Last updated: August 2026

Aug 2026

portoseguro.com.br — August 2026 traffic, keywords & AI visibility

Porto SeguroInsurance

Global rank: Worldwide · 2026-08

#16,990

AI visibility: Grade A+

94

SEO health: Latest audit

63

Visits

2.5K

per month, estimated

Keywords

804

ranking in Google

Organic share

100%

2.5K organic visits

LLMS.txt

Published

154 lines AI engines can read

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portoseguro.com.br Web Traffic Statistics

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Key findings

  • Porto Seguro (Insurance) is ranked #16,990 worldwide in our August 2026 domain ranking, inside the top 100,000, up 2,047 places from #19,037 in July 2026.
  • It is estimated to receive about 2,542 visits a month from search, 100% of it organic, across 804 ranking keywords.
  • Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 154 lines.
  • Its last technical audit scored 63/100, with "Implement H1 Tags" the highest-priority fix.
portoseguro.com.br global rank history
MonthRankMove
August 2026#16,990▲ 2,047
July 2026#19,037▲ 5,631
June 2026#24,668—
May 2026#24,668▼ 5,185
April 2026#19,483▼ 1,490
March 2026#17,993▲ 680
February 2026#18,673—

What this company does

Porto Seguro provides insurance and financial services to customers across Brazil through an online platform. The company handles auto insurance quotes, life coverage, home protection, and credit card applications, along with other related products. Users can compare options, request personalized quotes, and complete applications without needing to visit a physical branch, which simplifies the process for those manag…

Our read on the site

The overall SEO health of portoseguro.com.br is strong in terms of SEO score, but there are significant performance and accessibility issues that need to be addressed. The absence of H1 tags and low performance score indicate critical areas for improvement that could enhance user experience and search visibility.

InsuranceFinancial ServicesFintechB2CCredit Card ServicesAuto Insurance

portoseguro.com.br Traffic and Visitor Engagement

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portoseguro.com.br draws an estimated 2,542 visits a month from search engines. Effectively all of it is organic — about 2,541 visits from unpaid results. Paid search contributes only about 1 visits a month. Spread across 804 ranking keywords, that averages roughly 3.2 organic visits per keyword.

Monthly visits

2.5K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

2.5K

100% of all traffic

Paid visits

1

0.04% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

portoseguro.com.br AI Visibility

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On our AI visibility scale portoseguro.com.br earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, SEO health, Crawlability and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed.

94out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health20/20

100/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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  • → Complete your company profile so AI answers about you stay accurate.

portoseguro.com.br LLMS.txt

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The llms.txt on portoseguro.com.br runs to 154 lines (7,271 characters) across 12 sections, last generated in March 2026. It introduces the site as "Porto Seguro - Seguros e Serviços Financeiros". It tells AI engines the business works in Insurance, Financial Services and Fintech. It describes 4 products, including Credit Card Services, Auto Insurance and Home Insurance. Services it lists include Insurance Consultation, Financial Planning and Claims Assistance. The audience it names is Individuals, Families, Small Businesses, Professionals, aged 18-65 (Brazil). Technologies it mentions include HTML5, CSS3, JavaScript, AWS and MySQL. The keywords it claims start with "cartão de crédito", "seguro auto", "seguro de vida" and "seguro residencial". It gives the company type as Public and says it is hiring.

Status

Published

AI engines can read it

Lines

154

In the file

Size

7.3K

Characters

Sections

12

Updated Mar 11, 2026

What the file says

# Porto Seguro - Seguros e Serviços Financeiros

## About
Porto Seguro is a leading financial services and insurance provider in Brazil, offering a wide range of products including credit cards, auto insurance, home insurance, and life insurance. Established in 1945, the company is committed to innovation and customer satisfaction, serving millions of individuals and businesses. With a strong presence in the Brazilian market, Porto Seguro aims to provide accessible and reliable financial solutions to meet diverse customer needs.

