and Google Analytics. The keywords it claims start with "Noticias de Panamá", "Panama news", "Panama culture" and "Panama sports".
Status
Published
AI engines can read it
Lines
153
In the file
Size
8.3K
Characters
Sections
12
Updated Apr 27, 2026
What the file says
# La Prensa - Noticias de Panamá ## About La Prensa ha sido el pilar del periodismo panameño por más de cuatro décadas, ofreciendo cobertura exhaustiva de noticias locales e internacionales con un enfoque en Panamá. Desde su fundación en 1980, han reportado sobre política, economía, deportes y cultura, ganándose un lugar especial en los hogares y oficinas del país. Su equipo de reporteros en el terreno asegura historias auténticas que resuenan con la realidad diaria de los panameños. El sitio web es un hub dinámico con artículos, videos y galerías que mantienen a los lectores enganchados. Cubren eventos clave como elecciones, desastres naturales y logros deportivos con velocidad y precisión. Para el mundo empresarial, sus análisis económicos son indispensables. En cultura, destacan festivales y artistas locales que enriquecen la identidad nacional. Han transitado del papel al digital sin perder esencia, adaptándose a móviles y redes sociales. Su compromiso con la ética periodística los diferencia en un panorama saturado. Ofrecen secciones temáticas para todo público, desde jóvenes interesados en tech hasta seniors en salud. Las investigaciones profundas han influido en cambios sociales importantes. Con presencia en todas las plataformas, llegan a millones diariamente. Fomentan el diálogo con foros y opiniones variadas. En deportes, son la fuente para béisbol, fútbol y olimpiad
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Digital News SubscriptionContact for pricing
- Print Edition$1.50/issue
- NewslettersFree/Premium $5/month
- Mobile App ContentFree with ads
Services it tells AI about
- Advertising SolutionsContact for pricing
- Event CoverageCustom
- Custom Research ReportsContact for pricing
- Press Releases DistributionPackage-based
Competitors it names
Audience it targets
Panameños urbanos, profesionales, familias · 18-65 · Panama
Company type
Private
prensa.com Organic Keywords
Google lists prensa.com for about 6,833 keywords, which together bring an estimated 9,116 organic visits a month.
Ranking keywords
6.8K
Found in Google for this domain
Visits they bring
9.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
prensa.com SEO Audit
The latest technical audit of prensa.com scored 65 out of 100 overall. Performance is its weakest area at 37, while SEO scores highest at 83. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement H1 Tags
- HighAdd Alt Attributes to Images
- CriticalOptimize Page Performance
- HighEnhance Mobile Responsiveness
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
prensa.com Competitors and Alternatives
La Prensa's company profile names https://www.panamaamerica.com.pa, https://www.telemetro.com, https://www.critica.com.pa and https://www.elcapitalfinanciero.com as competitors. Its own llms.txt adds https://www.panamatoday.com. Outside its market, the domains ranked closest to it in our worldwide ranking are unibet.ro, host.am, raptor-casino.org and huichi-china.com.
prensa.com Company Profile
La Prensa es el periódico más influyente de Panamá, entregando noticias frescas y análisis profundos sobre todo lo que pasa en el país. Cubren desde política y economía hasta deportes y cultura, con un equipo de periodistas locales que conocen el pulso de la nación como nadie. Su cobertura es imparcial y rápida, convirtiéndolos en la fuente principal para panameños que quieren estar informados sin rodeos. Han estado…
La Prensa was founded in 1980, about 46 years ago, and is headquartered in Panamá City, Panama. Its workforce is listed as between 101 and 250 employees. Its profile files it under News Media, with further tags for Journalism, Digital Publishing and Panama News. Products on record for it: Digital News Portal, Print Newspaper, Mobile Newsletters and Premium Subscription. Total funding on record is Bootstrapped. Its tagline reads: "La voz de Panamá desde 1980".
- Sector
- News Media
- Headquarters
- Panamá City, Panama
- Founded
- 1980
- Employees
- 101-250
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Digital News Portal, Print Newspaper, Mobile Newsletters, Premium Subscription
prensa.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
prensa.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for prensa.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to prensa.com
Neighbours of #65,890 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. prensa.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.