Last updated: August 2026

Aug 2026

llbean.com — August 2026 traffic, keywords & AI visibility

L.L. BeanRetail

Global rank: Worldwide · 2026-08

#10,601

AI visibility: Grade A

86

SEO health: Latest audit

77

Visits

2.8M

per month, estimated

Keywords

128.5K

ranking in Google

Organic share

100%

2.8M organic visits

LLMS.txt

Published

163 lines AI engines can read

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llbean.com Web Traffic Statistics

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Key findings

  • L.L. Bean (Retail) is ranked #10,601 worldwide in our August 2026 domain ranking, inside the top 100,000, up 6,312 places from #16,913 in July 2026.
  • It is estimated to receive about 2.8 million visits a month from search, 100% of it organic, across 128,500 ranking keywords.
  • Its AI visibility score is 86 out of 100 (grade A), with a published llms.txt of 163 lines.
  • Its last technical audit scored 77/100, with "Implement a Sitemap" the highest-priority fix.
llbean.com global rank history
MonthRankMove
August 2026#10,601▲ 6,312
July 2026#16,913▲ 464
June 2026#17,377—
May 2026#17,377▼ 2,681
April 2026#14,696▼ 2,465
March 2026#12,231▼ 5,161
February 2026#7,070—

What this company does

L.L.Bean offers a selection of clothing, shoes, and outdoor gear intended for use in natural environments. Established in 1912, the business supplies products that help people stay prepared during hikes, camping trips, fishing outings, and similar activities. Their inventory includes jackets suited to changing weather, sturdy boots for rough paths, and accessories that support extended time away from indoor settings.…

Our read on the site

The overall SEO health of llbean.com is moderately strong, with a solid accessibility score but significant room for improvement in performance and best practices. Addressing technical issues and content gaps can enhance visibility and user experience.

RetailOutdoor EquipmentE-commerceDirect-to-ConsumerOutdoor apparelFootwear

llbean.com Traffic and Visitor Engagement

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Search engines send llbean.com an estimated 2.8 million visits a month. Effectively all of it is organic — about 2.8 million visits from unpaid results. Paid search contributes only about 59 visits a month. Spread across 128,500 ranking keywords, that averages roughly 22 organic visits per keyword.

Monthly visits

2.8M

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

2.8M

100% of all traffic

Paid visits

59

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

llbean.com AI Visibility

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llbean.com scores 86 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on Crawlability (5/10) and SEO health (17/20).

86out of 100

Grade A

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health17/20

85/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

llbean.com LLMS.txt

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The llms.txt on llbean.com runs to 163 lines (6,983 characters) across 12 sections, last generated in March 2026. It introduces the site as "L.L. Bean - Outdoor Clothing & Gear". It tells AI engines the business works in Retail, Outdoor Equipment and E-commerce. It describes 5 products, with prices such as Men's Waterproof Hiking Boots at $129.99, Women's Fleece Jacket at $79.99 and Backpacking Tent at $199.99. Services it lists include Gear Repair Service and Outdoor Adventure Workshops. The audience it names is Outdoor Enthusiasts, Families, Adventurers, Professionals, aged 18-54 (Global). Technologies it mentions include React, Node.js, AWS, MongoDB and Google Analytics. The keywords it claims start with "outdoor gear", "hiking boots", "camping equipment" and "fishing rods".

Status

Published

AI engines can read it

Lines

163

In the file

Size

7.0K

Characters

Sections

12

Updated Mar 8, 2026

What the file says

# L.L. Bean - Outdoor Clothing & Gear

## About
L.L. Bean is a leading outdoor retailer offering high-quality apparel, footwear, and gear for outdoor enthusiasts since 1912. The company caters to a wide range of customers, from casual hikers to seasoned adventurers, with products designed for durability and performance. With a strong commitment to customer satisfaction and sustainability, L.L. Bean continues to innovate in the outdoor retail industry, building a loyal global following.

