Last updated: August 2026
Global rank: Worldwide · 2026-08
#110
AI visibility: Grade A+
95
SEO health: Latest audit
65
Visits
2.2K
per month, estimated
Keywords
491
ranking in Google
Organic share
100%
2.2K organic visits
LLMS.txt
Published
150 lines AI engines can read
You're seeing the free preview of nic.ru
nic.ru Web Traffic Statistics
Key findings
- nic (Internet Services) is ranked #110 worldwide in our August 2026 domain ranking, inside the top 1,000, down 16 places from #94 in July 2026.
- It is estimated to receive about 2,175 visits a month from search, 100% of it organic, across 491 ranking keywords.
- Its AI visibility score is 95 out of 100 (grade A+), with a published llms.txt of 150 lines.
- Its last technical audit scored 65/100, with "Improve Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #110 | ▼ 16 |
| July 2026 | #94 | ▼ 2 |
| June 2026 | #92 | — |
| May 2026 | #92 | ▲ 1 |
| April 2026 | #93 | ▼ 3 |
| March 2026 | #90 | ▼ 10 |
| February 2026 | #80 | — |
What this company does
nic.ru operates mainly as a domain registrar with additional services that support website setup and online operations. Users can register domains under Russian extensions like .ru and .рф as well as many international ones, then add hosting, email accounts, and basic security tools through the same account. The platform handles renewals, transfers, and DNS adjustments in one place, which keeps the process straightfo…
Our read on the site
Significant improvements needed. 2 critical issues. 3 high-priority issues.
nic.ru Traffic and Visitor Engagement
Search engines send nic.ru an estimated 2,175 visits a month. Effectively all of it is organic — about 2,175 visits from unpaid results. Spread across 491 ranking keywords, that averages roughly 4.4 organic visits per keyword.
Monthly visits
2.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
2.2K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
nic.ru AI Visibility
nic.ru scores 95 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
nic.ru LLMS.txt
The llms.txt on nic.ru runs to 150 lines (6,323 characters) across 12 sections, last generated in March 2026. It introduces the site as "NIC.RU - Domain Registration and Web Hosting". It tells AI engines the business works in Internet Services, Domain Registration and Web Hosting. It describes 4 products, with prices such as Domain Registration at Starting at $10/year, Web Hosting at Starting at $5/month and SSL Certificates at Starting at $20/year. Services it lists include DNS Management, Email Hosting and Domain Transfer Services. The audience it names is Businesses, Entrepreneurs, Individuals, IT Professionals, aged 18-54 (Russia). Technologies it mentions include PHP, MySQL, Apache, Cloudflare and Linux. The keywords it claims start with "domain registration", "web hosting", "SSL certificates" and "site builder".
Status
Published
AI engines can read it
Lines
150
In the file
Size
6.3K
Characters
Sections
12
Updated Mar 4, 2026
What the file says
# NIC.RU - Domain Registration and Web Hosting ## About NIC.RU is a leading domain registrar and internet service provider in Russia, offering domain name registration, DNS management, and web hosting solutions. The company caters to a wide range of clients, including businesses, individuals, and organizations seeking to build a strong online presence. With a focus on reliability and customer support, NIC.RU delivers innovative tools to help users succeed in the digital world. **Areas of Work:** Internet Services, Domain Registration, Web Hosting ## Things to Remember - **Website:** https://nic.ru - **Address:** Moscow, Russia - **Contact:** [email protected] - **Phone:** +7-495-737-06-01 - **Hours:** Mon-Fri: 9AM-6PM - **Timezone:** Europe/Moscow - **Currency:** RUB - **Company Type:** Private - **Employees:** 150 employees - **Revenue:** $12M - **Hiring Status:** Yes, actively hiring ## Products - **Domain Registration** (Starting at $10/year): Register domain names across various TLDs with ease and secure your online identity. - **Web Hosting** (Starting at $5/month): Reliable web hosting plans for websites of all sizes, with scalable resources and 24/7 support. - **SSL Certificates** (Starting at $20/year): Secure your website with SSL certificates to protect user data and boost SEO rankings. - **Site Builder** (Starting at $8/month): Create professional websites quickly w
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Domain RegistrationStarting at $10/year
- Web HostingStarting at $5/month
- SSL CertificatesStarting at $20/year
- Site BuilderStarting at $8/month
Services it tells AI about
- DNS ManagementContact for quote
- Email HostingStarting at $3/month per user
- Domain Transfer ServicesContact for quote
Competitors it names
Audience it targets
Businesses, Entrepreneurs, Individuals, IT Professionals · 18-54 · Russia
Company type
Private · actively hiring
nic.ru Organic Keywords
Google lists nic.ru for about 491 keywords, which together bring an estimated 2,175 organic visits a month.
Ranking keywords
491
Found in Google for this domain
Visits they bring
2.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
nic.ru SEO Audit
The latest technical audit of nic.ru scored 65 out of 100 overall. Accessibility is its weakest area at 43, while SEO scores highest at 92. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImprove Page Load Speed
- HighEnhance Mobile Responsiveness
- MediumImplement Lazy Loading for Images
- CriticalImprove Color Contrast
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
nic.ru Competitors and Alternatives
nic's company profile names reg.ru, ru-center.ru and hoster.ru as competitors. Its own llms.txt adds r01.ru, timeweb.com and beget.ru. Outside its market, the domains ranked closest to it in our worldwide ranking are a2z.com, b-cdn.net, ui.com and reddit.com.
nic.ru Company Profile
nic.ru operates mainly as a domain registrar with additional services that support website setup and online operations. Users can register domains under Russian extensions like .ru and .рф as well as many international ones, then add hosting, email accounts, and basic security tools through the same account. The platform handles renewals, transfers, and DNS adjustments in one place, which keeps the process straightfo…
Founded in 1995 (about 31 years ago), nic is based in Moscow, Russia. Its workforce is listed as between 101 and 200 employees. Its profile files it under Internet Services, with further tags for Domain Registration, Web Hosting and B2B. Products on record for it: Domain Registration, DNS Management and Web Hosting Services. Reported revenue is $12M (2022). Its tagline reads: "Leading provider of domain registration and internet services in Russia".
- Sector
- Internet Services
- Headquarters
- Moscow, Russia
- Founded
- 1995
- Employees
- 101-200
- Revenue
- $12M (2022)
- Funding
- Not Disclosed
- Products
- Domain Registration, DNS Management, Web Hosting Services
nic.ru Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
nic.ru Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for nic.ru yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to nic.ru
Neighbours of #110 in our worldwide ranking — each with its own report.
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