Last updated: August 2026
Global rank: Worldwide · 2026-08
#63,394
AI visibility: Grade A
87
SEO health: Latest audit
77
Visits
52.2K
per month, estimated
Keywords
11.7K
ranking in Google
Organic share
100%
52.2K organic visits
LLMS.txt
Published
79 lines AI engines can read
You're seeing the free preview of penguinmagic.com
penguinmagic.com Web Traffic Statistics
Key findings
- Penguin Magic (Retail, E-commerce & Consumer Goods) is ranked #63,394 worldwide in our August 2026 domain ranking, inside the top 100,000, up 8,434 places from #71,828 in July 2026.
- It is estimated to receive about 52,200 visits a month from search, 100% of it organic, across 11,700 ranking keywords.
- Its AI visibility score is 87 out of 100 (grade A), with a published llms.txt of 79 lines.
- Its last technical audit scored 77/100, with "Implement Viewport Meta Tag" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #63,394 | ▲ 8,434 |
| July 2026 | #71,828 | ▼ 2,673 |
| June 2026 | #69,155 | — |
| May 2026 | #69,155 | ▲ 34,503 |
| April 2026 | #103,658 | ▼ 34,984 |
| March 2026 | #68,674 | ▲ 9,223 |
| February 2026 | #77,897 | — |
What this company does
Penguin Magic has been a trusted name in the magic community for decades, offering a wide selection of tricks, props, and instructional materials. The company sources products from leading creators and manufacturers, ensuring quality and variety for hobbyists and professionals alike. Their online store makes it easy for customers to browse and purchase everything from classic card tricks to modern levitation effects.…
Our read on the site
The overall SEO health of penguinmagic.com is moderately strong with a high SEO score of 92. However, there are critical areas for improvement, particularly in technical aspects and content gaps that could enhance visibility and user experience.
penguinmagic.com Traffic and Visitor Engagement
penguinmagic.com draws an estimated 52,200 visits a month from search engines. Effectively all of it is organic — about 52,200 visits from unpaid results. Spread across 11,700 ranking keywords, that averages roughly 4.5 organic visits per keyword.
Monthly visits
52.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
52.2K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
penguinmagic.com AI Visibility
On our AI visibility scale penguinmagic.com earns 87 of 100 points, a grade A. It takes full marks for LLMS.txt and Crawlability. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on Structured data (0/5) and SEO health (18/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
92/100
robots ✓ · sitemap ✓
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
penguinmagic.com LLMS.txt
The llms.txt on penguinmagic.com runs to 79 lines (4,539 characters) across 12 sections, last generated in May 2026. It introduces the site as "Penguin Magic - Magic Tricks, Supplies & Tutorials". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Media, Entertainment & Gaming; and Magic Supplies. It describes 5 products, including Street Magic Kit, Card Magic Collection and Levitation Effects Pack. Services it lists include Magic Trick Tutorials, Performance Coaching, Custom Prop Design and Magic Show Consultation. The audience it names is Magic enthusiasts and performers, aged All ages (Global). Technologies it mentions include HTTPS, robots.txt and sitemap.xml. The keywords it claims start with "magic shop", "magic supplies", "magic kits" and "street magic".
Status
Published
AI engines can read it
Lines
79
In the file
Size
4.5K
Characters
Sections
12
Updated May 16, 2026
What the file says
# Penguin Magic - Magic Tricks, Supplies & Tutorials ## About Penguin Magic has been a trusted name in the magic community for decades, offering a wide selection of tricks, props, and instructional materials. The company sources products from leading creators and manufacturers, ensuring quality and variety for hobbyists and professionals alike. Their online store makes it easy for customers to browse and purchase everything from classic card tricks to modern levitation effects. Penguin Magic also provides detailed tutorials and performance tips to help users master new skills. The team works closely with magicians around the world to bring fresh, innovative products to market. They serve a global customer base that includes beginners, hobbyists, and working entertainers. Penguin Magic focuses on delivering reliable service and fast shipping to keep performers ready for any show. Their catalog covers street magic, stage illusions, and close-up routines for all ages. The company regularly updates its inventory with new releases and limited-edition items. Penguin Magic maintains strong relationships with top magic creators to secure exclusive deals. Their customer support team is known for quick, helpful responses to product questions. The business model centers on direct-to-consumer sales through their website. They also partner with magic schools and clubs to support community
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Street Magic KitContact for pricing
- Card Magic CollectionContact for pricing
- Levitation Effects PackContact for pricing
- Beginner Magic SetContact for pricing
- Advanced Magic Techniques DVDContact for pricing
Services it tells AI about
- Magic Trick TutorialsVaries
- Performance CoachingContact for pricing
- Custom Prop DesignContact for pricing
- Magic Show ConsultationContact for pricing
- Magic Club PartnershipsContact for pricing
Competitors it names
Audience it targets
Magic enthusiasts and performers · All ages · Global
Company type
Private
penguinmagic.com Organic Keywords
Google lists penguinmagic.com for about 11,700 keywords, which together bring an estimated 52,200 organic visits a month.
Ranking keywords
11.7K
Found in Google for this domain
Visits they bring
52.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
penguinmagic.com SEO Audit
The latest technical audit of penguinmagic.com scored 77 out of 100 overall. Performance is its weakest area at 65, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement Viewport Meta Tag
- HighAdd Alt Text to Images
- CriticalFix Broken Links
- HighCreate Content for Identified Gaps
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
penguinmagic.com Competitors and Alternatives
Penguin Magic's company profile names themagicwarehouse.com, ellusionist.com, magictricks.com and hocus-pocus.com as competitors. Its own llms.txt adds magicshop.com and mymagic.com. Outside its market, the domains ranked closest to it in our worldwide ranking are everydaycalculation.com, nma.gov.au, minehut.com and zohorecruit.com.
penguinmagic.com Company Profile
Penguin Magic has been a trusted name in the magic community for decades, offering a wide selection of tricks, props, and instructional materials. The company sources products from leading creators and manufacturers, ensuring quality and variety for hobbyists and professionals alike. Their online store makes it easy for customers to browse and purchase everything from classic card tricks to modern levitation effects.…
Penguin Magic was founded in 1998, about 28 years ago, and is headquartered in Las Vegas, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Media, Entertainment & Gaming; Magic Supplies; and E-commerce. Total funding on record is Bootstrapped. Its tagline reads: "Magic tricks and supplies for performers of every level".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Las Vegas, United States
- Founded
- 1998
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
penguinmagic.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
penguinmagic.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for penguinmagic.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to penguinmagic.com
Neighbours of #63,394 in our worldwide ranking — each with its own report.
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