Last updated: August 2026
Global rank: Worldwide · 2026-08
#24,639
AI visibility: Grade A+
94
SEO health: Latest audit
78
Visits
588.6K
per month, estimated
Keywords
98.9K
ranking in Google
Organic share
100%
588.6K organic visits
LLMS.txt
Published
137 lines AI engines can read
You're seeing the free preview of katu.com
katu.com Web Traffic Statistics
Key findings
- KATU (Media) is ranked #24,639 worldwide in our August 2026 domain ranking, inside the top 100,000, down 1,540 places from #23,099 in July 2026.
- It is estimated to receive about 588,600 visits a month from search, 100% of it organic, across 98,900 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 137 lines.
- Its last technical audit scored 78/100, with "Implement H1 Headings" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #24,639 | ▼ 1,540 |
| July 2026 | #23,099 | ▼ 1,351 |
| June 2026 | #21,748 | — |
| May 2026 | #21,748 | ▼ 639 |
| April 2026 | #21,109 | ▲ 1,962 |
| March 2026 | #23,071 | ▼ 1,406 |
| February 2026 | #21,665 | — |
What this company does
KATU ABC 2 runs a television station and website that focus on news, weather forecasts, sports coverage, and breaking stories for Portland and the wider metro region. Reporters gather information on local government decisions, public safety matters, traffic issues, and environmental events such as landslides or heavy snow affecting mountain passes. The site also highlights community happenings and investigative piece…
Our read on the site
The overall SEO health of KATU.com is moderate, with a solid performance score but significant areas for improvement, particularly in on-page optimization and technical aspects. The site lacks H1 headings and has a lengthy meta description, which could hinder its search visibility.
katu.com Traffic and Visitor Engagement
katu.com draws an estimated 588,600 visits a month from search engines. Effectively all of it is organic — about 588,600 visits from unpaid results. Spread across 98,900 ranking keywords, that averages roughly 6.0 organic visits per keyword.
Monthly visits
588.6K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
588.6K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
katu.com AI Visibility
On our AI visibility scale katu.com earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
katu.com LLMS.txt
The llms.txt on katu.com runs to 137 lines (6,175 characters) across 12 sections, last generated in March 2026. It introduces the site as "KATU ABC 2 - Portland News". It tells AI engines the business works in Media, Broadcasting and News. It describes 3 products, with prices such as Television News Broadcasting at Free, Online News Portal at Free and Mobile News Application at Free. Services it lists include Community Event Coverage, Investigative Journalism and Advertising Solutions. The audience it names is General Public, Families, Professionals, Students, aged 18-54 (North America, primarily Oregon and Washington). Technologies it mentions include HTML5, CSS3, JavaScript, Cloudflare and Google Analytics. The keywords it claims start with "Portland news", "Portland weather", "Portland sports" and "Oregon news".
Status
Published
AI engines can read it
Lines
137
In the file
Size
6.2K
Characters
Sections
12
Updated Mar 12, 2026
What the file says
# KATU ABC 2 - Portland News ## About KATU ABC 2 is a leading news station based in Portland, Oregon, dedicated to delivering up-to-date local news, weather updates, sports coverage, and community events. Serving the Portland metropolitan area and surrounding regions, KATU ensures its audience stays informed through television broadcasts, an online news portal, and a mobile application. The station is committed to accessibility and engagement, leveraging multiple platforms to reach viewers with timely and relevant information. **Areas of Work:** Media, Broadcasting, News ## Things to Remember - **Website:** https://katu.com - **Address:** KATU Television, 2153 NE Sandy Blvd, Portland, OR 97232, USA - **Contact:** [email protected] - **Phone:** +1-503-231-4222 - **Hours:** 24/7 - **Timezone:** America/Los_Angeles - **Currency:** USD - **Company Type:** Private - **Employees:** 150 employees - **Revenue:** $15M - **Hiring Status:** Yes, actively hiring ## Products - **Television News Broadcasting** (Free): Live and recorded news broadcasts covering local, regional, and national events for the Portland area. - **Online News Portal** (Free): A comprehensive digital platform providing breaking news, weather updates, and community stories accessible via the KATU website. - **Mobile News Application** (Free): A mobile app for iOS and Android devices offering real-time news updates, we
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Television News BroadcastingFree
- Online News PortalFree
- Mobile News ApplicationFree
Services it tells AI about
- Community Event CoverageContact for quote
- Investigative JournalismContact for quote
- Advertising SolutionsContact for quote
Competitors it names
Audience it targets
General Public, Families, Professionals, Students · 18-54 · North America, primarily Oregon and Washington
Company type
Private · actively hiring
katu.com Organic Keywords
Google lists katu.com for about 98,900 keywords, which together bring an estimated 588,600 organic visits a month.
Ranking keywords
98.9K
Found in Google for this domain
Visits they bring
588.6K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
katu.com SEO Audit
The latest technical audit of katu.com scored 78 out of 100 overall. Performance is its weakest area at 81, while accessibility scores highest at 91. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Excellent
Fix these first
- CriticalImplement H1 Headings
- HighOptimize Meta Description
- HighAdd Alt Text to Images
- CriticalFix Broken Links
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
katu.com Competitors and Alternatives
KATU's company profile names kgw.com, koin.com and oregonlive.com as competitors. Its own llms.txt adds kptv.com, nbcsports.com/northwest and portlandtribune.com. Outside its market, the domains ranked closest to it in our worldwide ranking are vildeey.site, idcservices.it, skatteverket.se and inflibnet.ac.in.
katu.com Company Profile
KATU ABC 2 runs a television station and website that focus on news, weather forecasts, sports coverage, and breaking stories for Portland and the wider metro region. Reporters gather information on local government decisions, public safety matters, traffic issues, and environmental events such as landslides or heavy snow affecting mountain passes. The site also highlights community happenings and investigative piece…
KATU was founded in 1962, about 64 years ago, and is headquartered in Portland, United States. Its workforce is listed as between 101 and 200 employees. Its profile files it under Media, with further tags for Broadcasting, Television and News. Products on record for it: Television News Broadcasting, Online News Portal and Mobile News Application. Reported revenue is $15M (2022). Its tagline reads: "Portland News, Weather, Sports, Breaking News".
- Sector
- Media
- Headquarters
- Portland, United States
- Founded
- 1962
- Employees
- 101-200
- Revenue
- $15M (2022)
- Funding
- Not Disclosed
- Products
- Television News Broadcasting, Online News Portal, Mobile News Application
katu.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
katu.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for katu.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to katu.com
Neighbours of #24,639 in our worldwide ranking — each with its own report.
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