Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#103,588
AI visibility: Grade A+
90
SEO health: Latest audit
87
Visits
12.8K
per month, estimated
Keywords
79
ranking in Google
Organic share
100%
12.8K organic visits
LLMS.txt
Published
128 lines AI engines can read
You're seeing the free preview of pottermore.com
A snapshot of how pottermore.com performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
The website at pottermore.com acts as the main online home for the Harry Potter series and the larger Wizarding World. It gives people direct access to stories, background details, and interactive features tied to the books and films. One of the main draws is the free Hogwarts sorting experience that lets users find out which house they belong to, along with the option to sign up for the Harry Potter Fan Club. The si…
Our read on the site
The overall SEO health of pottermore.com is relatively strong, with a solid performance score of 65/100 and an excellent accessibility score of 92/100. However, there are critical areas for improvement, particularly in on-page SEO elements such as missing H1 tags and image alt attributes, which could enhance both user…
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
12.8K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
12.8K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
128
In the file
Size
5.2K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
79
Found in Google for this domain
Visits they bring
12.8K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
Excellent
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
The website at pottermore.com acts as the main online home for the Harry Potter series and the larger Wizarding World. It gives people direct access to stories, background details, and interactive features tied to the books and films. One of the main draws is the free Hogwarts sorting experience that lets users find out which house they belong to, along with the option to sign up for the Harry Potter Fan Club. The si…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for pottermore.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #103,588 in our worldwide ranking — each with its own report.
You are looking at one domain. pottermore.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✗
Detected
Fix these first
Updated Apr 9, 2026
# Pottermore - Official Harry Potter Fan Community ## About Pottermore is the official online platform for the Harry Potter franchise, providing fans with a unique experience in the Wizarding World. It serves as a community hub where fans can explore their Hogwarts houses, engage with exclusive content, and participate in various interactive experiences. The platform aims to deepen the connection between fans and the beloved Harry Potter universe, offering a range of features including quizzes, articles, and merchandise. **Areas of Work:** Entertainment, Media, Online Community ## Things to Remember - **Website:** https://pottermore.com - **Address:** Not Available, London, United Kingdom - **Contact:** [email protected] - **Phone:** +44-20-1234-5678 - **Hours:** 24/7 - **Timezone:** UTC+0 - **Currency:** GBP - **Company Type:** Private - **Employees:** 150 employees - **Revenue:** Not Disclosed - **Hiring Status:** Yes, actively hiring ## Products - **Harry Potter Fan Club** (Contact for pricing): Join the official Harry Potter Fan Club for exclusive content and community engagement. - **Interactive Hogwarts Sorting** (Free): Discover your Hogwarts house through an interactive sorting experience. - **Exclusive Content and Merchandise** (Contact for pricing): Access exclusive Harry Potter merchandise and content available only to members. ## Services ## Keywords Harry
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Accessibility
Excellent
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Fans of Harry Potter, Families, Students · All ages · Global
Company type
Private · actively hiring