Last updated: September 2026

Sep 2026

insureon.com — September 2026 traffic, keywords & AI visibility

InsureonInsurance

Global rank: Worldwide · 2026-09

#153,920

AI visibility: Grade A

89

SEO health: Latest audit

80

Visits

156.2K

per month, estimated

Keywords

19.6K

ranking in Google

Organic share

100%

156.2K organic visits

LLMS.txt

Published

137 lines AI engines can read

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insureon.com Company Profile

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Insureon runs an online platform where small business owners can request quotes for insurance and complete purchases without needing to contact agents directly. The site pulls offers from multiple established carriers so users can review coverage details, pricing, and terms in one place. Common policies available include general liability, professional liability, workers compensation, and commercial property. After a…

Insureon was founded in 2011, about 15 years ago, and is headquartered in Chicago, United States. Its workforce is listed as between 101 and 200 employees. It was founded by Zachary H. Hennessey. Its profile files it under Insurance, with further tags for Fintech, Digital Services and B2B. Products on record for it: Business Owner's Policy (BOP), General Liability Insurance, Professional Liability Insurance and Workers' Compensation Insurance. Reported revenue is $15M (2022). Its tagline reads: "Get online quotes and coverage for your business in less than 24 hours.".

InsuranceFintechDigital ServicesB2B
Sector
Insurance
Headquarters
Chicago, United States
Founded
2011
Employees
101-200
Revenue
$15M (2022)
Funding
Not Disclosed
Founders
Zachary H. Hennessey
Products
Business Owner's Policy (BOP), General Liability Insurance, Professional Liability Insurance, Workers' Compensation Insurance

insureon.com Web Traffic Statistics

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Key findings

  • Insureon (Insurance) is ranked #153,920 worldwide in our September 2026 domain ranking, up 1,137 places from #155,057 in August 2026.
  • It is estimated to receive about 156,200 visits a month from search, 100% of it organic, across 19,600 ranking keywords.
  • Its AI visibility score is 89 out of 100 (grade A), with a published llms.txt of 137 lines.
  • Its last technical audit scored 80/100, with "Implement a Sitemap.xml" the highest-priority fix.
insureon.com global rank history
MonthRankMove
September 2026#153,920▲ 1,137
August 2026#155,057▲ 3,903
July 2026#158,960▲ 1,500
June 2026#160,460—
May 2026#160,460▼ 10,640
April 2026#149,820▼ 2,357
March 2026#147,463▲ 1,410
February 2026#148,873—

What this company does

Insureon runs an online platform where small business owners can request quotes for insurance and complete purchases without needing to contact agents directly. The site pulls offers from multiple established carriers so users can review coverage details, pricing, and terms in one place. Common policies available include general liability, professional liability, workers compensation, and commercial property. After a…

Our read on the site

The overall SEO health of Insureon is strong, particularly in SEO scoring with a perfect score of 100. However, there are several technical and content gaps that need addressing to enhance performance and user experience.

InsuranceFintechDigital ServicesB2BBusiness Owner's Policy (BOP)General Liability Insurance

insureon.com Traffic and Visitor Engagement

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insureon.com draws an estimated 156,200 visits a month from search engines. Effectively all of it is organic — about 156,200 visits from unpaid results. Spread across 19,600 ranking keywords, that averages roughly 8.0 organic visits per keyword.

Monthly visits

156.2K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

156.2K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

insureon.com AI Visibility

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On our AI visibility scale insureon.com earns 89 of 100 points, a grade A. It takes full marks for LLMS.txt, SEO health and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on Crawlability (5/10).

89out of 100

Grade A

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health20/20

100/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

insureon.com LLMS.txt

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The llms.txt on insureon.com runs to 137 lines (5,945 characters) across 12 sections, last generated in February 2026. It introduces the site as "Insureon - Small Business Insurance". It tells AI engines the business works in Insurance, Fintech and Digital Services. It describes 3 products, including Business Insurance Quotes, General Liability Insurance and Professional Liability Insurance. Services it lists include Insurance Consultation and Policy Comparison. The audience it names is Small Business Owners, Entrepreneurs, Freelancers, Contractors, aged 25-54 (United States). Technologies it mentions include HTML5, CSS3, JavaScript, Cloudflare and Google Analytics. The keywords it claims start with "business insurance", "small business insurance", "commercial insurance" and "liability insurance".

