Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#53,020
AI visibility: Grade A
89
SEO health: Latest audit
69
Visits
65
per month, estimated
Keywords
55
ranking in Google
Organic share
100%
65 organic visits
LLMS.txt
Published
168 lines AI engines can read
You're seeing the free preview of oldnavy.com
A snapshot of how oldnavy.com performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Old Navy kicked off in 1994 as a fresh take on affordable American style, quickly becoming a go-to spot for casual basics that don't break the bank. They started with a single store in San Francisco and exploded into hundreds across the US, offering everything from jeans and tees to dresses and outerwear for men, women, kids, and babies. What sets them apart is the focus on family-friendly fashion that's trendy yet p…
Our read on the site
The overall SEO health of oldnavy.com is moderate, with significant room for improvement in on-page SEO and performance metrics. The site has critical issues such as missing meta descriptions and H1 tags, which hinder its visibility and user experience.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
65
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
65
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
168
In the file
Size
7.5K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
55
Found in Google for this domain
Visits they bring
65
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Old Navy kicked off in 1994 as a fresh take on affordable American style, quickly becoming a go-to spot for casual basics that don't break the bank. They started with a single store in San Francisco and exploded into hundreds across the US, offering everything from jeans and tees to dresses and outerwear for men, women, kids, and babies. What sets them apart is the focus on family-friendly fashion that's trendy yet p…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for oldnavy.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #53,020 in our worldwide ranking — each with its own report.
You are looking at one domain. oldnavy.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✗
Detected
Fix these first
Updated Apr 28, 2026
# Old Navy ## About Old Navy has been dressing families since 1994 with casual, affordable clothes that fit real life. From soft tees and sturdy jeans to fun dresses and activewear, they cover women, men, girls, boys, toddlers, and babies all under one roof. Prices stay low so everyone can refresh their wardrobe without stress – think $15 tops and $30 jeans that last. Inclusivity is big: plus, tall, petite sizes plus adaptive options for accessibility. Online and in over 1,200 stores, shopping's easy with BOPIS, free ship over $50, and hassle-free returns. Trends hit fast but basics endure, perfect for school, work, weekends. Sustainability creeps in with recycled fabrics and less waste goals. Rewards program hooks loyal fans with points and perks. Part of Gap Inc., they leverage shared logistics for smooth ops. Sales events like Super Cash drive buzz and foot traffic. Community ties through donations keep the brand grounded. Digital tools like style quizzes personalize picks. Activewear line grew hot post-pandemic for WFH warriors. Kids stuff shines with playful prints and durable playwear. Future bets on tech try-ons and eco-push to stay relevant. **Areas of Work:** Apparel Retail, Fashion, E-commerce, Consumer Goods ## Things to Remember - **Website:** https://oldnavy.com - **Address:** - **Contact:** - **Phone:** - **Hours:** - **Timezone:** - **Currency:** USD - **
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Families, value shoppers, inclusive sizing · 0-50+ · North America, Global
Company type
Subsidiary of Public