Last updated: August 2026
You're seeing the free preview of pendo.io
pendo.io Web Traffic Statistics
Key findings
- Pendo (Software) is ranked #909 worldwide in our August 2026 domain ranking, inside the top 1,000, up 168 places from #1,077 in July 2026.
- It is estimated to receive about 12,000 visits a month from search, 100% of it organic, across 1,594 ranking keywords.
- Its AI visibility score is 89 out of 100 (grade A), with a published llms.txt of 150 lines.
- Its last technical audit scored 74/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #909 | ▲ 168 |
| July 2026 | #1,077 | ▲ 91 |
| June 2026 | #1,168 | — |
| May 2026 | #1,168 | ▼ 259 |
| April 2026 | #909 | ▼ 73 |
| March 2026 | #836 | ▼ 176 |
| February 2026 | #660 | — |
What this company does
Pendo operates as a platform centered on improving product experiences by combining analytics with practical in-app tools. It enables tracking of user actions within software, creation of guides that appear contextually to help with navigation or new features, and review of full sessions to understand specific challenges. Additional elements include ways to forecast when users might stop engaging and assessments of h…
Our read on the site
Significant improvements needed. 1 critical issue. 1 high-priority issue.
pendo.io Traffic and Visitor Engagement
pendo.io draws an estimated 12,000 visits a month from search engines. Effectively all of it is organic — about 11,900 visits from unpaid results. Paid search contributes only about 56 visits a month. Spread across 1,594 ranking keywords, that averages roughly 7.5 organic visits per keyword.
Monthly visits
12.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
11.9K
100% of all traffic
Paid visits
56
0.47% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
pendo.io AI Visibility
On our AI visibility scale pendo.io earns 89 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (17/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
pendo.io LLMS.txt
The llms.txt on pendo.io runs to 150 lines (6,918 characters) across 12 sections, last generated in February 2026. It introduces the site as "Pendo - Product Experience and Analytics Platform". It tells AI engines the business works in Software, Analytics, Product Management and SaaS. It describes 4 products, including Product Analytics, In-App Guides and Churn Prediction. Services it lists include Implementation Support and Customer Success Consulting. The audience it names is Product Managers, Software Developers, SaaS Companies, Enterprises, aged 25-54 (Global). Technologies it mentions include JavaScript, Node.js, AWS, React and Python. The keywords it claims start with "product analytics", "in-app guides", "churn prediction" and "agent performance".
Status
Published
AI engines can read it
Lines
150
In the file
Size
6.9K
Characters
Sections
12
Updated Feb 23, 2026
What the file says
# Pendo - Product Experience and Analytics Platform ## About Pendo is a leading product experience and analytics platform that empowers organizations to enhance user interactions with software. Utilizing AI-driven technology, Pendo offers tools for product analytics, in-app guidance, churn prediction, and agent performance management. The platform supports product teams in optimizing user engagement and achieving better outcomes through actionable, data-driven insights. Pendo serves a wide range of industries, helping companies improve software experiences and boost customer satisfaction. **Areas of Work:** Software, Analytics, Product Management, SaaS ## Things to Remember - **Website:** https://pendo.io - **Address:** Raleigh, United States - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Private - **Employees:** 500 - **Revenue:** $100M - **Hiring Status:** Yes, actively hiring ## Products - **Product Analytics** (Contact for pricing): Track and analyze user behavior to gain insights into how users interact with your software and identify areas for improvement. - **In-App Guides** (Contact for pricing): Create personalized, in-app walkthroughs and tutorials to improve user onboarding and feature adoption. - **Churn Prediction** (Contact for pricing): Leverage AI
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Product AnalyticsContact for pricing
- In-App GuidesContact for pricing
- Churn PredictionContact for pricing
- Agent Performance ManagementContact for pricing
Services it tells AI about
- Implementation SupportContact for quote
- Customer Success ConsultingContact for quote
Competitors it names
Audience it targets
Product Managers, Software Developers, SaaS Companies, Enterprises · 25-54 · Global
Company type
Private · actively hiring
pendo.io Organic Keywords
Google lists pendo.io for about 1,594 keywords, which together bring an estimated 11,900 organic visits a month.
Ranking keywords
1.6K
Found in Google for this domain
Visits they bring
11.9K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
pendo.io SEO Audit
The latest technical audit of pendo.io scored 74 out of 100 overall. Performance is its weakest area at 30, while accessibility scores highest at 85. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement a Sitemap
- HighOptimize Images
- HighMinimize JavaScript and CSS Files
- HighLeverage Browser Caching
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
pendo.io Competitors and Alternatives
Pendo's company profile names mixpanel.com, heap.io and amplitude.com as competitors. Its own llms.txt adds userpilot.com and walkme.com. Outside its market, the domains ranked closest to it in our worldwide ranking are herokuapp.com, latimes.com, dv.tech and eu-1-id5-sync.com.
pendo.io Company Profile
Pendo operates as a platform centered on improving product experiences by combining analytics with practical in-app tools. It enables tracking of user actions within software, creation of guides that appear contextually to help with navigation or new features, and review of full sessions to understand specific challenges. Additional elements include ways to forecast when users might stop engaging and assessments of h…
Pendo was founded in 2013, about 13 years ago, and is headquartered in Raleigh, United States. Its workforce is listed as between 501 and 1,000 employees. It was founded by Todd Olson. Its profile files it under Software, with further tags for Analytics, Product Management and SaaS. Products on record for it: Product Analytics, In-App Guides, Churn Prediction and Agent Performance Management. Reported revenue is $100M (2022), and total funding is listed at $367M. Its tagline reads: "AI-powered platform that improves how everyone uses software.".
- Sector
- Software
- Headquarters
- Raleigh, United States
- Founded
- 2013
- Employees
- 501-1000
- Revenue
- $100M (2022)
- Funding
- $367M
- Founders
- Todd Olson
- Products
- Product Analytics, In-App Guides, Churn Prediction, Agent Performance Management
pendo.io Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
pendo.io Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for pendo.io yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to pendo.io
Neighbours of #909 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. pendo.io competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.