Status

Published

AI engines can read it

Lines

137

In the file

Size

5.9K

Characters

Sections

12

Updated Feb 19, 2026

What the file says

# Insureon - Small Business Insurance

## About
Insureon is the leading digital agency for small business insurance, offering a streamlined platform for entrepreneurs to obtain online quotes and coverage quickly. The company connects businesses with top insurance providers, helping them save time and money. With a focus on efficiency, Insureon serves a diverse range of industries, ensuring tailored solutions for each client's unique needs. Founded in 2011, Insureon is headquartered in Chicago, United States.

**Areas of Work:** Insurance, Fintech, Digital Services

## Things to Remember
- **Website:** https://insureon.com
- **Address:** Chicago, United States
- **Contact:** [email protected]
- **Phone:** +1-800-688-1984
- **Hours:** Mon-Fri: 8AM-6PM
- **Timezone:** America/Chicago
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 150 employees
- **Revenue:** $15M
- **Hiring Status:** Yes, actively hiring

## Products
- **Business Insurance Quotes** (Contact for pricing): Instant online quotes for small business insurance tailored to specific industry needs.
- **General Liability Insurance** (Contact for pricing): Coverage for third-party claims of bodily injury, property damage, and advertising injury.
- **Professional Liability Insurance** (Contact for pricing): Protection against claims of negligence or errors in professional services provided.

## Services
- *

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

InsuranceFintechDigital Services

Keywords it claims

business insurancesmall business insurancecommercial insuranceliability insuranceinsurance quotesinsurance coveragebusiness interruption insurancecyber liability insuranceinsurance for contractorsinsurance for startups

Technologies

HTML5CSS3JavaScriptCloudflareGoogle Analytics

Products it tells AI about

  • Business Insurance QuotesContact for pricing
  • General Liability InsuranceContact for pricing
  • Professional Liability InsuranceContact for pricing

Services it tells AI about

  • Insurance ConsultationContact for quote
  • Policy ComparisonFree

Competitors it names

nextinsurance.comhiscox.comthimble.comcoverwallet.comsimplybusiness.com

Audience it targets

Small Business Owners, Entrepreneurs, Freelancers, Contractors · 25-54 · United States

Company type

Private · actively hiring

insureon.com Organic Keywords

See all keywords

Google lists insureon.com for about 19,600 keywords, which together bring an estimated 156,200 organic visits a month.

Ranking keywords

19.6K

Found in Google for this domain

Visits they bring

156.2K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

InsuranceFintechDigital ServicesB2BBusiness Owner's Policy (BOP)General Liability InsuranceProfessional Liability InsuranceWorkers' Compensation Insurance

insureon.com SEO Audit

Open full SEO report

The latest technical audit of insureon.com scored 80 out of 100 overall. Performance is its weakest area at 61, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

80

Overall

100

SEO

Excellent

61

Performance

90

Accessibility

Excellent

Fix these first

  • CriticalImplement a Sitemap.xml
  • HighCreate an LLMS.txt File
  • HighEnhance Page Load Speed
  • CriticalOptimize for Mobile Responsiveness

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

insureon.com Competitors and Alternatives

Compare competitors

Insureon's company profile names hiscox.com, nextinsurance.com and thimble.com as competitors. Its own llms.txt adds coverwallet.com and simplybusiness.com. Outside its market, the domains ranked closest to it in our worldwide ranking are surgelearning.ca, bikeroutfit.de, escapes.tech and pokerstars.uk.

hiscox.com
nextinsurance.com
thimble.com
coverwallet.com
simplybusiness.com

insureon.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to insureon.com

Neighbours of #153,920 in our worldwide ranking — each with its own report.

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