Last updated: August 2026
Global rank: Worldwide · 2026-08
#75,021
AI visibility: Grade A
83
SEO health: Latest audit
94
Visits
2.4K
per month, estimated
Keywords
850
ranking in Google
Organic share
100%
2.4K organic visits
LLMS.txt
Published
126 lines AI engines can read
You're seeing the free preview of parimatch.com
parimatch.com Web Traffic Statistics
Key findings
- Parimatch (Online Gambling) is ranked #75,021 worldwide in our August 2026 domain ranking, inside the top 100,000, up 1,025 places from #76,046 in July 2026.
- It is estimated to receive about 2,420 visits a month from search, 100% of it organic, across 850 ranking keywords.
- Its AI visibility score is 83 out of 100 (grade A), with a published llms.txt of 126 lines.
- Its last technical audit scored 94/100, with "Implement Robots.txt File" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #75,021 | ▲ 1,025 |
| July 2026 | #76,046 | ▼ 2,309 |
| June 2026 | #73,737 | — |
| May 2026 | #73,737 | ▼ 9,186 |
| April 2026 | #64,551 | ▼ 9,837 |
| March 2026 | #54,714 | ▼ 2,045 |
| February 2026 | #52,669 | — |
What this company does
Parimatch runs an online betting site that allows people to wager on sports matches and try their luck with various games of chance. The site covers a wide array of sports including football, tennis, basketball, and others from leagues around the world. In addition, there is a section for casino games such as slots, roulette, and card games where players can try different themes and styles. Deposits and withdrawals a…
Our read on the site
Good foundation with room for improvement. 2 high-priority issues.
parimatch.com Traffic and Visitor Engagement
parimatch.com draws an estimated 2,420 visits a month from search engines. Effectively all of it is organic — about 2,420 visits from unpaid results. Spread across 850 ranking keywords, that averages roughly 2.8 organic visits per keyword.
Monthly visits
2.4K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
2.4K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
parimatch.com AI Visibility
On our AI visibility scale parimatch.com earns 83 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on SEO health (16/20) and Company profile (22/25).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
82/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
parimatch.com LLMS.txt
The llms.txt on parimatch.com runs to 126 lines (4,707 characters) across 12 sections, last generated in April 2026. It introduces the site as "Parimatch - Leading Online Sports Betting and Gaming Platform". It tells AI engines the business works in Online Gambling, Sports Betting and Gaming Technology. It describes 3 products, including Sports Betting, Casino Games and Live Betting. The audience it names is Gamblers, Sports Enthusiasts, Casual Players, aged 18-45 (Global). Technologies it mentions include HTML, CSS, JavaScript, Node.js and React. The keywords it claims start with "sports betting", "online betting", "live betting" and "betting odds".
Status
Published
AI engines can read it
Lines
126
In the file
Size
4.7K
Characters
Sections
12
Updated Apr 1, 2026
What the file says
# Parimatch - Leading Online Sports Betting and Gaming Platform ## About Parimatch is a leading online sports betting and gaming platform that offers a wide range of betting options on various sports events and casino games. Catering to a global audience, Parimatch provides a user-friendly interface and innovative features, ensuring an engaging experience for both novice and seasoned bettors. The company is committed to responsible gaming practices and utilizes advanced technology to enhance user security and satisfaction. **Areas of Work:** Online Gambling, Sports Betting, Gaming Technology ## Things to Remember - **Website:** https://parimatch.com - **Address:** Not Available, Kyiv, Ukraine - **Contact:** [email protected] - **Phone:** +380-44-123-4567 - **Hours:** 24/7 - **Timezone:** UTC+3 - **Currency:** USD - **Company Type:** Private - **Employees:** 500 employees - **Revenue:** $200M - **Hiring Status:** Yes, actively hiring ## Products - **Sports Betting** (Contact for pricing): Bet on a variety of sports events with competitive odds. - **Casino Games** (Contact for pricing): Enjoy a wide selection of casino games including slots and table games. - **Live Betting** (Contact for pricing): Place bets on live sports events as they happen. ## Services ## Keywords sports betting, online betting, live betting, betting odds, football betting, best sports betting sites
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Sports BettingContact for pricing
- Casino GamesContact for pricing
- Live BettingContact for pricing
Competitors it names
Audience it targets
Gamblers, Sports Enthusiasts, Casual Players · 18-45 · Global
Company type
Private · actively hiring
parimatch.com Organic Keywords
Google lists parimatch.com for about 850 keywords, which together bring an estimated 2,420 organic visits a month.
Ranking keywords
850
Found in Google for this domain
Visits they bring
2.4K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
parimatch.com SEO Audit
The latest technical audit of parimatch.com scored 94 out of 100 overall. SEO is its weakest area at 82, while performance scores highest at 99. The audit makes 14 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
Excellent
SEO
Performance
Excellent
Accessibility
Excellent
Fix these first
- CriticalImplement Robots.txt File
- CriticalCreate and Submit Sitemap
- HighOptimize Title Tags
- HighEnhance Meta Descriptions
10 more recommendations, with the exact changes and the pages they apply to, are in the full report.
parimatch.com Competitors and Alternatives
Parimatch's company profile names bet365.com, williamhill.com and unibet.com as competitors. Its own llms.txt adds bwin.com and 888sport.com. Outside its market, the domains ranked closest to it in our worldwide ranking are createlouisville.org, anti-crise.fr, whatreallyhappened.com and aai.aero.
parimatch.com Company Profile
Parimatch runs an online betting site that allows people to wager on sports matches and try their luck with various games of chance. The site covers a wide array of sports including football, tennis, basketball, and others from leagues around the world. In addition, there is a section for casino games such as slots, roulette, and card games where players can try different themes and styles. Deposits and withdrawals a…
Parimatch was founded in 1994, about 32 years ago, and is headquartered in Kyiv, Ukraine. Its workforce is listed as between 501 and 1,000 employees. It was founded by Serhiy Dmytrenko. Its profile files it under Online Gambling, with further tags for Sports Betting, Gaming Technology and B2C. Products on record for it: Sports Betting, Casino Games and Live Betting. Reported revenue is $200M (2022). Its tagline reads: "Your gateway to sports betting and gaming".
- Sector
- Online Gambling
- Headquarters
- Kyiv, Ukraine
- Founded
- 1994
- Employees
- 501-1000
- Revenue
- $200M (2022)
- Funding
- Not Disclosed
- Founders
- Serhiy Dmytrenko
- Products
- Sports Betting, Casino Games, Live Betting
parimatch.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
parimatch.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for parimatch.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to parimatch.com
Neighbours of #75,021 in our worldwide ranking — each with its own report.
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