**Areas of Work:** Insurance, Financial Services, Fintech

## Things to Remember
- **Website:** https://portoseguro.com.br
- **Address:** Rua Turiassu, 1000, São Paulo, SP, 05005-000, Brazil
- **Contact:** [email protected]
- **Phone:** +55-11-3366-3000
- **Hours:** Mon-Fri: 8AM-8PM
- **Timezone:** America/Sao_Paulo
- **Currency:** BRL
- **Company Type:** Public
- **Employees:** 5000 employees
- **Revenue:** $1.2B
- **Hiring Status:** Yes, actively hiring

## Products
- **Credit Card Services** (Contact for pricing): Porto Seguro offers a variety of credit card options with benefits like cashback, rewards, and no annual fees for eligible customers.
- **Auto Insurance** (Contact for pricing): Comprehensive auto insurance plans to protect vehicles against theft, accidents, and natural disasters with 24/7 assistance.
- **Home Insurance** (Contact

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

InsuranceFinancial ServicesFintech

Keywords it claims

cartão de créditoseguro autoseguro de vidaseguro residencialPorto Seguroseguros Brasilcartões de crédito com cashbackseguros para empresasseguros de saúdemelhores seguros de viagem

Technologies

HTML5CSS3JavaScriptAWSMySQLReact

Products it tells AI about

  • Credit Card ServicesContact for pricing
  • Auto InsuranceContact for pricing
  • Home InsuranceContact for pricing
  • Life InsuranceContact for pricing

Services it tells AI about

  • Insurance ConsultationContact for quote
  • Financial PlanningContact for quote
  • Claims AssistanceIncluded with insurance plans

Competitors it names

bradesco.com.britau.com.brsantander.com.brbancodobrasil.com.brseguros.com.brunimed.coop.br

Audience it targets

Individuals, Families, Small Businesses, Professionals · 18-65 · Brazil

Company type

Public · actively hiring

portoseguro.com.br Organic Keywords

See all keywords

Google lists portoseguro.com.br for about 804 keywords, which together bring an estimated 2,541 organic visits a month.

Ranking keywords

804

Found in Google for this domain

Visits they bring

2.5K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

InsuranceFinancial ServicesFintechB2CCredit Card ServicesAuto InsuranceHome InsuranceLife Insurance

portoseguro.com.br SEO Audit

Open full SEO report

The latest technical audit of portoseguro.com.br scored 63 out of 100 overall. Performance is its weakest area at 10, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

63

Overall

100

SEO

Excellent

10

Performance

74

Accessibility

Fix these first

  • CriticalImplement H1 Tags
  • CriticalOptimize Page Speed
  • HighEnhance Accessibility Features
  • HighCreate a Content Calendar

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

portoseguro.com.br Competitors and Alternatives

Compare competitors

Porto Seguro's company profile names bradesco.com.br, itau.com.br and seguros.com.br as competitors. Its own llms.txt adds santander.com.br, bancodobrasil.com.br and unimed.coop.br. Outside its market, the domains ranked closest to it in our worldwide ranking are colgate.com, wenxuecity.com, cppreference.com and nsctotal.com.br.

bradesco.com.br
itau.com.br
seguros.com.br
santander.com.br
bancodobrasil.com.br
unimed.coop.br

portoseguro.com.br Company Profile

View full profile

Porto Seguro provides insurance and financial services to customers across Brazil through an online platform. The company handles auto insurance quotes, life coverage, home protection, and credit card applications, along with other related products. Users can compare options, request personalized quotes, and complete applications without needing to visit a physical branch, which simplifies the process for those manag…

Porto Seguro was founded in 1945, about 81 years ago, and is headquartered in São Paulo, Brazil. Its workforce is listed as more than 5,001 employees. It was founded by Hélio G. de Oliveira. Its profile files it under Insurance, with further tags for Financial Services, Fintech and B2C. Products on record for it: Credit Card Services, Auto Insurance, Home Insurance and Life Insurance. Reported revenue is $1.2B (2022). Its tagline reads: "Peça seu cartão de crédito, faça a cotação do seguro para seu carro, casa e diversos outros serviços com vantagens e benefícios.".

InsuranceFinancial ServicesFintechB2C
Sector
Insurance
Headquarters
São Paulo, Brazil
Founded
1945
Employees
5001+
Revenue
$1.2B (2022)
Funding
Not Disclosed
Founders
Hélio G. de Oliveira
Products
Credit Card Services, Auto Insurance, Home Insurance, Life Insurance

portoseguro.com.br Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to portoseguro.com.br

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