Last updated: September 2026
Global rank: Worldwide · 2026-09
#460,981
AI visibility: Grade D
56
SEO health: Not audited
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Visits
4.5K
per month, estimated
Keywords
1.4K
ranking in Google
Organic share
100%
4.5K organic visits
LLMS.txt
Published
131 lines AI engines can read
You're seeing the free preview of ponds.com
ponds.com Web Traffic Statistics
Key findings
- Pond's (Retail, E-commerce & Consumer Goods) is ranked #460,981 worldwide in our September 2026 domain ranking, down 27,759 places from #433,222 in August 2026.
- It is estimated to receive about 4,450 visits a month from search, 100% of it organic, across 1,384 ranking keywords.
- Its AI visibility score is 56 out of 100 (grade D), with a published llms.txt of 131 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #460,981 | ▼ 27,759 |
| August 2026 | #433,222 | ▼ 25,676 |
| July 2026 | #407,546 | ▼ 7,399 |
| June 2026 | #400,147 | — |
| May 2026 | #400,147 | ▼ 22,624 |
| April 2026 | #377,523 | ▲ 53,602 |
| March 2026 | #431,125 | ▲ 9,308 |
| February 2026 | #440,433 | — |
What this company does
Pond's has built its reputation on simple, effective skincare that started with a single cold cream formula in the late 1800s. The brand focuses on accessible products that address everyday concerns like dryness, dullness, and aging signs without complicated routines. Millions of users around the world rely on its creams, cleansers, and masks because the ingredients deliver visible results at prices that fit most bud…
ponds.com Traffic and Visitor Engagement
Search engines send ponds.com an estimated 4,450 visits a month. Effectively all of it is organic — about 4,450 visits from unpaid results. Spread across 1,384 ranking keywords, that averages roughly 3.2 organic visits per keyword.
Monthly visits
4.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
4.5K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
ponds.com AI Visibility
ponds.com scores 56 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
5/8 core fields
Not scanned yet
Not scanned yet
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
ponds.com LLMS.txt
The llms.txt on ponds.com runs to 131 lines (6,207 characters) across 12 sections, last generated in September 2026. It introduces the site as "ponds.com". It tells AI engines the business works in Beauty & Personal Care, Consumer Packaged Goods and Skincare. It describes 3 products, including Pond's Cold Cream, Pond's Age Miracle and Pond's White Beauty. The keywords it claims start with "skincare", "cold cream", "face moisturizer" and "anti aging". It gives the company type as Public.
Status
Published
AI engines can read it
Lines
131
In the file
Size
6.2K
Characters
Sections
12
Updated Sep 2, 2026
What the file says
# ponds.com ## About Pond's has built its reputation on simple, effective skincare that started with a single cold cream formula in the late 1800s. The brand focuses on accessible products that address everyday concerns like dryness, dullness, and aging signs without complicated routines. Millions of users around the world rely on its creams, cleansers, and masks because the ingredients deliver visible results at prices that fit most budgets. Retail partners stock Pond's items in supermarkets, drugstores, and beauty aisles across dozens of countries, making the line easy to find whether someone shops in person or online. The company invests in ongoing formula updates that incorporate new research on skin hydration and barrier support while keeping the core promise of gentle care intact. Families often pass down favorite Pond's products from one generation to the next because the textures and scents remain familiar yet effective. Professional makeup artists and dermatologists sometimes recommend specific Pond's items for pre-event skin prep or daily maintenance. The brand maintains a straightforward approach that avoids trendy ingredients in favor of proven actives that have stood the test of time. E-commerce channels now represent a growing share of sales as more shoppers discover the range through reviews and tutorials. Pond's continues to expand its presence in emerging mark
Sections in the file
Areas of work
Keywords it claims
Technologies
None listed
Products it tells AI about
- Pond's Cold CreamContact for pricing
- Pond's Age MiracleContact for pricing
- Pond's White BeautyContact for pricing
Competitors it names
Company type
Public
ponds.com Organic Keywords
Google lists ponds.com for about 1,384 keywords, which together bring an estimated 4,450 organic visits a month.
Ranking keywords
1.4K
Found in Google for this domain
Visits they bring
4.5K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
ponds.com Competitors and Alternatives
Pond's's company profile names neutrogena.com, cerave.com, nivea.com and cetaphil.com as competitors. Its own llms.txt adds aveeno.com and eucerin.com. Outside its market, the domains ranked closest to it in our worldwide ranking are epicslotsguide.nl, bestfortuneflowpoint.nl, altweeklies.com and alternativemed.com.
ponds.com Company Profile
Pond's has built its reputation on simple, effective skincare that started with a single cold cream formula in the late 1800s. The brand focuses on accessible products that address everyday concerns like dryness, dullness, and aging signs without complicated routines. Millions of users around the world rely on its creams, cleansers, and masks because the ingredients deliver visible results at prices that fit most bud…
Founded in 1846 (about 180 years ago), Pond's is based in London, United Kingdom. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Beauty & Personal Care, Skincare and Consumer Packaged Goods. Its tagline reads: "Skincare formulas that have cared for skin for over a century".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- London, United Kingdom
- Founded
- 1846
- Employees
- 1001-5000
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
ponds.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
ponds.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for ponds.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
ponds.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to ponds.com
Neighbours of #460,981 in our worldwide ranking — each with its own report.
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