Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Loading…
Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#35,722
AI visibility: Grade A+
93
SEO health: Latest audit
86
Visits
73.3K
per month, estimated
Keywords
16.3K
ranking in Google
Organic share
100%
73.2K organic visits
LLMS.txt
Published
166 lines AI engines can read
You're seeing the free preview of mec.ca
A snapshot of how mec.ca performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
MEC is a retailer based in Canada that specializes in selling gear for outdoor pursuits. They carry items for camping, hiking, climbing, cycling, and watersports, among other activities. The selection ranges from basic supplies to more specialized equipment, with a recent focus on lighter options for camp setups. Shoppers can find products that fit different needs, whether for short trips or extended time outdoors. T…
Our read on the site
The overall SEO health of mec.ca is solid, with a performance score of 89 and a good balance of technical and on-page SEO elements. However, there are several content gaps and SEO issues that need to be addressed to enhance visibility and user experience.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
73.3K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
73.2K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
166
In the file
Size
7.8K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
16.3K
Found in Google for this domain
Visits they bring
73.2K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
MEC is a retailer based in Canada that specializes in selling gear for outdoor pursuits. They carry items for camping, hiking, climbing, cycling, and watersports, among other activities. The selection ranges from basic supplies to more specialized equipment, with a recent focus on lighter options for camp setups. Shoppers can find products that fit different needs, whether for short trips or extended time outdoors. T…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for mec.ca yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #35,722 in our worldwide ranking — each with its own report.
You are looking at one domain. mec.ca competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
A brand name or a domain — the whole overview loads in seconds.
9
0.01% of its search traffic
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
80/100
robots ✓ · sitemap ✓
Detected
Fix these first
Updated Mar 30, 2026
# MEC | Outdoor Gear, Apparel & Equipment ## About MEC (Mountain Equipment Co-op) is a Canadian retailer specializing in outdoor recreation gear and apparel. Founded in 1971, MEC serves outdoor enthusiasts by providing high-quality products for activities such as hiking, climbing, cycling, and skiing. The company is committed to sustainability and offers a range of eco-friendly products, ensuring that customers can enjoy the outdoors responsibly. MEC also fosters a community of outdoor lovers through events, workshops, and educational resources. **Areas of Work:** Retail, Outdoor Recreation, Sustainability ## Things to Remember - **Website:** https://mec.ca - **Address:** 149 West 4th Avenue, Vancouver, BC V5Y 1G5, Canada - **Contact:** [email protected] - **Phone:** +1-888-847-0777 - **Hours:** 24/7 (Online Store), Store hours vary by location - **Timezone:** America/Vancouver - **Currency:** CAD - **Company Type:** Private - **Employees:** 500 employees - **Revenue:** $200M - **Hiring Status:** Yes, actively hiring ## Products - **Hiking Backpacks** (Contact for pricing): Durable and ergonomic backpacks designed for day hikes, backpacking and multi-day adventures with excellent load distribution. - **Outdoor Apparel** (Contact for pricing): High-performance jackets, pants, base layers and fleece designed for outdoor activities with focus on sustainability. - **Camping Tents** (
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Outdoor enthusiasts, hikers, campers, cyclists, climbers, families · 18-54 · Canada
Company type
Private · actively hiring