**Areas of Work:** Retail, Outdoor Equipment, E-commerce

## Things to Remember
- **Website:** https://llbean.com
- **Address:** 95 Main Street, Freeport, ME 04033, United States
- **Contact:** [email protected]
- **Phone:** +1-800-441-5713
- **Hours:** Mon-Fri: 8AM-8PM, Sat-Sun: 9AM-6PM
- **Timezone:** America/New_York
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 5000 employees
- **Revenue:** $1.6B
- **Hiring Status:** Yes, actively hiring

## Products
- **Men's Waterproof Hiking Boots** ($129.99): Durable and waterproof hiking boots designed for rugged terrains and all-weather conditions.
- **Women's Fleece Jacket** ($79.99): Lightweight and warm fleece jacket ideal for layering during outdoor activities.
- **Backpacking Tent** ($199.99): A lightweight, weather-resistant tent perfect for camping and backpacking trips.
- **Fly Fishing Rod** ($149.99): High-performa

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

RetailOutdoor EquipmentE-commerce

Keywords it claims

outdoor gearhiking bootscamping equipmentfishing rodsoutdoor apparelwaterproof jacketsbackpacking gearsustainable outdoor productsadventure gearhiking backpacks

Technologies

ReactNode.jsAWSMongoDBGoogle Analytics

Products it tells AI about

  • Men's Waterproof Hiking Boots$129.99
  • Women's Fleece Jacket$79.99
  • Backpacking Tent$199.99
  • Fly Fishing Rod$149.99
  • Hiking Backpack$99.99

Services it tells AI about

  • Gear Repair ServiceContact for quote
  • Outdoor Adventure Workshops$50/session

Competitors it names

patagonia.comrei.comcabelas.comthenorthface.comcolumbia.com

Audience it targets

Outdoor Enthusiasts, Families, Adventurers, Professionals · 18-54 · Global

Company type

Private · actively hiring

llbean.com Organic Keywords

See all keywords

Google lists llbean.com for about 128,500 keywords, which together bring an estimated 2.8 million organic visits a month.

Ranking keywords

128.5K

Found in Google for this domain

Visits they bring

2.8M

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

RetailOutdoor EquipmentE-commerceDirect-to-ConsumerOutdoor apparelFootwearCamping gearHiking equipment

llbean.com SEO Audit

Open full SEO report

The latest technical audit of llbean.com scored 77 out of 100 overall. Performance is its weakest area at 54, while accessibility scores highest at 97. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

77

Overall

85

SEO

54

Performance

97

Accessibility

Excellent

Fix these first

  • CriticalImplement a Sitemap
  • HighEnhance Site Performance
  • HighCreate Content for Identified Gaps
  • MediumOptimize Meta Descriptions

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

llbean.com Competitors and Alternatives

Compare competitors

L.L. Bean's company profile names patagonia.com, rei.com and cabelas.com as competitors. Its own llms.txt adds thenorthface.com and columbia.com. Outside its market, the domains ranked closest to it in our worldwide ranking are greenxh.today, myharmony.com, google.bt and sportsstation.id.

patagonia.com
rei.com
cabelas.com
thenorthface.com
columbia.com

llbean.com Company Profile

View full profile

L.L.Bean offers a selection of clothing, shoes, and outdoor gear intended for use in natural environments. Established in 1912, the business supplies products that help people stay prepared during hikes, camping trips, fishing outings, and similar activities. Their inventory includes jackets suited to changing weather, sturdy boots for rough paths, and accessories that support extended time away from indoor settings.…

Founded in 1912 (about 114 years ago), L.L. Bean is based in Freeport, United States. Its workforce is listed as more than 5,001 employees. It was founded by Leon Leonwood Bean. Its profile files it under Retail, with further tags for Outdoor Equipment, E-commerce and Direct-to-Consumer. Products on record for it: Outdoor apparel, Footwear, Camping gear and Hiking equipment. Reported revenue is $1.6B (2022). Its tagline reads: "Outdoor gear and apparel for all seasons".

RetailOutdoor EquipmentE-commerceDirect-to-Consumer
Sector
Retail
Headquarters
Freeport, United States
Founded
1912
Employees
5001+
Revenue
$1.6B (2022)
Funding
Not Disclosed
Founders
Leon Leonwood Bean
Products
Outdoor apparel, Footwear, Camping gear, Hiking equipment

llbean.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to llbean.com

Neighbours of #10,601 in our worldwide ranking — each with its own report.

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