Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#32,678
AI visibility: Grade A+
97
SEO health: Latest audit
97
Visits
340.0K
per month, estimated
Keywords
26.5K
ranking in Google
Organic share
100%
340.0K organic visits
LLMS.txt
Published
139 lines AI engines can read
You're seeing the free preview of macupdate.com
A snapshot of how macupdate.com performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
MacUpdate started back in 1997 and has grown into a go-to spot for anyone looking to find software for their Mac computers. The site acts as a big collection of applications, where people can browse through listings, check out what others have to say about them, and then download the ones that fit their needs. It covers everything from basic utilities to more specialized programs, making it easier to discover options…
Our read on the site
The overall SEO health of macupdate.com is strong, with high performance and accessibility scores. However, there are significant on-page issues, particularly the absence of H1 tags and missing alt attributes for images, which need to be addressed to enhance search visibility and user experience.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
340.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
340.0K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
139
In the file
Size
5.8K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
26.5K
Found in Google for this domain
Visits they bring
340.0K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
Excellent
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
MacUpdate started back in 1997 and has grown into a go-to spot for anyone looking to find software for their Mac computers. The site acts as a big collection of applications, where people can browse through listings, check out what others have to say about them, and then download the ones that fit their needs. It covers everything from basic utilities to more specialized programs, making it easier to discover options…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for macupdate.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #32,678 in our worldwide ranking — each with its own report.
You are looking at one domain. macupdate.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
100/100
robots ✓ · sitemap ✓
Detected
Fix these first
Updated Mar 21, 2026
# MacUpdate - Leading Directory for Mac Software ## About Founded in 1997, MacUpdate is the premier online directory for Mac software, offering access to over 30,000 applications. The platform enables users to discover, download, and review the best Mac apps tailored for productivity, creativity, and more. With a strong focus on user experience, MacUpdate caters to both casual users and professionals seeking reliable software solutions. It continues to be a trusted resource for the global Mac community. **Areas of Work:** Software, Technology, Web Directory ## Things to Remember - **Website:** https://macupdate.com - **Address:** San Francisco, CA, USA - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Not Specified - **Timezone:** America/Los_Angeles - **Currency:** USD - **Company Type:** Private - **Employees:** 25 employees - **Revenue:** Not Disclosed - **Hiring Status:** Yes, actively hiring ## Products - **Mac Software Directory** (Free): A comprehensive directory of over 30,000 Mac applications for users to browse and download. - **User Reviews and Ratings** (Free): A platform for users to read and submit reviews and ratings for Mac software to aid decision-making. - **Software Update Notifications** (Contact for pricing): Alerts and notifications for users to stay updated on the latest versions of their installed Mac software. ## Services -
Sections in the file
Areas of work
Keywords it claims
Technologies
SEO
Excellent
Performance
Excellent
Accessibility
Excellent
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Mac Users, Professionals, Students, Developers, Businesses · 18-54 · Global
Company type
Private · actively hiring